On the day I got the court verdict, I stared at the words "renovation contract dispute case won". This eight-month tug-of-war finally ended in victory.

What stands behind the victory is the "iron triangle of evidence" built for me by the third-party supervisor of Niujiao Prison-if I hadn’t bitten my teeth and invited the supervisor in the early stage of renovation, I might still be wrangling with the decoration company, and I didn’t even know that those hidden dangers hidden in the wall and buried underground would become a heavy hammer to life one day in the future.

The third month after I bought the house, I signed renovation contract. The other party vowed: "straight management throughout the process, worry-free", and also took out a "quality commitment letter" with a red seal. Everything went well at first, with water and electricity slotting and cement entering the site. I watched the progress in the work group every day until I went to the scene one weekend, only to find that something was wrong: 　

→ The kitchen sewer pipe is not the brand agreed in the contract, and the unfamiliar "three noes" logo； is printed on the package; 　

→ The waterproof of the bathroom is only 1.2 meters high, and the contract clearly States that "the waterproof height of the wall is 1.8 meters"

→ What’s even more ridiculous is that the electrician directly tied the strong and weak wires together and passed through the pipe. The supervisor later told me that this would lead to signal interference and even bury the hidden danger of short circuit. 　

I telephoned the project manager on the spot, but the other party was confident: "The materials are almost the same, so you can save some points. Don’t worry about it if you don’t understand." Complain to the decoration company again, and customer service will always be a delaying tactic of "we will handle it". In less than a month, the construction period was 20 days later than agreed, and the budget was 30% overspent. What they called "treatment" was just to send workers to repair the wall casually and stick loose tiles with glue. 　

Looking at the messy construction site, I feel helpless: ordinary people buy houses for decoration, relying on their life savings, can they really only be slaughtered?　

On the recommendation of a friend, I contacted the ox horn supervisor. I remember that Chen Gong, the supervisor, came to the construction site with a bulging tool kit, which contained tools such as an empty drum hammer, a range finder and a phase detector. He squatted on the ground, knocked on the tiles, levelled on the ground, checked the pipeline direction against the hydropower map, and worked hard for two hours. Finally, he handed me a handwritten hydropower acceptance report: 　

-The thickness of waterproof coating in toilet is insufficient, and no water closing test has been done; 　

-The distance between strong and weak current is less than 15cm, which violates the national standard. 　

"These problems will not be changed now, and water leakage and tripping will be troublesome in the future." Chen Gong’s words frightened me. From that day on, he went to the construction site twice a week, taking dozens of photos each time to record the whole process of material entry, process acceptance and problem rectification. Later, a decoration company secretly changed a cheaper gypsum board, and he caught it on the spot: "Look, the anti-counterfeiting code of genuine gypsum board is sprayed on the side, and the code of this batch of goods is printed on the front, which is obviously a counterfeit." 　

At that time, I thought that the supervisor’s role was just to "stare at the workers". It was not until later that I realized that every photo they took and every set of data they recorded were quietly weaving an "evidence network". 　

The attitude of the decoration company also changed completely after I asked for rework. They even said that I was "unreasonable and in arrears with the project payment" and sent a lawyer’s letter urging the project payment. Angry, I decided to sue. Unexpectedly, the supervisor of Niujiao Prison became my most powerful "support group". 　

During the court session, I submitted the records of the supervisor’s inspection at the construction site every time, more than 200 photos and 15 videos, each of which accurately corresponds to the contract terms: the video of tile hollowing detection shot by the supervisor with his mobile phone can clearly hear the hollow sound when the hollowing hammer hits; The acceptance chart taken by the material entry supervisor directly proves that the decoration company changed the brand without authorization, which is inconsistent with renovation contract. The judge later wrote in the judgment: "The video materials of the construction process provided by the plaintiff form a complete chain of evidence, which is enough to prove the defendant’s breach of contract." 　

In the end, the court ruled that the other party would refund the overcharged fees, bear all the rework losses, and compensate me for the lost time and mental losses. 　

After winning the lawsuit, a friend asked me, "How much did the supervision fee cost? Value? " I calculated the account: the supervision fee was less than 5% of the total renovation fee, but it helped me avoid the loss of at least 50,000 yuan (including rework fee, delay compensation and potential hidden trouble repair). More importantly, it gives ordinary people a "weapon" against the professional team-we may not know how to decorate, but the supervisor uses specialties and records to make every problem traceable and have laws to follow, and help me turn "unfounded words" into "irrefutable evidence". " 　

And this lawsuit also taught me that decoration is not luck, but a "battle" that needs professional escort. I am also grateful to the "iron triangle of evidence" of Niujiao Prison, which made me stand firm in the quagmire and convinced me that the rights and interests of ordinary people should never be swallowed up by the "hidden rules of the industry"-as long as someone helps you make every step clear and clear.

In the past, you asked me if I needed a third party to supervise the renovation, and I might not be able to answer. But if you want to ask me which decoration supervision company is reliable now, I will decisively recommend Horn Supervisor!

June 13th is the "Cultural and Natural Heritage Day" in 2020. The theme of this year’s heritage day is "Non-genetic inheritance of healthy life", and the slogan is "Non-genetic inheritance of healthy life for thousands of families", "Non-legacy transmission of health is always accompanied" and "inheriting cultural treasures to protect the natural home". So how much do you know about intangible cultural heritage? Let’s get to know each other ~

1. What is intangible cultural heritage?

.

Intangible cultural heritage refers to all kinds of traditional cultural expressions (such as folk activities, performing arts, traditional knowledge and skills, and related appliances, objects, handicrafts, etc.) and cultural spaces that are closely related to people’s lives. Intangible cultural heritage refers to the folk cultural and artistic heritage with national historical accumulation and wide representation, which is mainly oral.

2. What is the scope of intangible cultural heritage?

A. Oral traditions and expressions and language as a cultural carrier;

B. Traditional performing arts (including opera, music, dance, folk art, acrobatics, etc.);

C. social customs, etiquette and festivals;

D. knowledge and practice about nature and the universe;

E. traditional handicraft skills.

F. Cultural space related to the above expressions.

Intangible cultural heritage is passed down by human beings orally or by actions, which has national historical accumulation and extensive and outstanding representative folk cultural heritage. It was once known as the "living fossil" of history and culture and the "back of national memory".

3. What are the characteristics of intangible cultural heritage?

The biggest feature of intangible cultural heritage is that it is not divorced from the special way of life and production of the nation, and it is a vivid manifestation of national personality and aesthetic habits. It exists on the basis of human beings, with sound, image and skills as the means of expression, and is continued by word of mouth as a cultural chain, which is the most fragile part of "living" culture and its tradition. Therefore, for the process of intangible cultural heritage inheritance, human inheritance is particularly important.

4, the intangible cultural heritage classification and code:

It can be divided into ten categories: folk literature (I), traditional music (II), traditional dance (III), traditional drama (IV), folk art (V), traditional sports, entertainment and acrobatics (VI), traditional art (VII), traditional skills (VIII) and traditional medicine (VII).

5. Guidelines and principles of intangible cultural heritage protection:

To protect intangible cultural heritage, we should pay attention to its authenticity, integrity and inheritance, implement the policy of "protection first, rescue first, rational utilization, inheritance and development", and follow the principle of "government-led, social participation, long-term planning and steady implementation".

6. Standard requirements for applying for intangible cultural heritage projects:

1. Real existence, with outstanding historical, literary, artistic and scientific value. 2. Show the cultural creativity of the Chinese nation and reflect the excellent traditional culture of the Chinese nation. 3. It has a long historical tradition and a clear inheritance vein, and it has the characteristics of being passed down from generation to generation and living in a certain group (generally, it is required to be passed down and developed continuously in the local area for more than 100 years). 4. It has distinct regional characteristics and has great influence in the local area. 5. It is typical and representative of Weishui culture. 6. The state of survival is endangered and it is urgent to protect it. 7. There are qualified project protection units. 8. Meet other reporting requirements of the cultural department.

7. Materials to be provided for applying for intangible cultural heritage projects:

1. Project declaration: including project introduction, basic information, historical origin, characteristic value, inheritance pedigree, project management, protection unit, protection plan, etc. (There are standard forms).

2. Auxiliary materials: including audio and video materials, certification materials, power of attorney, commitment letter and other relevant materials.

8. What is cultural heritage?

Cultural heritage includes material and non-material categories. Materials include: immovable cultural relics such as ancient sites, ancient tombs, ancient buildings, cave temples, stone carvings, murals, and important historical objects, works of art, documents, manuscripts, and other movable cultural relics; And famous historical and cultural cities, blocks and villages. Intangible categories include: oral traditions, folk activities and ceremonial festivals, traditional handicrafts, and related cultural spaces.

The second Saturday of June every year is designated as "Cultural Heritage Day".

9. Conditions for application of intangible cultural heritage

There are three basic conditions for declaration, one is artistic value, the other is in an endangered state, and the other is a complete protection plan.

10. Significance of intangible cultural heritage

According to the definition in the Convention for the Protection of Intangible Cultural Heritage adopted by UNESCO, "intangible cultural heritage" refers to various practices, performances, forms of expression, knowledge systems and skills and related tools, objects, handicrafts and cultural sites that are regarded by various groups, groups and sometimes individuals as their cultural heritage. With the changes of their environment, the relationship with nature and historical conditions, various groups and groups constantly innovate this intangible cultural heritage handed down from generation to generation, and at the same time give them a sense of identity and history, thus promoting cultural diversity and stimulating human creativity.

The number of world cultural heritages can reflect the diversity and profundity of the history and culture of a certain region or country. If the material and intangible cultural heritages are rated as world cultural heritages, they will not only attract the world’s attention, but also be better protected and passed down.

UNESCO believes that intangible cultural heritage is an important factor in determining cultural identity, stimulating creativity and protecting cultural diversity, and plays a vital role in mutual tolerance and coordination among different cultures. Therefore, in 1998, UNESCO adopted a resolution to establish intangible cultural heritage selection.

