[car home Experience] If you know anything about cars, when you hear the brand Volvo, what words will flash in your mind for the first time? Safe? Northern Europe? Keep a low profile? Taste? No matter what word crosses your eyes, I believe it will not be a description of sports, fashion and fashion. Yes, Volvo has always been a brand famous for its commitment to automobile safety technology. It comes from Sweden in northern Europe, but now it belongs to Ford, and its impression has always been low-key, unobtrusive and not so eye-catching. However, today’s red Volvo S40 may break your old impression.

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　　Note: The model we experienced this time is Volvo S40 2.4i Zia version, which may be different from other models in terms of color, parameters and configuration.

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● Appearance-at first glance, it is better to look carefully.

　　S40 is a compact model, which comes from Ford C1 platform. As many people know, the products of this platform include Focus and Mazda 3. The other two models are well-known for their manipulation and sports, and they are all the rage among young people. What about S40?

　　At first glance, I was pleasantly surprised to find that this is a red S40. This is not because I am a woman, so I like red, but because although almost all models will have red without exception, not all cars can look good in red. And I like the red color of this Volvo S40 very much, maybe it just fits my age and aesthetics.

　　At first glance, the front of S40 is straight and restrained, with simple lines, not very streamlined and round, and not very tough and masculine. The chrome-plated upper intake is not as exaggerated as the popular "big mouth", and the logo of "VOLVO" stands calmly in the middle, as if it is lacking. But just like the "second-eye beauty", after a few more eyes, you can find S40’s character from various details.

　

　　Two headlights with black edges are as bright and angry as the eyes of a "gourd doll", and the flat and ultra-wide lower air intake is slightly fierce. The most characteristic angle is from the front side. The headlights with black edges, the wide and flat lower grille with black, and the powerful engine compartment line are quoted to Fang Ping’s front face, which has a fierce lion’s head effect.

　　The joints between the hood and headlights are even and detailed, and there are no obvious defects. The welding spots on the side of the door are symmetrically distributed, and the treatment effect is also fine.

　　From the side, it can be found that the engine cabin line passes through the A-pillar all the way to the rear, which outlines a high waistline and dynamic shape, and directly intersects with the arc of the roof at the rear of the car, making the ending a little more movement and dexterity besides being angular and heavy.

　　S40’s tail line is straight, and the two stepped taillights create a sense of integrity with angular edges, which is also surrounded by a circle of black borders. Because there are no tiny lines and no excessive intersections and overlaps, the whole tail shape is quite simple, and the broad protrusions make the layers distinct. If the plump and rounded hip design of the car please men, perhaps the style like S40 can win the love of female consumers.

　　Generally speaking, the appearance of Volvo S40 left me with a unique impression. It is angular but not too straightforward, with personality but not very ostentatious, passionate but restrained, impulsive but secretly hidden.

● Interior-pure black interior+suspended center console

　　This red S40 2.4i Zia version is matched with a pure black interior, instead of gray or beige, which is always used in household models. The visual effect brought by the black interior is first of all a cool and sporty feeling, which is easy to arouse people’s desire to drive and control, unlike the light gray or beige interior, which will make people relax and bring a soothing and fresh feeling. From this perspective, S40 still takes more care of the individual needs of young consumers.

　　The steering wheel wrapped in leather is moderate in size, and the fineness and friction of leather are also very close. The multi-function keys on the left side of the steering wheel are used to operate cruise control, while the right side controls entertainment information, such as radio and CD.

　　The style of the dashboard is Volvo’s simple style, which looks only clear and easy to identify during the day, but the effect of luminous is still quite beautiful.

　　S40 has a well-known bright spot, that is, its floating center console. In recent years, with the popularity of various digital products such as thin and light mobile phones, I believe that this beautiful and lightweight center console made of matt metal panels can bring many young people a sense of satisfaction with fashion and scientific and technological effects.

　　There are four large knobs on the center console, which are used to control the audio and air conditioning, and the buttons are relatively small. From the perspective of the fineness of workmanship, we can’t help but draw a conclusion that we get what we pay for. Although the models developed on the same platform, it is obvious that Volvo S40’s internal material selection and workmanship level are far better than those of Fox and Mazda 3.

　　The keyhole is designed at the lower left of the air-conditioning outlet above the center console. The multi-function display screen has a relatively small area and displays conventional information such as air conditioning, sound and time. What is unsatisfactory is that the information display is actually in English. However, the adjustment of air-conditioning blowing mode is to separate a portrait to indicate that the style is more intuitive and novel.

　　The exterior rearview mirror can be adjusted electrically. If you want to fold it away, you need to press the L and R keys at the same time. The shape of the handbrake is also unique, and it also has a floating effect.

　　The cosmetic mirror on the sun visor is believed to be very popular with ladies. Both sides of the mirror are equipped with lighting, which makes the light sufficient and uniform, and the area of the mirror is also large, which is not as big as a matchbox on some models, and its practicality is still relatively high.

● Space-not bad for a compact car.

　　The body size of Volvo S40 is 4476×1770×1454mm, which is smaller in length, width and height than sedan Focus’s 4480×1840×1500mm, but the wheelbase of 2640mm is the same as that of Focus and Mazda 3. In the actual experience, we also feel that its internal space is still good.

　　Although S40 takes simplicity as its concept, there is no shortage of humanized design in the interior space, which is quite considerate. In addition to the conventional glove box, the storage compartment inside the car and the storage bag at the back of the front seat, there are elastic small storage bags at the front edges of the front and rear seats. Although the volume of the glove box is not very large, it is equipped with anti-skid pads to prevent the goods in the box from rolling and causing damage when the vehicle is driving.

　　In order not to waste space, a shallow storage compartment is set behind the suspended center console, but only some flat items can be placed, otherwise it will shake when driving. The biggest disadvantage is that the storage compartment inside the door is small and there is no special glasses case.

　　Although the S40 looks like a four-door hatchback, in fact, its short tail is not integrated, the trunk is still opened separately, and the floor in the trunk is flat and the area is not small.

　　It is worth mentioning that, in addition to the electric adjustment function mentioned above, the front passenger’s seat can also be tilted forward, and with the rear seat that can be tilted 4 minutes on the right side, it can create an access road for carrying extra-long strip items, which is unique and valuable in design. Unfortunately, after our efforts, because the front headrest can’t be adjusted, the front passenger seat is adjusted to the rearmost position, and the headrest will still be stuck in the glove box after the chair back is put down, and it can’t be completely flat.

