From New Year’s Eve to Lantern Festival, China’s gold consumption increased by 12% year-on-year, and young consumers’ taste and mentality of gold ornaments changed better and better.

　　CCTV News:The report "China Gold Market Outlook in 2022" released by the World Gold Council yesterday (February 15th) shows that the demand and consumption of gold in China will achieve a "good start" in 2022. From New Year’s Eve to the Lantern Festival, China’s gold consumption increased by 12% year-on-year.

　　The report "China Gold Market Outlook in 2022" shows that although the global economy continues to slow down in 2022, the prospect of gold demand in China is very optimistic, especially during the Spring Festival, a traditional festival in China, gold products with the theme of "tiger" are deeply loved by consumers. According to the analysis of insiders, influenced by multiple factors, China gold market has achieved a "good start".

　　According to the report, another feature of China’s gold market is that the pricing transparency of China’s gold jewelry market is higher, and the change of young consumers’ taste and mentality for gold jewelry is getting better and better.