Protect cultural heritage

Guarding spiritual home

Poyang county Rong media center

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Beauty is in Poyang

Official WeChat Platform of Propaganda Department of Poyang County Committee of CPC

Editor: Jiang Yue Editor: Cai Ying Review: Cao Haipeng

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Original title: "Intangible Cultural Heritage Knowledge Science"

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Guangzhou people’s sense of ceremony for the New Year begins with "off-year", such as thanking the stove, boiling oil in wok, steaming cakes, washing sloppy clothes, and sticking out the spring to bid farewell to the old year and welcome the new year. Every day, there are different arrangements. Lunar New Year is a very important folk festival in China, also known as the Festival of Sacrificing Kitchen, the Festival of Kitchen King and the Day of Cleaning Dust. Interestingly, the dates of such an important folk festival vary from region to region. The northern part of the country celebrates the Lunar New Year on the 23rd of the twelfth lunar month, while the southern part celebrates the Lunar New Year on the 24th of the twelfth lunar month, and the customs and habits of the northern and southern parts of the country are different. Guangfu people also attach great importance to the nodes of the 23rd and 24th of the twelfth lunar month-recently, in an interview with reporters, Rao Yuansheng, a special researcher of Guangzhou Development Research Institute of Guangzhou University and director of Guangzhou Folk Culture Research Institute, said that from the traditional customs, Guangfu people have to thank and send stoves these two days. "The relevant customs of thanking stoves have always existed, and the completion of this ceremony means officially entering the rhythm of resigning the old and welcoming the new." After the off-year, the north and the south are very different. They worship the kitchen god in the off-year and look forward to the Spring Festival. As a prelude to the Spring Festival, "offering sacrifices to the stove to enter the new year", which is called "off-year" in the north, is usually regarded as the beginning of a busy year. In the pre-Qin period, the sacrificial stove was always in summer, and it was a celebration for Zhu Rong, the god of fire. It is a custom only in the Jin Dynasty to move the day of offering sacrifices to stoves to the twelfth lunar month. "Qing Jia Lu" quoted the local customs in the Jin and Zhou Dynasties as saying: "The 24th day of the twelfth lunar month is dedicated to the kitchen …" According to records, from the Song Dynasty to the middle of the Ming Dynasty, the 24th day of the twelfth lunar month was regarded as a small year in both north and south. Taking the 23rd day of the twelfth lunar month as a small year, it appeared in the late Ming Dynasty and was first popular in some northern areas. By the Qing Dynasty,The custom of celebrating the 23rd of the twelfth lunar month is popular among the people in the north. With the passage of time, the 23rd of the twelfth lunar month is gradually regarded as a small year in the northern region, while the 24th of the twelfth lunar month is mostly regarded as a small year in the southern region. Due to different local customs, the time of off-year is not absolutely unified. Moreover, different regions and customs are different. Sacrificing stoves in the off-year is a common custom in the south and the north. "Explanation of Names" says: "Cooking stoves creates food." In myths and legends, the duty of the kitchen god is to take charge of the kitchen fire and manage the diet. Sacrificial stoves are endowed with a beautiful meaning of praying for the safety of the whole family and happiness in the coming year. We have to sweep the dust on the day of the sacrifice. Northerners call it "sweeping the house" and southerners call it "dusting". According to the folk saying, "dust" is homophonic with "Chen", so sweeping dust is also called "sweeping Chen", sweeping away old things, which means not only cleaning up the old dirt in the courtyard, but also cleaning up the unhappiness encountered in the old year. In terms of customs, the difference is that the north eats jiaozi and stick grilles, while the south eats stove candy. "Seeing jiaozi off on the windward side" is a common saying in the north. jiaozi almost never misses every festival in the north, and off-year is no exception. Jiaozi takes the meaning of "alternating the old with the new, making friends at a younger age". During the Spring Festival, jiaozi is an indispensable food on the table of every household. In northern China, people are used to eating jiaozi at night. Cutting window grilles is also one of the most important folk activities in northern China, mostly to prepare for the New Year. The window grilles contain all kinds of animals, plants and other anecdotes. Under everyone’s skillful hands, the magpie climbed the branches of Chimonanthus praecox and the swallow jumped onto the peach branches.The lion is busy rolling hydrangeas … These window grilles with auspicious and beautiful meanings are pasted on doors and windows to pray for happiness in the coming year. In the south, we eat stove candy on off-year days. Cooking sugar often takes corn, millet, rice and barley malt as raw materials, and after several processes such as boiling sugar, kneading sugar and pulling sugar, it is finished by covering its surface with sesame seeds. Legend has it that everyone hopes that inviting Kitchen God to eat sweets can make him put in a good word. In addition, there are many different off-year customs all over China. Popcorn candy is a special food in Jingan, Jiangxi Province. On this day of off-year, the local people will make popcorn candy with maltose and popcorn, which means a great fortune and a happy life in the new year. In Fuzhou, sugar cane is an essential food for offering sacrifices to stoves. Taking its meaning of "increasing day by day", we will get a good start for the new year. Whether it is the 23rd or 24th of the twelfth lunar month, it is a custom to bid farewell to the old and welcome the new, and it is also a good hope for the coming year. Although the days are different and the customs are different, regardless of the north and the south, everyone hopes that the new year will be healthy and safe. People in Guangzhou don’t celebrate off-year holidays? In fact, the custom of "Xie Zao" has been circulating! Some people in Guangzhou said that "Winter is the New Year", and the family had a grand time on the winter solstice, but "Laba" and "Xiao Nian" did not seem to be impressed. Is it true that people in Guangzhou don’t celebrate off-year holidays? In this regard, as a well-known scholar of Guangfu culture, Rao Yuansheng believes that Guangzhou people may not pay special attention to the concept of "off-year", but it does not mean that everyone does not pay attention to the twenty-third and twenty-fourth days of the twelfth lunar month. "From the traditional customs, Guangfu people have to thank and send stoves these two days.Therefore, this node is also very important for Guangzhou people-after completing the ceremony of thanking the stove, it will enter the rhythm of resigning the old and welcoming the new. " Rao Yuansheng told reporters that regarding the custom of thanking and sending stoves, "in fact, it has been circulated all the time." Food is the most important thing for the people, and eating is regarded as a big thing. In ancient times, it was said that the kitchen god was responsible for managing the kitchen fires of various families. Before the Chinese New Year, the kitchen god had to report to heaven on his work, so it became an important ceremony to thank and send the kitchen. "On this day, everyone should prepare some tributes, including a bowl of rice, two pieces of sugar, a letter of profit, a bowl of clear water, a piece of roast pork, some sugarcane, oranges, paper money, etc., and do enough courtesy. In addition, there is some maltose-folklore hopes that the kitchen god will say more sweet words and good deeds after eating dessert to ensure the peace of the kitchen in the coming year. " "Guangfu people’s’ Xie Zao’ is a must, at least a good meal, eating chicken, eating roast meat, etc." Rao Yuansheng believes that there have been different opinions on whether to hold the ceremony to thank the kitchen stove on the 23rd or 24th of the twelfth lunar month. "There is a folk saying that’ officials, three people and four people are responsible for the kitchen stove’, which means that in ancient times, the official family began to thank the kitchen stove on the 23rd of the twelfth lunar month, the people were responsible for the 24th of the twelfth lunar month, and it was the turn of the kitchen stove family (water residents) on the 25th of the twelfth lunar month". As for why the ceremony of "thanking the stove" seems to be gradually forgotten by everyone, Rao Yuansheng said that it may be related to social development. "In the past, every household had a stove, but now everyone uses a gas stove and an induction cooker. In this environment, the scene is missing, and this ceremony is slowly omitted." Beautiful traditional customs,Like the gentle breeze and drizzle affecting every generation, Rao Yuansheng introduced that after "thanking the stove", every day has different arrangements: at the age of 23, the clothes are washed; At the age of 24, clean the side of the house; At the age of 25, sweep the house and dust; At the age of 26, clean the poultry house; At the age of 27, the inside and outside are washed into one; At the age of twenty-eight, wipe the furniture; At the age of 29, all the sundries were moved away. On the 23rd and 24th of the twelfth lunar month, we have to thank the stove, wash bask in the quilt and clothes, and the family begins to prepare for the New Year. We also have to have a toothache and have a good meal. After Xie Zao, in addition to continuing to clean, we have to "blow up". "Boil the wok!" Many people in Guangzhou follow the tradition of making "oilers", that is, frying oil horns, frying piles, scattered eggs, smiling dates, sugar rings, salty water horns, red bean paste horns and other cakes, which are crispy and delicious, with beautiful meanings. "I remember that when I was a child, we not only helped my family to make oil angle, make scattered eggs and cut cow ear cakes, but also went to my classmates’ homes to help. I was very happy." Rao Yuansheng said, "Fried piles are full of gold and silver" and "Fried piles in the evening, people have me", and fried piles are essential. "Open oil wok" fried oil angle Qing Dynasty "Yuedong Notes" recorded that there was a kind of food fried in Guangzhou during the Qianlong period. "The custom of Guangzhou was that the glutinous rice valley was fierce and hot at the end of the year, and it was called Paogu, which thought that fried piles were trapped in the heart; For those who fry piles, glutinous rice flour is used as the size circle to add oil effect, so as to give sacrifices to relatives and friends first, and then glutinous rice is used to make pig flowers into oil frying, which is called ten flowers; Stir-fried with powdered white sugar sand in pig oil, named Shayong. " But because eating these "oilers" will "get angry",In addition, it is very convenient to buy seasonal food now, so there are fewer and fewer neighborhoods that "boil oil" at home. In the twelfth lunar month, every household is busy steaming cakes. Besides steamed rice cakes, people in Guangzhou also like to make radish cakes, water chestnut cake cakes and nine-layer cakes. The word "cake" and "high" are homonyms, which means "step by step in the Spring Festival". Roll up your sleeves and clean up, bid farewell to the old year and welcome the new year. There is a common saying in Guangzhou that "cleaning the house on 26th and washing it on 27th", and there is also a tradition of "washing untidiness on 28th", that is, carrying out general cleaning around 28th of the twelfth lunar month. It is said that the origin of this custom can be traced back to the Shang and Zhou Dynasties. The Book of Building a House in Secret Austria records that "the ditches are clear, the houses are clean, there is no foul gas and no plague". The Qing Dynasty’s Qing Jia Lu even suggested that "La will be disabled, so it is advisable to choose a constitutional book (referring to the almanac) to sweep away the house and go to the court for dust and filth, or on the 23rd, 24th and 27th, it is vulgar to beat Ai Chen." In addition to cleaning the house, this custom has another meaning, which means to "sweep" all bad luck and mildew out of the house, pinning people’s desire to break new ground and create new things, and praying for a new atmosphere in the new year. On the 29th of the twelfth lunar month, after cleaning the house, the industrious Guangzhou people are busy, posting Spring Festival couplets at home, representing going to the old and welcoming the new year. People in Guangzhou call Spring Festival couplets "waving spring". There are many styles of waving spring, besides the word "Fu" which means "Happiness is at the door", there are all kinds of Chinese characters waving spring for good luck in the New Year, such as "heavenly god blesses the people", "Happy New Year", "Everything wins", "Go in and out safely" and "Congratulations on making a fortune".Auspicious words such as "the mountains, the sun and the moon are long". On New Year’s Eve, have a reunion dinner together. Lunar New Year’s Eve is also called New Year’s Eve, and Guangzhou is commonly known as "New Year’s Eve". People in Guangzhou will have a neat family dinner, which means reunion. Cantonese-style reunion dinner must be served in even numbers, and the dishes are also very knowledgeable. There must be several ingredients on the dinner table that symbolize good omen for the reunion dinner: chicken (Guangzhou people often say "no feast without chicken"), fish (more than every year), pig’s hand (making a fortune), lettuce (making a fortune), roasted meat (being strong and healthy), Nostoc flagelliforme and oyster sauce (making a fortune), vermicelli (continuous) and yuba (rich and sweet) "Selling laziness" means selling children’s laziness and being smarter and more clever in the new year. Rao Yuansheng said that after listening to the old people, they had to do one thing when they were young, that is, call friends and friends to "sell laziness". Each child took a lantern and a red egg, lit a wick of incense, and went to the streets and lanes to sing: "Sell laziness, sell it at the end of the year, people are lazy and I am not lazy!" The children sang and walked to the land temple in groups and sold "lazy" to the land temple. However, many children don’t know the annual custom of "selling laziness" now. "Washing sloppy clothes, steaming rice cakes, pasting spring flowers, buying new shirts, and buying New Year flowers … When I was a child, I prepared for the New Year with my family. Now I take my children to say goodbye to the old year and welcome the new year. The’ taste of the year’ in Guangzhou has always warmed me." On social media, many neighborhoods feel that traditional customs are "interesting" and "unforgettable". Rao Yuansheng said: "Many beautiful traditional customs affect every generation like a gentle breeze and drizzle.We hope that good customs can be passed down, and everyone will have a better Spring Festival and be closer to life in Chinese. ". These folk customs "sense of ceremony" are indispensable. "The whole person is super happy at the thought of going to the flower street this year!" As a young "Guangzhou boy", the netizen "A Le" said that he had been shopping with his family since he was a child. "The flavor of Guangzhou may be in that pot of flowers." There are also "new Guangzhou people" who say that the biggest impression of Guangfu’s annual taste is "Italian head". "Isn’t this the homophonic stalk of Guangzhou?" Very interesting. " In Guangzhou, the traditional Chinese New Year folk custom, which is full of "sense of ceremony", has promoted the rise of fireworks in the city. Sticking the word "Fu" is particular. Besides waving spring, on New Year’s Eve, everyone likes to stick a word "Fu" at the door. Many people like to paste the word "Fu" upside down, but Rao Yuansheng reminds everyone that there is another saying, "The word" Fu "at the gate cannot be pasted upside down, but should be pasted right now. If you want to paste the blessing on the trash can and water tank, you can paste it backwards, because the trash can and water tank are to be’ inverted’. " Writing about the Spring Festival couplets’ Flower Street Universiade "Spring Festival Evening, Flower Street, Spring Blossoms Full of Rows, Thousands of Flowers Blooming …" This well-known Guangzhou folk song describes the scene of a family, old and young, walking in the flower street. "Not going to the flower market is not a New Year". For Guangzhou people, it is only a complete trip to the flower market before the Spring Festival, which means "going to the Universiade" in the New Year. When walking in the flower street, Guangzhou people like to buy flowers and windmills. Among them, the windmill symbolizes the wind and water in the New Year, and the annual flowers mainly refer to the flowers that should be celebrated.There are traditional peonies, daffodils, chrysanthemums, cockscomb flowers, silver willows, etc., and there are also Phalaenopsis, lilies, peonies, roses, Belgian rhododendrons, roses, etc. that have emerged in recent years. Peach blossom and New Year’s orange are even more indispensable-Cantonese "red peach" and "grand plan" are homonyms, so buy peach blossom and hope to "make great achievements"; The New Year’s Orange symbolizes good luck. Ornaments and red envelopes are hung on the New Year’s Orange to create a beautiful holiday atmosphere. Rao Yuansheng revealed that the flower market is downstairs. "Don’t look at the sea of flowers and crowds on New Year’s Eve. When I woke up at the beginning of the year, the whole city miraculously returned to the tranquility of life, and the flowers were transferred to thousands of households. This is the time to witness the miracle, and it is also a very hard time for sanitation workers. For the common sense of ceremony, many people are silently contributing. " The meaning of "meaning head" in Cantonese is similar to the meaning of "color head" in Mandarin, and everything should be auspicious. Rao Yuansheng introduced that Guangzhou people should buy sugar cane with a head and a tail during the Chinese New Year, and buy lettuce with roots, all of which are part of the "talking about meaning". "I remember when I was a child, I had to put two fried shad in the rice jar, covered with two pieces of red paper and put two oranges, which meant that there was more than one year." Rao Yuansheng said that in the old days, people in Guangfu still had the tradition of "celebrating the year". In addition to shad, they also had to buy a whole cane, and lettuce, celery, red onion and garlic with roots were put in a rice jar full of rice, which respectively represented "having a head and a tail" and "weighing the cane" (Cantonese, meaning that things were going very smoothly.Some of these behaviors are exquisite. When we were young, our parents always told us to "don’t talk nonsense" during the Spring Festival, and some behaviors were also exquisite during the Spring Festival. Avoid unlucky words. In terms of speech, unlucky words should be avoided as much as possible during the Chinese New Year. In addition, the New Year’s atmosphere is jubilant, and people will think that children’s crying is inconsistent with the atmosphere, so when the New Year comes, parents usually don’t severely reprimand their children and try not to affect the jubilant atmosphere. Sweeping in does not sweep out the cleaning before the Spring Festival. According to the custom, when cleaning, you should sweep the door first, preferably in the order from outside to inside, from roof to underground, from hall to kitchen. Remember not to sweep from the inside out, especially don’t sweep the garbage directly out of the hall. Moreover, on New Year’s Day, we also pay attention to not sweeping the floor, so as not to sweep away all the "wealth" of the new year. At the end of the twelfth lunar month, it is a happy day for the whole family. Everyone hopes to be safe, healthy and healthy. The traditional concept is that it is best not to travel far at this time, and the family is round and round.