　　In terms of driving space, we found a male editor with a height of 178CM and a weight of 75KG to demonstrate, and found that the front head space of S40 is quite abundant, and the performance of the rear leg space is OK, but the head space in the rear row is slightly cramped. If it is a tall man with a height of more than 180CM, it may feel a little oppressive. After all, it is only a compact car, and objectively speaking, the space performance is normal, reasonable and better.

● Seat-lumbar adjustment is influenced by the height of the seat, which is more suitable for women.

　　The driver’s seat and the driver’s seat are all electric 8-way adjustment and manual lumbar support adjustment. The driver’s seat has three sets of memory functions. As mentioned earlier, the driving space of S40 is not bad, but it must be mentioned that the length of the seat cushion is sacrificed to a certain extent. After our actual measurement, the depth of the front and rear cushions is 480mm, which is shorter than that of the front seats of general compact cars. Although the shape of the seat is very good, it is very suitable for women to ride, but if it is changed to men, the front edge of the seat cushion is designed as a sofa-like edge, which will just be supported in the middle of the thigh, and it feels very uncomfortable.

　　The adjustment knobs of manual lumbar support are located on both sides of the seat. If the driver or passenger is male, the seat will not be adjusted too high, and this knob will be sandwiched between the seat and the central armrest, which is extremely inconvenient to operate. However, if the driver or passenger is female, the seat will be adjusted to ensure sufficient sight. At this time, the adjustment of the lumbar support is relatively convenient, and the operation of turning around and twisting the arm is also more difficult for the fatter person.

　　S40’s leather seat leather is good, which makes people feel comfortable. I believe Volvo, which has always advocated car safety, has also spent a lot of thought on the seat design. The front headrest is fixed and cannot be adjusted, but the height and angle are ideal, which can suit the riding posture of most people. The height of the rear headrest can be adjusted vertically, and it can also be pulled out and removed.

● other

　　The 2.4-liter naturally aspirated engine is in-line with 5 cylinders, and it is matched with a five-speed manual/automatic geartronic gearbox, which has an adaptive speed change mode, can automatically adapt to the driver’s driving style, and has a good stable output.

　　The maximum power of 2.4i engine appears at 6000rpm, and it can also provide up to 170 horsepower. At 4400 rpm, the output torque reaches 230Nm. Such data will not be too laborious to push a body like S40.

　　When the engine compartment cover of S40 is opened, it is found that besides the normal sound insulation cotton, there is also an air duct leading from the air inlet to the battery. It seems that it should be used to cool the battery, but we don’t understand why it is designed like this for the time being. Later, we will contact Volvo to consult about the purpose of this design and give you a definite answer.

　　There are as many as 8 airbags in the whole vehicle, which can automatically control the inflation ratio and explosion speed according to the impact force, thus avoiding the secondary injury caused by airbags. WHIPS head and neck safety protection system can automatically lift the headrest when a high-speed rear-end collision occurs, and disperse the huge impact force generated during the collision to reduce the damage to the head, neck and spine of the occupants.

　　In addition, in order to reserve enough impact buffer zone, VOLVO not only greatly reduced the load of the self-designed miniaturized transverse engine, but also adopted a more compact engine compartment layout, and even the collapse route of the battery was arranged in advance during the collision, so it can minimize the damage to the occupants in the car during the collision.

　　Conclusion:In fact, the price of Volvo S40 far exceeds that of ordinary compact cars, which makes it not a family car that most ordinary families can afford. However, through this static experience, we can see that Volvo not only insists on the safety concept advocated, but also makes some adjustments in vehicle design. At least S40 can make people feel its fashion and modernity from the outside to the inside. From the aspects of exterior and interior, technical content, safety performance and configuration, S40 is suitable for those friends who have unique tastes and do not blindly pursue large size and large space and earn a good income.

　　After watching the static experience of Volvo S40, you must want to know more about its handling performance in actual driving. Don’t argue, the evaluation article of S40 will be presented by the evaluation team of car home this Thursday. Be sure to watch it on time! (Text, map/photo by car home Hu Yongping/Wang Kugong Liang Wei)

　　Parameter Configuration Table of Volvo S40 Parts

Model picture
Basic parameter	S40 2.4i Zia Edition	S40 2.4i Zhishang Edition	S40 2.5 T5
Model name:	S40 2.4i Zia Edition	S40 2.4i Zhishang Edition	S40 2.5 T5
Quotation:	308,000	288,000	358,000
Brand:	Changan Volvo	Changan Volvo	Changan Volvo
Level:	small family car	small family car	small family car
Engine:	2.4L 170 HP L5	2.4L 170 HP L5	2.5L 220 HP L5
Gearbox:	5-speed manual integration	5-speed manual integration	5-speed manual integration
Length× width× height:	4476×1770×1454	4476×1770×1454	4476×1770×1454
Body structure:	4-door 5-seat sedan	4-door 5-seat sedan	4-door 5-seat sedan
bodywork	S40 2.4i Zia Edition	S40 2.4i Zhishang Edition	S40 2.5 T5
Length:	4476	4476	4476
Width:	1770	1770	1770
Height:	1454	1454	1454
Car weight:	1486	1486	1500
Wheelbase:	2640	2640	2640
Front track (mm):	1535	1535	1535
Rear track (mm):	1531	1531	1531
Minimum ground clearance (mm):	–	–	–
Body structure:	Sedan	Sedan	Sedan
Number of cars:	four	four	four
Number of seats:	five	five	five
Tank volume (l):	62	62	62
Trunk volume (l):	404	404	404
engine	S40 2.4i Zia Edition	S40 2.4i Zhishang Edition	S40 2.5 T5
Displacement (cc):	2435	2435	2521
Displacement (l):	2.4	2.4	2.5
Working mode:	Natural inspiration	Natural inspiration	turbocharge
Cylinder arrangement type:	L	L	L
Number of cylinders (units):	five	five	five
Number of valves per cylinder (units):	four	four	four
Compression ratio:	10.3	10.3	nine
Valve structure:	DOHC	DOHC	DOHC
Cylinder diameter:	83	83	83
Stroke:	90	90	93.2
Horsepower (hp):	170	170	220
Maximum power (kW):	125	125	162
Maximum power speed (rpm):	6000	6000	5000
Maximum torque (n m):	230	230	320
Maximum torque speed (rpm):	4400	4400	1500-4800
Engine specific technology:	–	–	–
Fuel:	petrol	petrol	petrol
Fuel label:	No.97	No.97	No.97
Oil supply mode:	multipoint injection	multipoint injection	multipoint injection
Cylinder material:	aluminium (Al)	aluminium (Al)	aluminium (Al)
Cylinder head material:	aluminium (Al)	aluminium (Al)	aluminium (Al)
Environmental standards:	Ou IV	Ou IV	Ou IV
Oil capacity (l):	–	–	–
gearbox	S40 2.4i Zia Edition	S40 2.4i Zhishang Edition	S40 2.5 T5
Name:	5-speed manual integration	5-speed manual integration	5-speed manual integration
Number of gears:	five	five	five
Gearbox type:	AT	AT	AT
Chassis steering	S40 2.4i Zia Edition	S40 2.4i Zhishang Edition	S40 2.5 T5
Driving mode:	Precursor	Precursor	Precursor
Front suspension type:	mcphersonindependent suspension	mcphersonindependent suspension	mcphersonindependent suspension
Rear suspension type:	Multi-link independent suspension	Multi-link independent suspension	Multi-link independent suspension
Type of assistance:	Mechanical hydraulic power	Mechanical hydraulic power	Mechanical hydraulic power
Wheel braking	S40 2.4i Zia Edition	S40 2.4i Zhishang Edition	S40 2.5 T5
Front brake type:	Dish type	Dish type	Dish type
Rear brake type:	Dish type	Dish type	Dish type
Former tyre size:	205/55R16	205/55R16	205/50 R15
After tyre size:	205/55R16	205/55R16	205/50 R17
Front wheel rim specifications:	6.5JX16	6.5JX16	7JX17
Rear wheel rim specifications:	6.5JX16	6.5JX16	7JX17
Spare tire:	Non-Full-Size	Non-Full-Size	Non-Full-Size