Special feature of 1905 film network The New Year’s Day slot ended with a total box office of 1.02 billion, but the afterheat of four main films of the New Year’s Day slot still lingered. In the next two weeks, we ushered in a number of new films of different types to be centrally booked as the transition period after the New Year’s Day slot. Will the "post-New Year’s Day slot" make a good start for the upcoming Spring Festival slot?

Every year, there is a slot between New Year’s Day and Spring Festival, which is close to one month. This slot is not popular in the traditional sense, but as a transition between the two big slots, many films with relatively less outstanding sales will choose to be released at this time.

Wu Yanyu, a film critic, mentioned: "Last year and the year before last, many domestic films were in a state of backlog, which was a stock, and it was also a storage period, so many films would choose to be released at this time. These films may be’ small and beautiful’ and don’t expect to be an explosion, but you can take a look at this schedule. "

Because it is during the winter vacation, the largest number of films released after the New Year’s Day this year are cartoons, such as those produced by Disney, and animated movies that have assembled many classic animated images in China.

For the "off-season" of this film market, there are also many small and medium-sized films, which are chosen to be released at this time: for example, the film with the theme of Northeast China, the first Chaoshan family comedy film, and the film focusing on ice and snow sports.

Among many films, as the first Hollywood blockbuster in the new year, it was the first to announce the final file, and now the number of people who want to see it has reached hundreds of thousands. The IP "Matrix" has a broad audience base, and it is also the only Hollywood blockbuster in this schedule. Can "Matrix Restart" set off a movie-watching craze?

Wu Yanyu is not optimistic about the box office performance of "The Matrix Restart": "On the one hand, the word-of-mouth of the film has slightly collapsed overseas, on the other hand, it has chosen a very bold distribution method, and the network is synchronized. This time, basically, it can be said that the bottom has been seen overseas, but because the audience base is indeed relatively large, the basic film should still be able to be maintained. It is really difficult to predict whether more people can enter the cinema by word of mouth. "

Every year after the New Year’s Day, New Year’s Day movies are the main growth force of the box office. This year, both "Hug You Through the Winter" and "Hug You Through the Winter" have a strong box office appeal, including the fact that the film continues to release materials on Tik Tok and other social platforms. It can be seen that the film still hopes to get more long tail effects in the future.

At the same time, the Spring Festival movies can be said to be menacing. So far, eight films of different types have been booked for the Spring Festival, and then there will definitely be a flood of promotional materials, which will impact the popularity of the films released in mid-January to some extent.

Huang Xiaomin, deputy director of the marketing department of UME Film Group, a Chinese cultural cinema line, mentioned the film arrangement in this schedule: "It will be relatively stable after New Year’s Day and before the Spring Festival. Now, January is definitely dominated by richness, and Hollywood blockbusters will definitely give themselves a reasonable space, especially on weekends. In terms of film arrangement, it will also give the family audience a certain space, and more customers will put the viewing opportunity on the Spring Festival later. "

For films after New Year’s Day, it is actually better for the overall market if the market can keep the two movie-watching enthusiasm of New Year’s Day and Spring Festival in a relatively stable state. However, from the perspective of the overall film market and the broader market, it is not the big schedule that leads to high box office, but there are also excellent films between the big schedule and the big schedule, and there are also relatively less cold market situations, which is more beneficial to the China film market.

　　The east is not bright and the west is bright. There are many "friends" and many roads. Under the background of shrinking global demand, China’s foreign trade "friend circle" has been expanding, and a large number of foreign traders have also taken the initiative to attack new markets that were almost blank before.

　　Homeopathy for

　　According to customs data, in the first half of this year, the national import and export decreased by 4.7%, exports by 3.2% and imports by 6.7%. Specifically, among the 26 major countries (regions), 7 countries (regions) showed positive growth in imports and exports, and 8 countries (regions) achieved positive growth in exports.

　　Among them, the export growth rate to Russia is the fastest, reaching 78.1%, followed by Singapore, with a year-on-year increase of 37.2% and South Africa with a growth rate of 13.9%. In addition, China’s exports to ASEAN, Malaysia and Thailand increased by 1.5%, 2.5% and 0.4% respectively. Exports to Australia increased by 0.7%.

　　"Our export growth to Russia far exceeds that of other regions." Liu Mingyang, general manager of Yiwu Ouchi Import & Export Co., Ltd. told CBN that the export to Russia increased by more than 50%, while in other regions it was generally around 20%. In addition to Russia, Southeast Asia is the new market they will focus on this year.

　　Liu Mingyang is a foreign trade veteran in the field of cross-border e-commerce. Benefiting from the rising trend of cross-border e-commerce, the company’s export performance rose against the trend, and he also learned the ability to flexibly adjust the market with the help of big data. In fact, targeting the main battlefield at Southeast Asia and Russia is a strategic change he made in the second half of last year. The way is to use the digital technology of cross-border e-commerce to find markets with rapid demand growth and corresponding hot products at a lower cost, and then find matching buyers through hierarchical management to realize the so-called "finding the blue ocean in the Red Sea".

　　In his words, it is very difficult for Chinese to sell a product in a strange overseas market, because he doesn’t know the local living habits, and by using digital methods, he can quickly grasp the real and specific needs of overseas markets and help them to have a definite purpose.

　　Like Liu Mingyang, Su Wei, the general manager of Shanghai Zhongda Kangjin International Trade Co., Ltd., also belongs to the trend.

　　Su Wei told CBN that they will focus on developing the "Belt and Road" market this year. Affected by trade friction, they found a cooperative garment factory in Vietnam as early as 2017. Last year, about 20% of the production capacity was placed in Vietnam and 80% stayed in China. Vietnam’s investment stranded by the epidemic is expected to continue to expand this year, which also allows them to target the market in Vietnam and its surrounding areas.

　　Affected by the global economic downturn and the outward shift of production capacity in Southeast Asia, Su Wei said that as a OEM of European and American clothing brands, their overall export decline was more serious this year, and the sales of one international brand were halved, and the orders they received were also discounted.

　　In addition to looking for more cooperation from international brands, Su Wei saw the growing demand for localization of supply chain from brands under the downward background. On the one hand, the orders originally produced in China for export to Europe and the United States are indeed being "de-China" more and more, which urges them to continue to increase the proportion of production in Vietnam and at the same time explore the local and Southeast Asian markets; On the other hand, the production lines of international brands aimed at China’s mainland market are becoming more and more localized. "They hope that the products in China market are different from those in other countries, and they also hope that all these products will be produced in China to get a faster response.". This adjustment has also enabled them to gain more orders for the China market.

　　Yuan Xiumei, general manager of Zhejiang Zhihua Home Textile Technology Co., Ltd., has just returned from an exhibition in Australia, which is the new market they will focus on this year. She told CBN that to open up a blank market, it is necessary to understand the market through various channels, then find products that are not available in the market, and then introduce these new products to local customers in a targeted manner, "if you are interested, you will go to the local area to pursue victory."

　　Lv Daliang, spokesman of the General Administration of Customs and director of the Statistics and Analysis Department, said at the press conference of the State Council Office on July 13th that in recent years, the vast number of foreign trade enterprises in China have fully exerted their subjective initiative, actively responded to the changes in the international market, pioneered and innovated, and while stabilizing economic and trade exchanges with developed economies, they have also explored regional markets such as developing countries and ASEAN, and made positive progress in the diversification of trade markets.

　　Apart from ASEAN, in terms of RMB, China’s import and export scale to Latin America, Africa and Central Asia increased by 7%, 10.5% and 35.6% respectively in the first half of the year, both higher than the overall import and export growth rate in the same period. Since 2020, ASEAN has maintained its position as China’s largest trading partner for three consecutive years. China’s import and export to Latin America has maintained positive growth for six consecutive years, and exceeded 3 trillion yuan in 2022. The five Central Asian countries have become new growth points of China’s foreign trade. Last year, the growth rate of China’s import and export to the five Central Asian countries was higher than that of the whole import and export in the same period. At the same time, China’s import and export to countries along the Belt and Road increased by 9.8%, 7.7 percentage points higher than the overall growth rate, accounting for 34.3%, up 2.4 percentage points year-on-year; Imports and exports to other members of RCEP (Regional Comprehensive Economic Partnership Agreement) increased by 1.5%.

　　The change of foreign trade "friends circle" has made the demand for cross-border transportation of China-Europe trains strong.

　　According to the data of China National Railway Group Co., Ltd., in the first half of this year, 8,641 trains were operated in China and Europe, and 936,000 TEUs were delivered, up by 16% and 30% respectively. Among them, there were 4,620 trains and 499,000 TEUs, up by 16% and 29% respectively. The return journey was 4,021 trains and 437,000 TEUs, up by 16% and 31% respectively. Up to now, China-Europe trains have accumulated more than 73,000 trains and 6.9 million TEUs over the years, reaching 216 cities in 25 European countries.

　　make one’s way up stream

　　In the battlefield of global trade, there are both wise men who follow the trend and warriors who go upstream.

　　Customs data show that in the first half of this year, China’s import and export to the EU, the second largest trading partner, decreased by 1.4% compared with last year, while exports and imports decreased by 6.6% and 1.4% respectively. Imports and exports to the United States, the third largest trading partner, fell by 14.5%, while exports and imports fell by 17.9% and 3.7% respectively.

　　For Wei Guowen, general manager of Ningbo Baolinda Import & Export Co., Ltd., even though the American market is shrinking as a whole, there are still a lot of business opportunities. This almost blank battlefield for them is in line with their original European-oriented market positioning — — They are all mid-to-high-end mature markets willing to pay for brands and personalized IP.

　　Wei Guowen told CBN that after several years of product development and customer communication, the American market has finally increased this year. "This year, the American line has grown very fast, making up for the decline in Europe and bringing about the overall growth in the first half of this year."

　　Ding Yandong, general manager of Ningbo Remankes Door and Window Fittings Co., Ltd., has visited nearly ten countries this year and plans to leave for Australia and the United States in the second half of the year. The United States is actually a land that this "trapeze artist" has never set foot on.

　　"The previous orders have been good, and they have not paid attention to the US market. To a certain extent, they are also affected by technology, equipment and personnel." Ding Yandong told CBN that with the improvement of the enterprise’s own technical iteration and market development ability in recent years, they decided to go to the United States to explore new markets this year, and at the same time, they also took samples to meet customers who had contacted but had not successfully placed orders.

　　In order to improve the success rate of taking orders, Ding Yandong had communicated with five or six customers in the United States for several rounds before leaving, "I will try to win the order when I meet you". If it goes well, it is expected that the order I can win will account for about 15% of the company’s annual orders.

　　In addition to opening up the blank market, Ding Yandong also plans to build his own factory and expand production capacity. In the face of the current grim situation, this kind of investment behavior is not brave. In his view, the company’s volume is still small, the space for decline is limited, and the space for growth is still bigger. In the period when the market lacks confidence, contrarian investment can get sufficient policy support and land and equipment at the right price. Therefore, taking advantage of the adjustment period to expand the market territory and open up more new markets will be the driving force and business opportunities for them to maintain their growth in recent years.

　　In the first half of this year, although Ding Yandong also felt obvious downward pressure from May to June, the company as a whole still maintained a growth rate of around 20%. According to his estimation, the landing of the new factory in two years will multiply the production capacity several times. He has a preliminary plan on whether the future production capacity can be saturated — — It can be co-built and shared with partners in the industrial chain. More generally speaking, it will be one of the ways for them to realize transformation and upgrading in management and operation from today’s venue tenants to future landlords.

　　"Since the beginning of this year, the external challenges faced by foreign trade have obviously increased. the State Council has timely introduced policies and measures to fully support foreign trade enterprises to explore the market. In general, in the face of a severe and complicated external environment, foreign trade withstood the pressure in the first half of the year and showed strong resilience. " Li Xinggan, director of the Foreign Trade Department of the Ministry of Commerce, said at the press conference on July 19th that looking forward to the second half of the year, China’s foreign trade is facing many uncertain, unstable and unpredictable factors, and the economic and non-economic factors are intertwined, so the situation is extremely severe. However, the supply chain of China’s foreign trade industry chain has strong resilience, and China’s foreign trade enterprises are tempered and grown up in the international market competition, with inherent innovation ability. The throughput of foreign trade goods and containers monitored by the transportation department is also increasing, and the actual cargo entry and exit is still relatively active. Therefore, we are optimistic about the prospects of foreign trade in the second half of the year.

Text | Zhang Yuqi Wu Ni
Editor | Yin Lina
Cartography | Li Ziya

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Write in front

The Party’s Report to the 20th CPC National Congress emphasized "making good use of red resources" and "focusing on cultivating new people of the times who are responsible for national rejuvenation". The broad masses of soldiers and civilians in Dandong City, Liaoning Province consciously carried forward the spiritual pedigree of the Communist Party of China (CPC) people, which originated from the great spirit of party building, carried out in-depth publicity and education on socialist core values, and deepened education on patriotism, collectivism and socialism, and achieved remarkable results.

The relevant departments of the military and local governments jointly visited the glorious home, and the stories of the military martyrs became fresh teaching materials for everyone to learn spiritual strength and learn to publicize and implement the spirit of the 20 th Party Congress.

Listen to the hearts of martyrs

-A Record of the Joint Military-civilian Visit to the Glorious Home in Dandong City, Liaoning Province

■ Li Wei Cui Peng Ning Honglin

"The country gives status, and we have to do something."

Liu Shuying and Lin Ping: Mothers are kind and filial. Xie Liang

(1) father and son together on the battlefield.

Haven’t arrived at the martyr Fengyun Lin’s home, the old man with silver hair in Liu Shuying was already greeted at the door.

"I was only 54 years old when Fengyun died, and the standard of pension and living allowance given by the state has been raised continuously for more than 40 years …" Liu Shuying, who just sat down in the living room, was 97 years old. The Certificate of Revolutionary Martyrs is hung on the west wall of the living room. On February 17th, 1979, Liu Shuying’s lover, Fengyun Lin, then the former deputy political commissar of a division in shenyang military area command, died heroically in an important military action.

The relevant leaders of the Propaganda Department of Dandong Municipal Committee introduced that "Fengyun Lin and their son Lin Ping also participated in important military operations at the same time." At that time, Lin Ping served as the leader of the combat team in the 9 th Company of a certain regiment. After his father died, he endured grief and continued to fight, serving as the acting platoon leader to lead the whole platoon of soldiers to complete the task well.

After returning from the battlefield, Lin Ping comforted his sacrificed father with excellent work performance and rewarded the honor and status given by the country. As the deputy company commander, he made the company’s agricultural and sideline production a "model demonstration unit" in the military region; As a staff officer, section chief and section chief, he became a model of the Sixth Meeting of Staff Officers, a model of cadres, an excellent grass-roots officer and an excellent military commander in the military region. He served as the political commissar of the People’s Armed Forces Department and led the militia to plant trees and help the poor. The People’s Armed Forces Department was commended as the "National Advanced Unit for Poverty Alleviation".