Safety equipment	S40 2.4i Zia Edition	S40 2.4i Zhishang Edition	S40 2.5 T5
Driver’s seat airbag:	●	●	●
Co-pilot airbag:	●	●	●
Front head airbag (air curtain):	●	●	●
Rear head airbag (air curtain):	●	●	●
Front side airbag:	●	●	●
Rear side airbag:	–	–	–
Knee airbag:	–	–	–
Electronic anti-theft:	●	●	●
Central locking in the car:	●	●	●
Remote control key:	●	●	●
Keyless start system:	–	–	●
Control configuration	S40 2.4i Zia Edition	S40 2.4i Zhishang Edition	S40 2.5 T5
ABS anti-lock braking:	●	●	●
Brake force distribution (EBD):	●	●	●
Traction control (ASR/TCS/TRC/ATC):	●	●	●
Brake assist (EBA/BAS):	●	●	●
Body stability control (ESP/DSC/VSC):	●	●	●
Lifting (air) suspension:	–	–	–
Tire pressure monitoring device:	–	–	–
Continue driving with zero tire pressure:	–	–	–
Power steering with speed:	–	–	–
Active steering system:	–	–	–
External configuration	S40 2.4i Zia Edition	S40 2.4i Zhishang Edition	S40 2.5 T5
Manual sunroof:	–	–	–
Electric sunroof:	●	●	●
Panoramic skylight:	–	–	–
Same color rearview mirror:	●	●	●
Same color rubbing strip:	●	●	●
Sports version surround:	–	–	–
Aluminum alloy wheel hub:	●	●	●
Internal configuration	S40 2.4i Zia Edition	S40 2.4i Zhishang Edition	S40 2.5 T5
Leather steering wheel:	●	●	●
Left foot rest pedal:	●	●	●
Steering wheel up and down adjustment:	●	●	●
Steering wheel fore and aft adjustment:	–	–	–
Multifunctional steering wheel:	●	●	●
Steering wheel shifting:	–	–	–
Constant speed cruise:	●	–	●
Parking aid:	●	–	●
Multifunctional display:	●	●	●
HUD head-up digital display:	–	–	–
Seat configuration	S40 2.4i Zia Edition	S40 2.4i Zhishang Edition	S40 2.5 T5
Leather seats:	●	●	●
Sports seat:	–	–	–
Seat height adjustment:	●	●	●
Lumbar support adjustment:	–	–	–
Electric adjustment of front seats:	●	●	●
Power seat memory:	●	–	●
Seat heating:	●	–	●
Front seat center armrest:	●	●	●
Sit back on the central armrest:	●	●	●
Front cup holder:	●	●	●
Rear cup holder:	●	●	●
Seat massage/ventilation:	–	–	–
The rear seat is laid down as a whole:	–	–	–
Rear seats are laid down in proportion:	●	●	●
Multimedia configuration	S40 2.4i Zia Edition	S40 2.4i Zhishang Edition	S40 2.5 T5
GPS navigation system:	–	–	–
Multimedia control system:	–	–	–
Bluetooth system:	–	–	–
Car TV:	–	–	–
Car phone:	–	–	–
Center console LCD screen:	–	–	–
Rear LCD:	–	–	–
MP3 support:	●	●	●
Single CD:	–	●	–
Multi-disc CD converter:	●	–	●
Single DVD:	–	–	–
Multi-disc DVD system:	–	–	–
2-3 Speaker system:	–	–	–
4-5 Speaker system:	–	–	–
6-7 Speaker system:	–	–	–
Loudspeaker system with more than 8 speakers:	●	●	●
Lighting configuration	S40 2.4i Zia Edition	S40 2.4i Zhishang Edition	S40 2.5 T5
Xenon headlights:	●	–	●
Automatic headlights:	–	–	–
Turn headlights:	–	–	–
Front fog lamp:	●	●	●
Rear fog lamp:	●	●	●
Headlight height adjustable:	●	–	●
Headlight cleaning device:	●	–	●
Glass/rearview mirror	S40 2.4i Zia Edition	S40 2.4i Zhishang Edition	S40 2.5 T5
Front power window:	●	●	●
Rear power window:	●	●	●
Anti-pinch function:	●	●	●
Electric rearview mirror:	●	●	●
Mirror heating:	–	–	–
Electric folding of rearview mirror:	●	–	●
Manual rear sunshade:	●	●	●
Electric rear sunshade:	–	–	–
Mirror anti-glare:	●	●	●
Rear side sunshade:	–	–	–
Sunvisor vanity mirror:	●	–	●
Induction wiper:	●	–	●
Air conditioner/refrigerator	S40 2.4i Zia Edition	S40 2.4i Zhishang Edition	S40 2.5 T5
Manual air conditioning:	–	–	–
Automatic air conditioning:	●	●	●
Rear seat air outlet:	–	–	–
Temperature zone control:	●	●	●
In-vehicle air conditioning:	●	●	●
Car refrigerator:	–	–	–

On September 29th, Porsche was listed on the Frankfurt Stock Exchange in Germany. On the same day, Porsche’s share price fell from the intraday high of 86.76 euros to the issue price and closed at 82.5 euros. On the first day of listing, the market value of Porsche was about 75.43 billion euros, slightly lower than that of audi ag, but it surpassed competitors such as Ferrari. According to the latest data, Porsche has become the fifth largest car company in the world by market value.

At this point, the world’s three super-running brands, Ferrari and Porsche, have all embarked on the road of capitalization, which has also triggered the imagination of Lotus.

At the beginning of this year, Lotus was also exposed to the listing information by foreign media. The official response said that Lotus Group was evaluating the stock market transactions in new york, London and China, and no relevant information was disclosed since then. Until the successful listing of Porsche, it once again aroused the interest of the outside world.

With the surge of hot money, perhaps Porsche IPO can be regarded as a landmark new node, but another more profound proposition has also been brought to the stage with Lotus’s "backwardness". Should we be in line with "money" or "front" in the new super-running era?

Porsche to the left, Lotus to the right

Judging from the news disclosed by foreign media, Lotus, as one of the three super-running brands in the world, has also moved the mind of IPO. Only in the top-level design at higher latitudes, there is something more important than IPO in the eyes of Lotus-anchoring the electrification transformation and opening a new track for pure electric intelligent super-running.

In fact, the listing of Ferrari and Porsche has provided a lot of funds for the group, and this kind of blood transfusion feedback has also been seen by the outside world.

Ferrari was originally a sub-brand of Fiat Chrysler (FCA). In 2015, Fiat divested Ferrari and obtained huge funds to repay Fiat’s debts. After Ferrari went public, its business developed well, and its share price soared. Now its market value is about $35 billion.

Today, Porsche will copy Ferrari’s path in the past, spin off from Volkswagen Group and go public independently, and even surpass the former in IPO scale and fundraising amount.

It is worth noting that for the Volkswagen Group, through this IPO, the preferred shares and original shares will be sold for 9.4 billion euros and 10.1 billion euros respectively, totaling 19.5 billion euros. 49% of the funds will be returned to shareholders in the form of special dividends, and the remaining nearly 9 billion euros will be used by Volkswagen Group to increase research and development of power batteries and in-vehicle software.

However, from the global securities market including A-shares, the attraction of IPO of automobile enterprises to capital lies not only in the current operating profit and sales volume, but also in the control and transformation of the future development direction with enterprises.

Although Tesla, which mainly focuses on pure electric intelligence, has just approached 1 million vehicles in annual sales, its global market value performance is actually four times that of Toyota, the second place with annual sales exceeding 10 million, and the third place is BYD, which started pure electric transformation as early as a decade ago and has completely stopped selling pure fuel vehicles.

In the domestic market, all auto listed companies related to the concept of new energy have made a lot of money in the securities market. Correspondingly, traditional automobile enterprises are experiencing a dark moment. In the past year, Ferrari’s share price has dropped from the highest $250 to the current $185, and its market value has shrunk by more than 25%.

From this perspective, perhaps the listing of Porsche at this time is not a good time. Although Porsche has already started the road of electric transformation, at present, only Taycan is a pure electric vehicle.

Ferrari only launched a brand-new electrification product strategy in June this year. Next, Ferrari will invest about 4.4 billion euros to develop pure electric vehicles and plug-in hybrid vehicles. In 2025, Ferrari’s first pure electric car will come out.

It must be said that in the face of the fierce tide of electrification, although brands such as Ferrari and Porsche are moving closer to new energy sources, the actions of transformation are somewhat conservative. However, Lotus has taken the courage to cross the rubicon. As early as 2019, it unveiled its first pure electric supercar Evija, and in 2021, it solemnly bid farewell to the fuel era with the sports car Emira. Now Lotus’s super-running pure electric SUV——Eletre, which takes the lead in electrification, has arrived as scheduled.

It can be said with certainty that Lotus has a firmer determination and a more thorough strategy on the road of electrification transformation. In Lotus’s view, only subversive self-innovation can rush to run in the new era of super-running. It can be predicted that in the near future, when Lotus truly leads the new super-running era, the IPO at that time will be much more valuable.

Join hands with Geely and deeply embrace the China market.

Inevitably, the electrification transformation often requires huge funds, which is why many new car-making forces have been seeking financing or IPO. For ultra-luxury brands such as Porsche and Ferrari, which are small in size but high in style, the capital investment for transformation is equally expensive.

In front of Lotus, "money" seems to be the most important part on the road of self-innovation and self-breakthrough. In June, 2017, after Geely Holding acquired 51% shares of Lotus from Proton, this English lotus flower began to bloom again in China.

In the second year after being acquired by Geely, Lotus announced that it had turned losses into profits in fiscal year 2016/2017, making the brand profitable for the first time in 40 years.

In October 2018, on the occasion of the brand’s 70th anniversary, Lotus released the "Vision 80" 10-year brand revival plan, and put forward the "Sino-British dual engine" strategy, which is a firm transformation to electrification and intelligence, and this is also an automobile enterprise that proposed formal electrification transformation earlier among traditional automobile brands.

On August 31, 2021, Wuhan Lotus Technology Co., Ltd. was formally established. Backed by Geely Group, Lotus’ initial capital plan for entering China was as high as RMB 26.3 billion. Among them, the global headquarters of Lotus Technology has settled in Wuhan Economic and Technological Development Zone, and in Shanghai, the Lotus Marketing Headquarters Building has also recently landed.

Prior to this, Lotus Technology announced the product planning for launching three pure electric smart models in the next five years: in 2022, the E-class SUV； codenamed Type132 will be launched; In 2023, the E-class four-door coupe codenamed Type133 was launched; In 2025, the D-class "pure electric intelligent new species" codenamed Type134 was launched. He also said: "With track-level intelligent driving, cutting into the intelligent driving track is the direction that Lotus Technology will set in the next decade, and it is also a completely different technical path from any other brand."

This year, on June 1st, Lotus Eletre ushered in its first show in China, and started booking in Chinese mainland. The first batch of vehicles is expected to be delivered as early as early as 2023. It is worth mentioning that it is not only the first SUV of Lotus, but also the first pure electric five-door production car and the first domestic car of Lotus. It is not uncommon for sports car manufacturers to build SUVs, but Lotus is the first one to build pure electric SUVs.