"After his retirement, he is still a member of the Municipal Committee for Caring for the Next Generation and a member of the Veterans’ Report Group …" Vagrancy, deputy director of the Retired Military Affairs Bureau of yuanbao district, Dandong City, said that from Lin Ping, he can better understand why the party’s Report to the 20th CPC National Congress emphasized that "all party comrades must be Do not forget your initiative mind, remember their mission, be modest and prudent, work hard, and be brave and good at fighting".

Liu Ge, Liu Wei and Mother: Happy Moment. Photo by Yang Jianmei

(2) children are all models.

In the home of Liu Rifang, a martyr in the gorgeous city community of Dandong City, a large banner photo of more than two meters long and hundreds of people taking a group photo is particularly eye-catching. "This is a photo taken on July 11, 1963 when my father went to Beijing as a representative of the’ Four Good Companies’ to attend the commendation meeting of the military region." Liu Rifang’s daughter Liu Wei pointed to a handsome young officer in the photo.

Liu Rifang joined the army in 1947, fought in the DPRK twice, and repeatedly made meritorious military service. His greatest expectation for his children before his death was that everyone should "serve in the military, join the party and become a model".

"Our four brothers and sisters followed their father’s wishes, all served in military service, joined the party, and all became post pacesetters or models." There are 4 siblings and 19 honorary certificates, which have become a vivid footnote of Report to the 20th CPC National Congress’s proposal of "strengthening the construction of family education and family style": Liu Wei, the eldest sister who worked in the civil affairs department for 33 years, was a model worker in the civil affairs system of Liaoning Province before retirement; Liuyong, who works in the material department, was a post model of Liaoning material reserve system before retirement; Liu Ge is an advanced worker in the agricultural bank system at the city and county levels; Liu Gang, who was laid off from a state-owned enterprise, was kind and helpful, and made a name for himself in his part-time job, becoming the "most beautiful retired soldier" and "a model of learning from Lei Feng" in Fengcheng City, Dandong City.

Charlie and the child: Being a model. Sun Wenwen photo

(3) don’t miss lectures in a wheelchair.

At the martyr Ding Lei’s home, the martyr’s wife and teacher of Liaodong University, Charlie, told us that in October 2020, when her lover died trying to save a child from drowning, she was pregnant for five months.

On May 21 last year, Charlie’s ankle was accidentally injured. After the operation, she wore a plaster cast and insisted on taking a wheelchair to the classroom to give lectures to the students. The school has set aside a room for her to have a rest after class. "During the day, I sit on the folding recliner at the back of the classroom; In the evening, tutor students at any time, killing two birds with one stone. " Optimistic Charlie joked with a smile.

"During the COVID-19 epidemic last year, Charlie used WeChat video connection during the isolation period to help more than 20 college students with their homework." According to the leader of Liaodong College, Charlie was rated as a model teacher by Dandong City. During the discussion and exchange of studying, propagating and implementing the spirit of the 20th Party Congress in Dandong Veterans Affairs Bureau, relevant leaders introduced that there are 192 families of martyrs like Charlie in the city, and the total number of martyrs’ survivors and descendants is 490, of which more than 78% are role models or models in their posts or industries.

"The government gives preferential treatment, and we can’t slack off."

Ma Shuyan: Old and studious. Photo by Cui Peng

(4) the village first built buildings.

Not long ago, when we arrived at Ma Shuyan’s home, the 70-year-old daughter of Ma Honghe, a martyr to resist US aggression and aid Korea, she was feeding, supplying water and cleaning chicken manure with intelligent equipment.

"The temperature and humidity in the henhouse are relatively constant …" Ma Shuyan introduced that this intelligent ecological breeding system for chickens and ducks has reduced the breeding cost through ecological breeding, and the quality of eggs and ducks has also been significantly improved.

As the only daughter of a martyr, Ma Shuyan lived a tight life in her early years and has been living on government preferential payments. After her husband died, she once became a poor household in the village. That year, the town government sent her 200 chickens, which were carefully fed and sold for several thousand yuan at the end of the year. Raising chickens tasted the sweetness. In the second year, Ma Shuyan expanded the scale of breeding and raised 1,600 chickens, earning more than 30,000 yuan at the end of the year.

"The government gives preferential treatment, and our military families can’t slack off." After getting rich, Ma Shuyan first built a two-story building in the village. Driven by her, more than 2,900 villagers in the surrounding villages of the local area made a fortune by raising chickens. Learning to understand the content of rural revitalization in the Party’s Report to the 20th CPC National Congress, Wang Jianxin, commander of Dandong Military Division, said: "To build beautiful countryside, we need more advanced models like Ma Shuyan to lead the way."

Guan Hongyue: Less and diligent. Jiang Jian

⑤ The elder brother and sister are 19 years old.

"My brother died at the age of 19, and I was admitted to college at the age of 19." Guan Mingyue, a martyr from Li Jiacun in Shalizhai Town, Fengcheng City, said this when his sister Guan Hongyue was full of thoughts for her brother. How happy it would be if father and brother were still here and shared her joy!

This used to be a happy family of four, parents, son and daughter. Sixteen years ago, Guan Mingfu, who served in a certain armed police unit, died in a military exercise. His father couldn’t bear the pain of losing his son and died after being hospitalized intermittently for more than three years.

"Red Crescent is very competitive and strong." Wen Shuyan, the mother of the martyr, proudly introduced, "This year’s college entrance examination was unveiled, and she was admitted to Liaoning University of Finance and Trade."

"Neighbors say that my mother is an iron man, and sometimes she works three jobs alone. Some time ago, the nail of the left thumb was smashed off, and I was not willing to delay a day’s work. " Guan Hongyue said distressfully.

"The government gives us preferential payments, rural subsistence allowances and poverty alleviation subsidies every month, and relatives and friends also help us. The more so, the more we can’t slack off." Wen Shuyan said contentedly, "On the day when Red Crescent received the university admission notice, don’t mention how happy I was, and I felt that it was worth it to be bitter and tired again. The foreign debt has been paid off, and Guan Hongyue’s tuition fees need not be worried. There is no shortage of this in life. What is not enough? "

Nowadays, the two village committees organize to study, publicize and implement the spirit of the 20th Party Congress, and Wen Shuyan’s mother and daughter have become an example for the villagers to pay tribute.

Zhang Lianju and Wang Liyan: Mother and daughter are United. Photo by Chen Wei

⑥ "working girls" return to their hometowns to set up factories.

In Tongyuanbao Town, Fengcheng City, Dandong City, the entrepreneurial experience of the elder sister and younger sister of martyr Wang Liguo has become a wonderful case for the villagers to study, publicize and implement the spirit of the 20th Party Congress.

In the winter of 2011, Changsha City, Hunan Province suffered a freezing disaster. After retiring, Wang Liguo, who worked as a road manager in Changsha Road Squadron of Linchang Expressway Management Office, died in his post. At that time, his mother was sickly, and his sister Wang Liyan and sister Wang Liping faced the problem of re-employment.

"During that time, my mother said every day that the government had given enough preferential treatment to the survivors of our martyrs. We should all stand on our own feet and live a good life with our own hands."

"Our two sisters almost went out to work when my mother pushed and drove them out." Sister Wang Liping said that the two sisters worked in an equipment company. They started from the most basic neck-pulling process of making thermometers, studied hard and practiced hard, and asked if they didn’t understand. In less than two years, they learned the production process of thermometers all over again, and became the famous Aauto Quicker among all employees. In five years, the two sisters grew up step by step from workshop workers, group leaders and administrators, and eventually both grew up to be workshop directors.

In 2019, Wang Liyan and Wang Liping resigned and returned to their hometowns to start businesses, and received financial support from the local government. "The government can think for us, and we must also contribute to the government." After their factory was officially put into production, they recruited local young left-behind women to work flexibly at home. Starting a business and getting rich does not forget to repay the neighbors. When the neighboring villages are flooded, they donate generously. When there was an COVID-19 epidemic in the local area, they offered masks, disinfectant and other materials to the duty card point for epidemic prevention and control.

Now, deeply understanding the Party’s Report to the 20th CPC National Congress’s proposal of "consolidating and expanding the achievements in tackling poverty and enhancing the endogenous development momentum of poverty-stricken areas and people", "working girls" returning to their hometowns to set up factories has once again become a hot topic for local cadres and people.

"Society gives care, and we convey warmth."

Wang Xue: a pioneer in fighting epidemic. Gao Binshuo

⑦ Two heavy honors

Walking into the home of martyr Hu Yulong, the newly renovated house is spacious, clean, bright and tidy, which makes people shine at the moment. Wang Xue, Hu Yulong’s wife, said with regret: "In August 2020, Hu Yulong came back from the army to visit relatives. He just finished decorating his house and died in the flood before he could live."

The husband is a hero, and the wife is not behind. When the COVID-19 epidemic spread in Dandong City, Wang Xue was the first to submit an application letter to the First Hospital of Dandong City. After 77 days of continuous fighting in the anti-epidemic isolation area, she lost more than 8 kilograms.

Prior to this, Wang Xue suppressed the pain of losing her husband in her heart, and compiled more than 290,000 words of "Clinical Notes for Nurses" in one year. People in the industry read it and praised it again and again. "This notebook details the nursing details of common cases in detail and can be called a model teaching material for nursing cases."

"After Hu Yulong’s sacrifice, all walks of life offered love in different ways, which made our whole family feel warm." Wang Xue said emotionally, "The society gives care, and I should pass on this warmth."

Studying, propagating and implementing the spirit of the 20th Party Congress, many people were shocked by these two heavy honors. During the two years of Hu Yulong’s sacrifice, Wang Xue won the honor twice with wisdom and sweat: last year, she was awarded the title of "March 8th Red Flag Bearer" in Dandong, and this year, she was awarded the honor list of "the most beautiful retrograde person" in Dandong.

Sun Ganye: Dedication and love of posts. Photo by Cui Peng

The pride of two generations of soldiers.

When I visited the home of Sun Jiping, a martyr of the Armed Police, I just caught up with the leaders of Dandong Public Security Department to present the honorary certificate of "Love Police Mother" to Sun Jiping’s lover Wang Guirong.

Touching the honorary certificate of "Police-loving Mother" just awarded by the Ministry of Public Security and the All-China Women’s Federation, Wang Guirong was excited. Twenty-seven years ago, she took care of her parents-in-law who had been ill in bed for ten years, and was commended as "the most beautiful and good military wife" by the Armed Police Force.

Wang Guirong recalled that Sun Jiping was an instructor of the Dandong Frontier Detachment of the Armed Police, and his son Sun Ganye was only five years old when he died saving people in the winter of 1995.

"I lost my dependence at home and felt that the sky had collapsed!" Wang Guirong said, "During that time, from the army to the place, I don’t know how many good people helped us both."

Wang Guirong, who was "helped" by love, cheered up again. After getting up at 4 o’clock every morning, he rode his bike to send his son Sun Ganye to school before going to work. For 13 years, rain or shine. After graduating from high school, Sun Ganye signed up and became a glorious armed police soldier. Later, Sun Ganye lived up to expectations and was admitted to the Xinjiang Urumqi Frontier Command College of the Armed Police. As soon as he graduated, he took the initiative to apply for service in the front-line frontier troops where his father worked before his death, and he did a good job in everything. When he was the chief officer of the detachment, his unit won the "National Demonstration Unit for Law Enforcement of Public Security Organs" and also won the collective first class merit.

Wang Guirong’s unremitting self-improvement has become the pride of the two generations of soldiers, and has also become an advanced model of "carrying forward Chinese traditional virtues" put forward by Report to the 20th CPC National Congress.

Wang Guiqin: People’s livelihood is diligent. Photo by Zhang Shaofeng

Pet-name ruby 72 years of gratitude uninterrupted line.

When I arrived at the home of Ji Guishan, a martyr who resisted US aggression and aided Korea in Yang Jiacun, Liujiahe Town, Fengcheng City, the scene in front of me made my eyes hot: Wang Guiqin, a 91-year-old widow with white hair, was sitting in the yard peeling corn.

"Grandma Wang is the best person in the world!" Village accountant Dan Dan said, "I have heard from my grandfather since I was a child that there are almost no people in thousands of families in the village that Grandma Wang has not helped."

The old man quickly grabbed the conversation: "When my family’s mouth (Ji Guishan) died, I was less than 20 years old, and the child I was pregnant with was only 4 months old. If the villagers didn’t help me move out of the ravine and help build a house, I don’t know if I could live to this day!" Since then, for 72 years, Wang Guiqin has been "repaying kindness", and which mother-in-law and daughter-in-law are in conflict, she takes the initiative to help mediate; Whose child plays truant, she helps to get back to class; When the rain fell on the farmland, she picked up a shovel and took the rain to help drain it. Whose livestock was lost, she helped to find it overnight; Which family is short of rice and salt, she takes it from her own family … Just for these ordinary people’s ordinary things, in the 1970s and 1980s, Wang Guiqin was praised as "Dandong Moral Model" three times before and after.

Today, Wang Guiqin is old and agile, and she still refuses to be idle. She has become the "grandmother" of more than 30 left-behind children in the village, helping village cadres to cook and deliver food for left-behind children. At the end of 2021, at the age of 90, she was commended by Fengcheng as "a good man in Fengcheng".

From the old man Wang Guiqin, more soldiers and civilians truly understand the practical significance of "carrying out the project of citizen’s moral construction and carrying forward Chinese traditional virtues" put forward by the Party’s Report to the 20th CPC National Congress.

Walk into the martyr’s home

■ Xu Jun, Dandong Military Division, Liaoning Province

On November 4th, Aunt Lin, a martyr’s family member whose house collapsed and proof materials were lost due to typhoon in Gekeng Town, Dehua County, Fujian Province, successfully applied for the "three genera" preferential card with the help of the county and town veterans service centers.

On November 7th, Wang Yu and Li Na, collectors of anti-Japanese war cultural relics in Shenyang, Liaoning Province, made public their wish with the help of the news media: to find "relatives" for more than 500 special cards for martyrs and send them home.

Reading the news of "One South and One North" can’t help but make people feel warm.

From caring for the martyr’s family, to the real experience of the martyr’s family’s devotion, I always think of the theme song "Meeting is a Song" of a popular military TV series a few years ago: "You once told me that meeting is a song, eyes are the sea of spring, and youth is the green river; Meeting is a song, the peers are you and me, and the heart is the young sun … "

Yes, eyes are the sea of spring. Walking into the martyrs’ homes and facing the martyrs face to face, you can always find those stories that have moved people for a long time with the eyes of "discovering beauty". In the face of interest choice, their profound understanding of righteousness is like a primrose, which makes us feel the warmth of the party and government and the civilization and progress of the times. A few years ago, 47 "glorious homes" in Xiangcheng County, Henan Province, after reaching the standard of getting rid of poverty and getting rich, took the initiative to apply for withdrawing from the subsistence allowance, so that the "life-saving money" could help the people who were in urgent need. In recent years, a large number of martyrs’ families, retired soldiers and key special care recipients in Liaoning Province have taken the initiative to apply to be river chiefs, forest chiefs, road chiefs and field chiefs, actively making suggestions and contributing wisdom and strength to rural revitalization. An army leader said that every visit to express condolences and listening to the hearts of martyrs is a purification of emotions and souls.

Yes, youth is a green river. Walking into the martyr’s home, we were shocked again and again. Most of the relatives of the martyrs are in their youth, but they have sacrificed their flesh and blood for the motherland and the people. Regardless of the war years or the peace construction period, soldiers will face sacrifices. The difference is that the former often makes the same contribution as a mountain with heroic feats in an instant; The latter often pays his life bit by bit, spreading the mountain-like credit very flat and far. In the new era of Socialism with Chinese characteristics, we are far away from the war, but soldiers often still face sacrifices: earthquake relief, soldiers straightened their unyielding backbone; The soldiers built a safe dam to fight floods and rescue. A local leader said that every visit to express condolences and reliving the heroic feats of martyrs is a correction of values and a correction of outlook on life.

Yes, it’s you and me. Walking into the martyrs’ homes, we feel more strongly that for the sake of the motherland and the people, not only soldiers can see it at ordinary times, stand out at critical moments and get out at critical moments, but even their parents, wives and even underage children often have to bear sacrifices. The martyrs who died are respectable, and the living martyrs can learn from them. Building a new era in Socialism with Chinese characteristics calls for our concerted efforts. At present, the whole country is studying, propagating and implementing the spirit of the 20th National Congress of the Communist Party of China. In many places, military and local leaders have reached a consensus that they should pay more visits to the glorious homes in the future, because every visit is an effective improvement in the quality and efficiency of the work of "double support" and a practical improvement in the unity of the military, the government and the people.

　　Xinhua News Agency, Manila, November 12th Communication: He and She in China-ASEAN Destiny Community

　　Xinhua News Agency reporter Zhao Qing Sebrina

　　China and ASEAN are linked by mountains and rivers and are as close as lips and teeth.

　　Over the years, China has adhered to the neighboring diplomatic concept of closeness, sincerity, mutual benefit and tolerance, and has persisted in being good and partner with its neighbors, and has persisted in being good, secure and rich, and constantly promoted regional cooperation.

　　On October 3, 2013, in the meeting hall of Indonesian Parliament, China leaders proposed to build a closer China-ASEAN destiny community, which pointed out the direction for the two sides to jointly build the 21st Century Maritime Silk Road.

　　Relying on the "Belt and Road Initiative", a number of flagship infrastructure projects such as Jakarta-Bandung High-speed Railway and China-Laos Railway have successfully landed in East Asian neighbors, and China enterprises have blossomed in local investment, bringing tangible benefits to people in more and more countries along the route, and their fate is undergoing tremendous changes …

　　"It’s great to have tap water."

　　The Millennium Island takes on a new look.

　　"We used to have electricity for only 4 hours every day, but now we can use electricity for 24 hours; I used to have to go to the rain pool to fetch water, but now I can use clean tap water. It’s really great and convenient. We support this project very much! "

　　Wu Lajue, a villager from Made Island on the west coast of Myanmar, told reporters excitedly while fetching water. The "project" he keeps talking about is the pilot project of the "Belt and Road" construction in Myanmar-the China-Myanmar oil and gas pipeline project.

　　China-Myanmar oil and gas pipeline projects include crude oil pipeline projects and natural gas pipeline projects. The China-Myanmar crude oil pipeline was invested and built by PetroChina and Myanmar Oil and Gas Company, starting from Made Island on the west coast of Myanmar, with a total length of 771 kilometers and a designed annual transportation capacity of 22 million tons. The project was completed on May 30, 2014.

　　On January 30, 2015, the port of Made Island was successfully opened, and large oil tankers successfully docked to unload oil. Made Island became the first stop for transporting crude oil to China. In May this year, the China-Myanmar crude oil pipeline (Myanmar section) was successfully put into operation, marking a new historical stage for the China-Myanmar oil and gas pipeline project.

　　The arrival of the China-Myanmar oil and gas pipeline project has brought about earth-shaking changes in the lives of local people. At one time, Madre Island was a remote island in the Bay of Bengal without roads, fresh water and materials. More than 3,000 islanders made a living by fishing and planting for generations.

　　Today, almost every village here has access to roads, tap water and 24-hour power supply. The island has also built a 3G mobile signal base station, and schools and medical stations are readily available. Some families have purchased agricultural diesel vehicles and motorcycles. Local residents also actively participated in the project construction, with about 1,000 people participating in the project construction. At present, about 50 people are working in the project, 10 of whom are in important technical posts.

　　At present, the port of Made Island is the first modern large-scale international crude oil port in Myanmar and has become an important window for China-Myanmar economic and trade cooperation.

　　"This is the harbor where our happy life sets sail."

　　The change of Hambantota began with the construction of the port.

　　In 2007, with the help of China, Sri Lanka began to build Hambantota Port. Ten years later, Hambantota, a small fishing village in the past, has become the most developed hub town in Sri Lanka: wide asphalt roads, advanced conference centers, sports centers, five-star hotels, Matra airport, and the southern high-speed extension line under construction … After the completion of the second phase of the Hangang project in May next year, Hangang will become a shipping and business center connecting East and West, greatly enhancing Sri Lanka’s international competitiveness and promoting Sri Lanka’s economic development.

　　Many villagers have changed the track of their lives by participating in the construction of the Hangang project. Sydney, a young Sri Lankan, grew up from an intern to a senior engineer here. He not only renovated his home, but also owned his own car.

　　"Driving on the two-way four-lane asphalt road built by China Company every morning, I feel very comfortable looking at the green rice fields passing by the car and the whirling coconut trees bathed in the morning sun." Sydney is amazed at the rapid changes in the city and proud of being able to participate in the construction of the Hangang project.

　　The Hangang project is still under construction, and visitors have been in an endless stream. A local teacher who took students to visit told reporters: "This is not only a port, but also our hope, our future and the harbor where our happy life will set sail!"