At present, Lotus Eleetre is a completely new car in China market, and its promotion and store communication should start from 0. However, under the background of Geely Automobile’s strong channel, the development of China market also allows Lotus Eleetre to avoid many detours.

At present, Lotus Eletre plans to open nearly 50 sales and service stores in about 20 cities in China by the end of this year, covering core cities such as Beishangguangshen, Hangzhou, Wuhan and Chengdu, and radiating the whole country. It will also open two major services: "Smart Home Charging" and "Lotus Flash Charging", and plans to build nearly 200 self-operated high-end flash charging stations in about 20 cities across the country.

As the global headquarters of Lotus ultra-high-end intelligent electric lifestyle models, China bears extraordinary strategic significance. As the largest single market for most automobile brands in the world, it can be said that the China market is the best in the world.

From January to August this year, the domestic production and sales of new energy vehicles reached 3.97 million and 3.86 million respectively, and the market share reached 22.9%, exceeding the original expectation. Compared with other super-running brands, it can be said that Lotus’s electrification innovation based on the China market occupies a favorable time and place.

It is believed that under the new super-running era dominated by electrification and intelligence, the Lotus brand, which is deeply involved in the transformation and innovation of China market, will definitely take the lead in the future market competition.

On January 30th, some netizens posted that the premium price of the high-end version of SU7, the first model of Xiaomi Automobile, was 361,400 yuan. The new car adopts ternary lithium battery from Contemporary Amperex Technology Co., Limited, with a maximum speed of 265 km/h. Market news speculated that the final selling price of Xiaomi automobile may be in the range of 250,000 to 370,000.

In response to the above news, Xiaomi Automobile responded: "Unofficial news is not true." In addition, Wang Hua, general manager of Xiaomi Group’s public relations department, forwarded a message to Weibo, a netizen, and said that in recent days, internal vehicles began to be licensed, which was to test all the processes of running through sales and delivery, and buying insurance was also one of the links. In other words, it has no reference value.

Xiaomi SU7 is the first production car of Xiaomi Automobile, which was released on December 28th, 2023, Xiaomi Automobile Technology Day. On Xiaomi Auto Technology Day, Lei Jun spent about three hours explaining technologies such as large die casting, intelligent driving and intelligent cockpit, and the design of Xiaomi’s first production model, but he didn’t talk about the price and kept it highly confidential, which also became the biggest suspense of Xiaomi.

In fact, since the release of Xiaomi Automobile, the price of Xiaomi Automobile has always been the focus of the industry. How much is the pricing for "Xiaomi Auto SU7"? When will it be announced? " Earlier, Xiaomi Auto officially replied, "We really haven’t finalized the price. Mr. Lei, the founder of Xiaomi, also introduced it at the Xiaomi Automobile Technology Conference. It is indeed a bit expensive, but it will be’ expensive for a reason’. Not 99,000, not 149,000, not 199,000. The final pricing will be announced at the official launch conference of Xiaomi SU7. " Since then, Mr. Lei has also revealed that Xiaomi Su750,000 has no rivals. It is understood that Xiaomi SU7 is positioned as a "C-class high-performance eco-technology car", which provides dual-motor version and single-motor version. The single-motor version is equipped with a motor with a maximum power of 220 kW; The dual-motor version is equipped with a front and rear dual-motor system, in which the maximum power of the front motor is 220kW and the maximum power of the rear motor is 275kW.

Not long ago, Lei Jun, the founder of Xiaomi, also said in an interview with the media that the pricing of Xiaomi’s first model may be a bit expensive, equivalent to the performance of two or three million luxury cars, and reiterated that the pricing of Xiaomi’s first model will not be 99,000 yuan, 149,000 yuan, 199,000 yuan.

Judging from the product configuration announced by Xiaomi Technology Day, the positioning of Xiaomi SU7 is not low, which means that its price cannot be too low. It should be noted that in recent years, the automobile market has undergone earth-shaking changes, especially since 2023, the automobile price war has intensified, and the price has also become a key link in the competition between automobile enterprises.

For Lei Jun, who "staked all his assets and reputation and started his last business in his life", he has high hopes for Xiaomi Automobile. Lei Jun said that Xiaomi automobile has the performance index that is not inferior to Tesla Model S, and the three indexes of 0-100km/h acceleration, 100km/h-0 braking distance and top speed are not backward, and bluntly said that Xiaomi SU7 has no accurate benchmarking vehicle, and it hopes to be comparable to Porsche Taycan Turbo in mechanical quality such as drivability, and to be comparable to Tesla Model S in intelligence.

As for the follow-up goal of Xiaomi Automobile, Lei Jun’s ambition is to become one of the top five automakers in the world. Lei Jun said: "The goal of Xiaomi Automobile is to rival Porsche and Tesla, to build dream cars in the new era of automobile industry, and to make a beautiful, easy-to-drive, comfortable and safe mobile intelligent space." The goal of autonomous driving is to enter the first camp of the industry in 2024. In addition, Lei Jun also stressed that today is 1003 days since Xiaomi announced its entry into the electric vehicle industry. Starting from the underlying core technology, Xiaomi has invested ten times to make a good car, and its long-term goal is to strive to become one of the top five automobile manufacturers in the world in the next 15-20 years. It is worth mentioning that the homogenization of 200,000-300,000 models in today’s auto market is very serious, and the competition is particularly fierce, which also means that Xiaomi Auto will face a lot of pressure after listing.

Lei Jun said in an interview before: "I am particularly worried that everyone will not buy if it doesn’t catch fire. What’s more worrying is that if everyone buys, they will have to wait for a year or two, and they will definitely be scolded." Whether Xiaomi SU7 can be accepted by the market or whether consumers are willing to pay for it is still unknown because the price is to be determined. But from this point of view, the final decision on how Xiaomi SU7 will perform in the auto market may still depend on Lei Jun’s highly confidential price. According to the plan, the final pricing of Xiaomi SU7 will be announced at the official launch conference of the car.

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Motorists in Shenyang, the price is reduced! Now is the perfect time to buy Krypton 001! Car home Shenyang Preferential Promotion Channel brings you the latest preferential information. Extreme Krypton 001 is being promoted in Shenyang, with a maximum discount of 37,000 yuan! The minimum starting price is only 269,000 yuan. If you want to know more about the discount, please click "Check the car price" in the quotation form to get a higher discount.

Krypton 001 is a futuristic electric vehicle with a unique design. The front part adopts a streamlined design to make the whole vehicle look more dynamic. The air intake grille adopts a closed design, which highlights the identity of the electric vehicle. The overall style is simple and atmospheric, giving people a very high-end feeling. The highly recognizable C-shaped daytime running lights are used in the front of the car, which makes the whole vehicle look more sporty and fashionable with streamlined body lines. In addition, Krypton 001 also adopts a hidden door handle and frameless door design, which further highlights the sense of technology and fashion of the vehicle. In the rear part, the Krypton 001 adopts a penetrating taillight and a two-way exhaust design, which makes the whole rear look more exquisite. On the whole, the design of Krypton 001 is excellent, full of futuristic and technological sense, and it is an electric vehicle that is worth looking forward to.

Extreme Krypton 001 is a larger model, with the length, width and height of 4977*1999*1533 mm, the wheelbase of 3005 mm, the front tread of 1703 mm and the rear tread of 1716 mm respectively. The car side lines of Krypton 001 are smooth, and the whole body presents a sense of movement and strength. The lines are smooth and full of tension. In terms of tires, the former tyre size was 255/55 R19, and the latter tyre size was also 255/55 R19. The rims of this model are fashionable and have a strong sense of design, which adds more sporty atmosphere to the whole car.

The interior design of Krypton 001 is full of modernity and technology, and it is made of luxurious leather, giving people a high-grade feeling. The central control screen has a size of 15.05 inches and supports voice recognition control system, including multimedia, navigation, telephone and air conditioning functions, so that drivers can easily control it. The steering wheel is made of leather, and the position can be adjusted up and down and back and forth electrically, which is very user-friendly. The front row and the back row are equipped with two USB/Type-C interfaces, which are convenient for passengers to charge, and also support the wireless charging function of mobile phones. The seat is made of leather, and the front and rear adjustment, backrest adjustment, height adjustment, leg rest adjustment and lumbar support can be carried out in the main and co-pilot positions to make the ride more comfortable. The front seats are also equipped with heating, ventilation and massage functions to provide a better ride experience. The rear seats can be laid down in proportion to increase storage space. In a word, the interior design of Krypton 001 is very humanized, providing a variety of practical functions and comfort.

The maximum power and torque of Krypton 001 engine are 580 kW and 810 N·m respectively. The engine performance of this model is strong, which can provide excellent driving experience for the owner. Its high power and torque output make the vehicle perform well in the process of acceleration and driving, and bring drivers a more flexible and smooth driving experience. At the same time, the high efficiency of this engine also provides strong support for the fuel economy of the vehicle, making it easier for drivers to enjoy driving. In a word, the engine performance of Krypton 001 is excellent and it is a car worth recommending.

In the communication with the owner of car home, we learned that he was full of praise for the appearance of Krypton 001. He said that the design of Krypton 001 is very personal, and the front part reminds him of luxury brands. At the same time, the streamlined body and unique lamp design of Krypton 001 also surprised him. The owner also specifically mentioned the interior design of Krypton 001, praising its simplicity and generosity, which made people feel very comfortable. Generally speaking, the owner of car home @ Yuanqi slowly gave a very high evaluation on the appearance and interior of the Krypton 001, which also made us more confident to recommend this model. If you also have high requirements for design, then Krypton 001 will definitely be your best choice.

　　China Economic Net, January 9 (Reporter Guo Yue) Recently, Volvo Cars released data: In 2023, the global sales volume reached 708,716 vehicles, of which 180,234 vehicles were sold in Greater China, all reaching record highs. The continuous improvement of brand power and the steady advancement of electrification transformation have also become highlights.

　　Specifically, as of December, 2023, Volvo Cars has achieved positive growth in global sales for 16 consecutive months, and the sales share of pure electric vehicles has climbed to 16%.

　　In the Chinese mainland market, in 2023, Volvo Car’s new energy sector performed particularly well, with sales increasing by 25% year-on-year. At the same time, from January to November, 2023, the market share of Volvo Cars in the luxury fuel car market in Chinese mainland reached 6.3%. Focusing on the performance of specific models, in 2023, Volvo S90 sold a total of 40,379 vehicles, a year-on-year increase of 22%; Volvo XC90 sold a total of 19,615 vehicles, an increase of 11% year-on-year; Volvo XC60 sold a total of 70,811 vehicles, a year-on-year increase of 10%.

　　In terms of new product promotion, Volvo Cars has ushered in new progress in a number of pure electric vehicles. In 2023, the pure electric luxury MPV-Volvo EM90 was launched in the world and opened the reservation in Chinese mainland. In 2024, the brand-new all-electric flagship SUV-Volvo EX90 and the brand-new all-electric luxury SUV-Volvo EX30 will be listed in Chinese mainland one after another. Three all-electric vehicles for different market segments will help Volvo Cars fully launch its new energy market in 2024.

　　At the same time, Volvo Cars is also actively building a new business model for pure electric vehicles and adapting its layout. At present, in addition to nearly 300 dealer operation outlets, Volvo Cars has 46 city center stores and brand experience stores, and the "direct sales+dealers" model has begun to take shape.

　　In addition, Volvo Cars has also established a perfect energy-replenishing system covering all scenarios of users’ travel, covering four scenarios: home charging, public charging, dealer charging and emergency charging. Up to now, Volvo Cars has joined hands with third-party partners to access more than 600,000 charging resources, covering 330+ cities.

　　More than that, in addition to new products and new business models, in 2023, Volvo Cars also established a stable and far-reaching electrification transformation system by continuously promoting localized innovation and carbon neutrality in the whole value chain. In China, Volvo Cars has continuously increased its investment. In 2023, the brand-new Shanghai Design Center and the Asia-Pacific Software Integration Center were put into use one after another, and they worked closely with the brand-new software testing center in Gothenburg, Sweden, to continuously evolve and iterate the safety, software and hardware strength of Volvo Cars.

　　Focusing on the goal of "becoming a climate zero-load benchmark enterprise in 2040", Volvo Cars also actively promotes the low-carbon transformation of the supply chain, including not only the production and manufacturing ends, but also the procurement and logistics chain. On the basis of the previously announced goal of reducing bicycle carbon emissions by 40% from 2018 to 2025, Volvo Cars further accelerated its actions, including announcing at the first chain Expo in 2023 that it would promote the "Hundred Green Electricity" project of the first-tier supplier in China in 2024, and announcing plans to reduce bicycle carbon emissions by 75% compared with the 2018 benchmark in the subsequent COP28 period.