　　"Learning Chinese made me a white-collar worker"

　　10 years in a blink of an eye.

　　Starting from the wasteland of Mangyuan, the Sihanoukville Special Economic Zone in Cambodia (referred to as Xigang Special Economic Zone) has developed into the largest special economic zone in Cambodia with the largest number of employed people, and is known as a model for the "Belt and Road" cooperation between China and Cambodia.

　　Xigang Special Zone is jointly developed by Chinese and Cambodian enterprises, with a total planned area of 11.08 square kilometers. Its main industries are textiles and garments, machinery and electronics and high technology. There are complete supporting facilities for production and living here, and more than 100 enterprises from China, Europe, America, Japan and South Korea have provided 16,000 local jobs.

　　In the process of construction and development, Xigang Special Zone insists on the localization of employees, and specially runs training centers to provide local farmers with language and skills training, which also provides them with a broad development world.

　　Chen Xiuli, a Cambodian girl who works as a workshop translator in Creaer Waterleather Cambodia Co., Ltd. in the special zone, is the beneficiary of the training program. Two years ago, Chen Xiuli came to the training center to learn Chinese. She worked hard and has now become a skilled translator. "Learning Chinese made me a white-collar worker. I now earn more than 300 dollars a month, far higher than the 60 dollars of ordinary workers. "

　　At the beginning of this year, Chen Xiuli turned over a new house and bought new furniture and appliances. My parents also retired from the original factory and set up a stall in the special zone to sell sugar cane water, making more money and making life a lot easier. When they mentioned their daughter’s work and present life, their eyes were full of pride and satisfaction.

　　"I have a more accurate goal in my life."

　　Blue sky and white clouds, tree-lined.

　　Next to Highway 331 in Boradang District, Rayong Prefecture, Thailand, near the deep-water port of Lian Chabang, there is Luo Yong Industrial Park in Thailand.

　　Known as the "Industrial Chinatown" in Thailand, more than 90 China enterprises have invested in the park, which has led China to invest more than 2.5 billion US dollars in Thailand, achieving a total industrial value of 8 billion US dollars. After more than ten years of development, the industrial park has become the largest industrial cluster center and manufacturing and export base of China’s traditional industries in Thailand and even ASEAN.

　　The overall planning area of Luo Yong Industrial Park in the middle of Thailand is 12 square kilometers. At present, the development of 1.5 square kilometers in Phase I and 2.5 square kilometers in Phase II has been completed, and the land of 8 square kilometers in Phase III is being developed. After the third phase of development is completed, it is expected to accommodate 300 enterprises and create 100,000 jobs for Thailand. Xu Genluo, president of Luo Yong Industrial Park, told the reporter that China enterprises in the park are trying to integrate into the local area, using Thais as much as possible and providing more than 20,000 jobs for the local area.

　　Cai Youfu, a Thai boy, is a Thai employee of Zhongce Rubber in the industrial park. He graduated from the Chinese Department of Queen Mother University in Chiang Rai, northern Thailand and speaks fluent Chinese. After graduating from college, he entered the rubber work of Zhongce with the advantage of language.

　　"Working with Chinese has taught me a lot, and I am very satisfied with my current job." He told reporters that Luo Yong Industrial Park in Thailand is the organic carrier of the Belt and Road Initiative in Thailand. "Working in China Company, I learned Chinese’s hard-working spirit and gave me a more accurate goal in my life." (Participating in reporters: Zhuang Beining, Tang Lu, Mao Pengfei, Yang Zhou)

CCTV News:Six departments, including the Ministry of Industry and Information Technology, the National Development and Reform Commission and the Ministry of Commerce, released the list of national green data centers in 2022 at the 2023 data center green development conference held in Chengdu on May 11th.

The 43 national green data centers released this time involve the fields of communication, Internet, public institutions, energy and finance. The Ministry of Industry and Information Technology will promote the green and low-carbon transformation and high-quality development of the whole industry of data centers in a scientific and orderly manner, and continue to build a national green data center demonstration benchmark, speed up the popularization and application of energy-saving technology and equipment, and improve the standard system of energy-saving and carbon reduction in green data centers.

Cao Xueqin, Deputy Secretary General of China Institute of Electronics:The Ministry of Industry and Information Technology, together with the National Development and Reform Commission and the Ministry of Commerce, has successively selected and released four batches of 196 national green data centers, which have achieved positive results in energy saving, water saving and green transformation of energy utilization.

It is understood that the green data center evaluates the green development level of the data center from 15 indicators in four aspects: efficient use of energy, green and low-carbon development, scientific layout and intensive construction, and efficient use of computing resources. According to the 14th Five-Year Plan for Information and Communication Industry, by 2025, the computing power of national data centers will reach 3.3 times that of 2020. Accelerating the construction of a green data center has become a basic requirement for ensuring the sustainability of resources and environment.

　　Sichuan cuisine will not only not decline, but also develop strongly, and it has nothing to do with hot pot.

　　Not long ago, I was invited to a dinner party. There were many respected predecessors in the field of Sichuan cuisine. One old Li impressed me. As a chef of Sichuan cuisine, he went to Europe to participate in an international cooking competition and won the highest prize.

　　At the dinner table, when the younger generation asked about the inheritance of Sichuan cuisine culture, although Li Lao was over 70 years old, his thinking was particularly "advanced". He said:

　　Suitable for the present, it is good!

　　Today, in this article, I will talk about my understanding of hot pot culture and Sichuan cuisine culture.

What exactly is "hot pot culture"?

　　First, from the perspective of consumers.

　　The origin of hot pot is that dock workers collect animal offal that was once off the table when they were short of clothes and food, and cook it with a pot of spicy taste to get rid of the odor, which is convenient for eating and solve the most basic problem of food and clothing.

　　From this origin, we can see that the "primitive culture" of hot pot is actually a cooking method of ingredients used by low-income workers to solve the problem of food and clothing. In short, hot pot was born to satisfy the appetite. If there are other cultures, they are all derived cultures.

　　Even now, society is no longer short of food and clothing, and people are no longer eating hot pot to solve the basic demand of food and clothing, but it still has not got rid of the primitive culture of "appetite":

　　The vast majority of people eat hot pot, eating all kinds of ingredients that are scalded and scalded into their mouths, as well as the spicy taste that strongly stimulates the taste buds.

　　Based on this primitive culture, the ranking of hot pot quality is derived, first of all, the taste is good, and then the ingredients are good. Whether the ingredients are good or not has two meanings: the first is the freshness of the ingredients themselves, and the second is the presentation of the ingredients to the taste. For mass consumers, what most people care about is actually the second meaning.

　　Many ordinary consumers who like hot pot judge the ingredients of hot pot by who can fully reflect the taste of that pot: the ingredients that can fully display the taste of the bottom of the pot are good ingredients; On the contrary, no matter how high-grade or fresh it is, it is useless.

　　In recent years, many hot pot restaurants in Sichuan and Chongqing have used top-grade beef, foie gras, three-headed abalone and wild turtle to blanch, but these high-grade ingredients can’t replace the status of hairy belly, duck intestines and yellow throat, and they are only limited to some niche hot pot restaurants.

　　To sum up, from the consumer’s point of view, the hot pot they accept and agree with is that the bottom of the pot dominates the world: the bottom of the pot is the protagonist forever, and all other ingredients are supporting roles.

　　In view of this, from the perspective of ordinary consumers, talking about hot pot culture should not just talk about "all ingredients have one taste".

　　Second, from the perspective of hot pot operators.

　　For almost all hot pot operators, there is only one criterion for judging the hot pot culture they care about, and that is whether the restaurant can make a profit.

　　From Chongqing Wharf to the streets of China, hot pot has undergone earth-shaking changes in terms of brand, ingredients, space and service, and new changes will occur every once in a while. However, the bottom of Sichuan-Chongqing hot pot has hardly changed, even if there is a slight change, it is based on fine-tuning of butter, bean paste, Zanthoxylum bungeanum (such as adding spices).

　　If someone insists that the bottom of the pot has changed, then the biggest change should be due to food safety considerations, and the hot pot has changed from a recyclable bottom (old oil) to a disposable bottom. However, this change not only did not affect the development of hot pot, but also made it become the first category in the national market from the regional category of Sichuan and Chongqing markets, and made many brands as well as many hot pot operators.

　　Therefore, from the perspective of change and invariability, the core that supports and achieves generations of hot pot operators is the "invariable pot bottom". Other factors, represented by ingredients, are only constantly iterating and changing according to market needs in different periods.

　　After understanding the difference between the two, we can easily draw the following conclusions:

　　For hot pot operators, the bottom of the pot is the core element to support their long-term profit, while ingredients, space and services are the synergistic elements that play different roles at different stages. In view of this, the hot pot culture they care about is the same as consumers, and it is "a bite of the bottom of the pot to conquer the world". Therefore, from the operator’s point of view, there is no need to say that the bottom of the pot tastes single.

　　Before talking about "hot pot culture", we must first divide people and determine their identities. Different people and identities will produce different cultural definitions and value recognition. If anyone says that hot pot culture should be based on their own standards, everything else is wrong, then this person is mostly a liar.

　　So much for hot pot culture today.

Some professionals say that hot pot is "killing" Sichuan cuisine. Originally, this is the focus of today’s article. Why should we spend so much space to introduce the hot pot culture? Because I don’t agree with this view, we should make the "premise" clear before refuting it, and "hot pot culture" is this premise.

Sichuan cuisine, will it die from hot pot?

　　In September, someone wrote an article entitled "Sichuan cuisine, died of hot pot", arguing that with the prosperity of hot pot in the whole country, Sichuan cuisine gradually weakened in consumers’ cognition.

　　In fact, since last year, some catering forums have also been discussing this topic. I don’t agree that "the decline and malaise of Sichuan cuisine" is forcibly tied to the prosperity of hot pot.

　　In my opinion, Sichuan cuisine will not only not decline, but also develop strongly, and it has nothing to do with hot pot. Next, I support my argument from three aspects.

　　First, the ingredients of Sichuan cuisine.

　　Experts from all walks of life like to start with the ingredients, and let’s look at the problems of Sichuan cuisine from the ingredients first.

　　The article "Sichuan Cuisine Died in Hot Pot" said that the great richness of domestic ingredients began 20 years ago, and suddenly there were so many ingredients, the cooking of Sichuan cuisine became a big problem, and a conclusion was drawn-"For more than 20 years, the food culture of Sichuan cuisine has almost been exported."

　　First of all, I don’t see the causal relationship between the rich ingredients and the cooking problems of Sichuan cuisine; Secondly, even if there is a relationship, it is not a positive correlation as the article said, that is to say, even if Sichuan cuisine is declining, it is not because of the richer ingredients. If Sichuan cuisine is rich in ingredients, there is a lack of innovation for emerging ingredients as a whole, and there is no progress in sticking to the rules, there may be some truth.

　　I don’t want to talk about the ingredients of Sichuan cuisine, because the reason has been mentioned in the first part. Many people criticize Sichuan cuisine as much as they criticize hot pot. In particular, some people who like Cantonese cuisine are full of contempt for Sichuan cuisine.

　　Whenever someone complains about Sichuan food, saying that it is only spicy and the ingredients are terrible, a large number of Sichuan food lovers will get angry and rush to theory, but I am the opposite, not angry at all.

　　Why? As mentioned earlier, everyone’s judgment standards are different. Whether experts refute that Sichuan cuisine culture is declining or consumers complain that Sichuan cuisine is only spicy, it has not stopped the popularity of Sichuan cuisine in the national market. There are people who spit, but more people like it.

　　Second, the seasoning of Sichuan cuisine.

　　Sichuan cuisine and Hunan cuisine are expanding wildly all over the country. Why? It is largely due to the irreversible spicy taste.

　　The beauty of Sichuan cuisine lies in its taste.

　　Seeing this, some people may say that the current Sichuan cuisine has no other flavor, only spicy. Let me assume that this statement holds, assuming that Sichuan cuisine is only spicy now, which is also great. Why?

　　There are various subdivisions in the pursuit of spicy taste, which reflect the differences between spicy, spicy, sour and spicy, dry and spicy, dry and spicy, bad and spicy, and burnt spicy; In the extraction of spicy taste, in addition to dozens of fresh peppers, there are also pickled peppers of various years; In the division of spicy degree, there are not spicy, slightly spicy, medium spicy, extra spicy, abnormal spicy and other subdivisions; In the shape of pepper, there are differences such as whole use, strip, filiform, segmented, granular and velvet.

　　Many people have a shallow understanding of spicy. When it comes to spicy, they only know Chili, ignoring that garlic is spicy, ginger is spicy and onion is spicy. And this is the seasoning skill of Sichuan cuisine master in compound flavor.

　　Sichuan cuisine is diversified and diversified in its spicy presentation, and not a single word "spicy" can be simply summarized. What’s more, Sichuan food is not only spicy, it has 24 flavors, more than half of which have nothing to do with spicy.

　　There are so many flavors of Sichuan food, if consumers only remember spicy food, I think it is also a great good thing. The reason is like opening a restaurant. I have 24 dishes that I think are very classic, but consumers love only one of them, so I have opened restaurants all over the country. Is there anything more gratifying than this?

　　Third, the chef of Sichuan cuisine.

　　In fact, the reason why I hold the view and belief that Sichuan cuisine will not decline and will not be killed by hot pot is because of Sichuan cuisine.

　　Whether it is the application of ingredients or the seasoning of various flavors, it is inseparable from the group of chefs. Although there are many problems in this group at present, their existence and continuation are still the foundation of the development of Sichuan cuisine.

　　There are generally two obvious reasons for the decline of a cuisine. One is that the dishes are not accepted by the market, or they have been accepted but gradually abandoned by the market. From this point of view, Sichuan cuisine has no such possibility at all.

　　Secondly, the number of technicians who cook dishes has decreased, and the number of employees has dropped sharply, leading to the decline of cuisines. From this point of view, it seems that Sichuan cuisine has this risk, but is it really so? Not really.

　　From the scale of employees alone, the team and number of chefs in Sichuan cuisine still stand out from other cuisines. With their existence as back-end technology and the acceptance of Sichuan cuisine in the front-end consumer market, Sichuan cuisine can’t decline, let alone be killed by hot pot.

　　So, why do so many people say that Sichuan cuisine is in decline? Or, why don’t some Sichuan chefs cook Sichuan food well and go to other restaurants to work? This involves the third question today: the current dilemma of Sichuan cuisine.

The current dilemma of Sichuan cuisine: the brand is seriously lagging behind.

　　I once expressed my opinion by short video: at present, the number of stores in Sichuan cuisine must far exceed the number of stores in Hunan cuisine.

　　Many Sichuan restaurants are scattered couples’ shops, which are neither in the industrial and commercial registration system nor on the Internet platform. They are in a statistical blind area and are easily overlooked. Previously, the data circulating on the Internet that "Hunan cuisine stores exceed Sichuan cuisine" should be "the number of brand stores that can be counted". From this perspective, Hunan cuisine stores may indeed have surpassed the number of Sichuan cuisine stores, which leads to our third problem today, that is, the current development dilemma of Sichuan cuisine:

　　In the development of branding, Sichuan cuisine is seriously lagging behind, and Hunan cuisine is far behind.

　　Nationally, the famous Hunan cuisine brands include Chef Fei, Farming Record, Cooking Smoke, Wangxiangyuan, Pengchu, Lanxiangzi, Xiangchilli and so on, all of which are representative brands that have risen in the last 12 years, and most of them have established market barriers and continue to expand strongly.

　　Looking back at Sichuan cuisine, in the 12 years since the outbreak of the mobile Internet, has there been a national brand that has done very well? Chengdu’s Todd casserole is very good, and it is also a representative of Sichuan cuisine, but its stores are only in Sichuan at present, which is only a regional brand, not a national brand. What else? I don’t think so!

　　Although Sichuan cuisine does have well-known representative brands in high-end brands, and the number of stores in low-end markets also crushes other cuisines, as far as the national catering brands in the middle layer are concerned, there are almost no representatives who can get it. It is no wonder that so many people derogate from Sichuan cuisine.

　　It has a spicy and aggressive taste that is popular in the market, and it also has a large number of technical practitioners. Why haven’t there been several well-known national chain brands of Sichuan cuisine? This has become a problem that puzzles many business experts and investors, and it has also become a problem that many Sichuan catering people are not convinced but dare not say.

　　In fact, to understand this problem, we must put aside the consumer’s perspective, put aside the expert’s perspective and simply return to the operator’s perspective. Although it may not be completely right, it can explain many phenomena clearly.

　　For catering operators, profit is the core pursuit. Whether it is short-term or long-term, once there is a better and faster way to make profits, brand creation will inevitably rank lower.

　　In short, let’s look at "seven who want to".

　　First, when you can make money just by taste, who wants to really care about the quality of ingredients?

　　Those pure take-out shops that operate Sichuan style, even if they sell all junk ingredients and even all cooking bags, still make thousands of orders every month, and even open dozens or hundreds of branches. For them, there is no shortage of orders only by taste, and ingredients of course become a secondary choice.

　　Second, when young consumers all over the country can be conquered only by spicy flavor, who wants to study other flavors with heart?

　　A spicy grilled fish can sell hundreds of millions of turnover; A spicy maocai’s technical teaching can easily earn tens of millions. When a single taste can kill the market, the richness of taste becomes a secondary choice.

　　Third, when you can earn the franchise fee quickly, who wants to earn only the hard money of selling vegetables?

　　Chengdu East Street Gourmet Street is jokingly called "Merchants Join a Street" by many catering people. Many practitioners who want to make quick money want to open a shop here. It is not important whether a single store can make money or not. What is important is that the store must be popular and queued in order to join the company. When it is better to make money by joining, selling vegetables to make money has become a secondary choice.

　　Fourth, who wants to be a long-term brand when you can get enough opportunities by relying on short-term brands?

　　To open a restaurant, the traditional management idea is to do long-term business, but the market changes too fast, consumers like the new and hate the old, and the decline of many old shops also gives the market the illusion that brands cannot make long-term profits. Therefore, when short-term brands can also make profits, long-term brands become secondary choices.

　　Fifth, who wants to run only one brand when they can keep making money from brand joining?

　　Chengdu is a fertile ground for catering, with more than 3 million people visiting Chengdu every year. As long as the store business is booming, there will never be a shortage of intentional franchisees who take the initiative to find the door. Leeks are like grass and never fail! When you can make money by multi-brand attack, a single brand becomes a secondary choice.

　　Sixth, when you can open hundreds of stores without a mature management team, who wants to do the coolie work of forming a team?

　　In order to run a brand well for a long time, a professional team is standard, and forming a team is an extremely hard and troublesome thing, and there is also the risk of brain drain. Therefore, when you can open hundreds of stores without a team, it is a secondary choice to form a team to become bigger and stronger.

　　Seventh, if it is easier to make money by making a category that does not depend on chefs, who wants to rely heavily on chefs’ Chinese food?

　　Hot pot, skewers, barbecues, grilled fish and other categories with single items are king, and there is no shortage of latecomers every year, just because they are highly standardized, and it is easier to do more stores in a short period of time.

　　Therefore, when the market can still rely on highly standardized categories to make money, Sichuan cuisine that relies heavily on the kitchen team becomes a secondary choice.

　　Knot

　　The current Sichuan cuisine, to make an inappropriate metaphor, is like a rich second generation who doesn’t worry about eating and drinking. Chengdu, the "Laozi", has fertile land and fruit trees everywhere. If you are hungry, you can stand up directly and eat a lot of fruit with your mouth. Of course, you don’t want to tinker around to find food. When will it change?

　　There are two situations that may bring about changes. One is passive change, that is, Chengdu’s catering market has undergone major changes, and it will no longer be the "Jerusalem" of the catering industry, and it will no longer become a "pilgrimage place" for national catering people, completely losing the opportunity to easily earn franchise fees. However, this situation should not be seen in the short term. As far as catering is concerned, Chengdu’s status as a gourmet capital cannot be shaken by other cities in China.

　　The second is to take the initiative to change. For example, there are more excellent catering people in Sichuan. They are both dreamers and careerists. They don’t want to be the "rich second generation" in Chengdu market. They want to do something different from others and get different achievements from others.

　　No matter whether or not these changes appear, or when they appear, Sichuan cuisine will not decline and will not be killed by hot pot.

　　Even if Sichuan people don’t work hard, Sichuan cuisine will still be popular in the market in the foreseeable future, and it will still be the cuisine with the most technical employees.

　　Of course, Sichuan cuisine may indeed stop because of complacency and "superior family", which has happened now and will continue to exist in the short term. From this perspective, it is also a regret, and it is a regret that belongs exclusively to Sichuan catering people.

Author: Red Meal Network columnist Jiang Yi

Note: This article belongs to the catering industry information published by Yangguang. com. The content of this article does not represent the views of this website, and is for reference only.