　　In 2023, Volvo Cars continued to sharpen its brand image. While promoting product innovation, we will adhere to the brand concept of safety, sustainability and personalization, and lay the foundation for market performance in 2024. Specifically, in 2023, Volvo Cars released the "World Tree Intelligent Safety System", which further expanded the safety of traffic travel from the traditional active and passive safety to four different safety spaces: inside, outside, body and people, and constituted a more comprehensive safety system.

　　On December 28th, Xiaomi Group held.At the technical conference, the first model Xiaomi SU7 was unveiled, and the electric drive was also disclosed.The latest achievements of five self-developed core technology systems, namely, large die casting, intelligent driving and intelligent cockpit. Lei Jun, founder, chairman and CEO of Xiaomi Group, said that Xiaomi Group has thus achieved a complete closed loop of the strategy of "people, cars and homes".

　　Insiders said that IThe automobile market will gradually enter a period of steady growth, from incremental market to stock market, and the market competition will be further intensified. In this context, pricing will become an important factor in whether it can become an explosive model.

　　In-depth self-research of key technologies

　　Lei Jun said that Xiaomi insisted on starting from the underlying core technology, insisting on positive research and development, and deep self-research on key tracks. Xiaomi Automobile invested more than 10 billion yuan in the first phase of R&D, and the R&D team has more than 3,400 engineers. Among them, there are thousands of top technical experts at home and abroad in key fields.

　　In the field of intelligent driving, Xiaomi released three key technologies: adaptive zoom BEV technology, large road model and super-resolution occupation network technology. Lei Jun said that Xiaomi’s total investment in the first phase of full-stack self-developed intelligent driving technology has reached 3.3 billion yuan, and now it has increased to 4.7 billion yuan, with more than 200 test vehicles and a test mileage of more than 10 million kilometers. Intelligent driving is the track that Xiaomi focuses on, and the goal is to enter the first camp in the industry in 2024.

　　Intelligent driving has become an important track for the automobile industry. PG One, director of the Industrial Policy Research Institute (Advanced Manufacturing Center) of CCID Research Institute, said,Cars andThe tightness of the combination is further improved.

　　Lei Jun introduced that Xiaomi already has a complete intelligent manufacturing strength of automobile industry. existOn the other hand, Xiaomi released the Super HyperEngine V8s with a speed of 27200rpm, which is expected to be put on the train in 2025. At the same time, Xiaomi pre-researched the next generation of super, innovative laser winding rotor technology, and successfully broke through 35000rpm in the laboratory stage. In terms of aspects, Xiaomi has independently developed CTB integration technology and joined forces.The first battery inversion technology was launched, and Xiaomi also built its own battery pack factory. In addition, Xiaomi has independently developed "9100t super large die-casting cluster" and die-casting alloy material "Titan alloy".

　　Building a closed loop of "human-vehicle-home ecology"

　　Lei Jun introduced that the first model of Xiaomi Automobile has achieved small-scale mass production, and a large number of verification tests are being carried out to create a beautiful, easy-to-open, comfortable and safe mobile smart space.

　　Xiaomi’s first car was named XIAOMI SU7, and it was positioned as a "C-class high-performance eco-technology car", offering three colors of bay blue, elegant gray and olive green. In order to reduce the inconvenience caused by virtual buttons, Xiaomi SU7 keeps many physical buttons, which are mainly used to control air conditioning temperature, air volume, tail wing, air suspension and so on.

　　According to reports, Xiaomi SU7 is equipped with dual motors to realize all-wheel drive, with an acceleration time of 2.78 seconds per 100 kilometers and a top speed of 265 kilometers per hour. Xiaomi SU7 is equipped with Xiaomi-battery. With the support of 800V super fast charging, the battery life can reach 510 kilometers after 15 minutes of charging. Lei Jun said that with strong thermal management technical capabilities, Xiaomi Automobile will be the king of electric vehicles in winter. With the release of Xiaomi SU7, Xiaomi has thus achieved a complete closed loop of "the ecology of people and cars".

　　The internet of everything ecology is Xiaomi’s strength. Lei Jun introduced that Xiaomi tablet application ecology can get on the bus seamlessly, and other Mijia devices can also get on the bus without feeling. An expansion interface is reserved in the car to support device plug and play. In addition, Xiaomi has created the CarIoT ecosystem and is fully open to third parties.

　　For non-Xiaomi mobile phone system users, Xiaomi Auto supports wireless CarPlay, AirPlay and so on.

　　Pricing deserves attention.

　　Lei Jun said that Xiaomi Automobile is a major leap of Xiaomi Group, from mobile phones and AIoT to automobiles. Xiaomi Automobile is the new beginning of Xiaomi Group.

　　It is worth mentioning that the price of Xiaomi’s first car has not yet been announced, but Lei Jun has paved the way for consumers, "it is really a bit expensive".

　　At present, the competition in the automobile market is further intensified, which brings difficulties to the pricing of Xiaomi automobile. PG One said that with the rapid development of the automobile industry, overseas competitors have gradually completed the transformation of traditional fuel vehicles to new energy tracks, and the competition between independent brands and overseas brands will become increasingly fierce; At the same time, our automobile market will gradually enter a period of steady growth, and gradually shift from incremental market to stock market.

　　Lei Jun said that Xiaomi is not afraid of "volume".

　　fromIn terms of market, Xiaomi relies on cost performance to develop its own market share. In recent years, with the further intensification of competition in mobile phone track, Xiaomi Group’s strategy has gradually been adjusted to "high-end". Therefore, industry insiders speculate that Xiaomi will not adopt a low-price strategy like Xiaomi’s mobile phone.

　　Regarding the competition pattern of the electric vehicle market, Lei Jun previously said that as the electric vehicle industry matures, the top five brands in the world will occupy more than 80% of the market share. "The only way to succeed is to become one of the top five, with annual shipments exceeding 10 million."

　　Pricing will become one of the key factors for Xiaomi to become an explosive model.Previously releasedIt shows that the starting price of Xiaomi SU7 is expected to be below 200,000 yuan, and the overall price will be between 200,000 yuan and 300,000 yuan. It is estimated that the annual sales of new millet cars will reach 70,000-80,000 units.

Hua xizi was attacked by traffic.　

On the live broadcast in Li Jiaqi, when consumers complained that a 79 yuan eyebrow pencil with Huaxizi was too expensive, Li Jiaqi did not introduce the quality of the product, but directly asked the consumers, "Has the salary increased? Have you worked hard? " In this sentence, Li Jiaqi and Hua Xizi were pushed to the forefront.　

Originally, everyone thought that Li Jiaqi was getting cold. To everyone’s surprise, Li Jiaqi didn’t get cold, and Huaxizi was miserable. When Li Jiaqi found out that he had said something wrong, he cried and apologized in the live broadcast room. After winning a great wave of sympathy, he immediately started to bring goods. On the hot search of public opinion on Li Jiaqi has also been divided into two factions, who believe that it is just a wrong sentence, and should not be harsh on Li Jiaqi. Moreover, 79 yuan’s eyebrow pencil is not expensive at all. While explaining to Li Jiaqi, these people are more supportive of Li Jiaqi.　

The other school thinks, isn’t it just an anchor with goods? When you’re full, you smash the pot? After making money from the poor, do you blame the poor for not working hard? These people, on the other hand, resolutely shed their powder and stopped shopping in the live broadcast room in Li Jiaqi. From the perspective of Internet public opinion, this incident has also pushed Li Jiaqi, which has been silent for a long time, to the top of traffic.　

This is just like Simba. Whenever there is a public opinion dispute, Simba can always turn decay into magic, making the iron powder loyal to him more iron, selling the goods at all and earning more. In the advertising circle, this is called exposure. As long as the exposure is large enough and how many people hate you, how many people will like you. When half the people in the whole network were cursing Li Jiaqi, the other half were shopping in the live broadcast room in Li Jiaqi.

According to the data, Li Jiaqi lost more than 1 million powder, but the live broadcast room sold better. Against the cusp of public opinion, Li Jiaqi continued to bring goods, and 50,000 single goods were robbed in only 3 seconds, which was impossible to buy at all. Commodities ranging from 10,000 to 20,000 are basically sold out in one second. This horrible ability to bring goods makes other anchors with goods far behind, which is far ahead.　

Those who scold Li Jiaqi and those who support Li Jiaqi are completely different groups. As the heat continues to rise, Li Jiaqi has lost millions of old powder, but it has also added a huge amount of new powder, and what remains is the hardcore fans of iron powder. For a super anchor, he is not afraid of controversy, and he is afraid that no one will pay attention. What really suffered from Waterloo was Hua Xizi, a domestic beauty brand deeply bound to Li Jiaqi.　

Hua Xizi was pulled out, just a Japanese product wearing a China brand coat. Hua Xizi’s brand is from China, but the foundry is Japanese. Even though China workers are employed, the foundry is set up in China, but it is actually run by Japanese. This makes many consumers spontaneously resist Hua Xizi.　

According to cicada mother’s data, Huaxizi’s sales in Tik Tok platform in August exceeded 100 million, ranking fourth among beauty and skin care brands. After entering September, the daily sales of Huaxi’s official flagship store is also about 1-2.5 million yuan. However, after the eyebrow pencil incident in Li Jiaqi, the daily sales of the official flagship store of Huaxizi plummeted by more than 90% to less than 100,000 yuan. But on September 7th, Hua Xizi’s sales in Tik Tok exceeded 10 million yuan a day. This kind of blow is not heavy.　

In fact, Hua Xizi is just a new brand of domestic beauty, which was established in 2017. Since its inception, it has been deeply bound with Li Jiaqi. How deep is this binding? In Li Jiaqi’s words: "Hua Xizi almost gave himself to me."　

In the beauty industry, marketing expenses have always been high. In other words, whoever can master the flow can take away the excess marketing expenses. According to public reports, Hua Xizi spends as much as 20 million yuan on marketing in the live broadcast room in Li Jiaqi every month. Hua Xizi almost bet his brand money on Li Jiaqi. Judging from the cooperation in the past five years, both sides are happy. Li Jiaqi made money, and Hua Xizi also exerted brand influence, ranking among the domestic beauty brands in China, and being able to stand on the same container as international beauty brands.　

You can succeed in Li Jiaqi and lose in Li Jiaqi. After the sales plummeted, Hua Xizi even published an outrageous "open letter".　

In this open letter, Hua Xizi didn’t mention eyebrow pencil or Li Jiaqi. On the contrary, in the letter, Hua Xizi also implanted his own brand vision: "promoting the beauty of the East and casting a century-old national makeup". Where is this to calm public opinion? This is clearly with the help of public opinion, and then give Hua Xizi a wave of free brand advertisements. Consumers did not see Hua Xizi’s sincerity, but saw Hua Xizi’s arrogance.　

The publication of this letter also made Hua Xizi’s public relations team resign collectively. Because public relations people don’t want to carry this pot and regard it as a shame in their careers, they just want to leave this wrong place and find the next owner quickly.　

Due to the collective resignation of public relations, Hua Xizi posted a new recruitment announcement, with an annual salary of 500,000-600,000, and a high salary for talents. It is worthy of being a domestic beauty head brand, and Hua Xizi is really willing to spend money. Whether Hua Xizi can reverse public opinion depends on whether there are great talents from heaven.

The captain agrees with Li Jiaqi: "It is not easy to make domestic brands." It’s not easy for Li Jiaqi or Hua Xizi, but those genuine domestic products that have been rooted in China for decades.　

The soaring oil price has once again attracted everyone’s attention. In many places, the unit price of 92# gasoline has exceeded 8 yuan/liter, and the voice of "can’t afford to add oil" is getting higher and higher. As an SUV owner, looking at the comprehensive fuel consumption of 100 kilometers up from 10 liters on the meter, the idea of starting a new energy vehicle has become stronger and stronger. Recently, four new energy SUVs have attracted my attention, hoping to give some reference to friends who also want to start new energy vehicles.

Byd yuan PLUS

BYD’s achievements in the field of new energy are obvious to all, and the explosive models launched are also continuous. BYD Yuan PLUS, which attracted widespread attention last year when it carried out preheating publicity. Different from the other derivative models of BYD Yuan Series, Yuan PLUS’s body size has been fully upgraded, with the length, width and height reaching 4455x1875x1615mm and the wheelbase of 2720mm respectively, and the vehicle positioning has also been upgraded to a compact SUV.

The appearance of yuanplus adopts BYD’s latest family-style appearance, which is more recognizable, and the rear of the car adopts penetrating taillights to enhance the layering and fashion sense of the rear. The design language of the interior is refreshing. The inspiration for the shape of the air outlet and the shape of the handrails on both sides of the door is said to come from musical instruments, but for users of different ages, the acceptance may be different. In terms of power and endurance, which everyone is most concerned about, YuanPlus is equipped with a motor with a maximum power of 150kW, and lithium iron phosphate batteries with capacities of 49.92 kWh and 60.48 kWh, respectively. The cruising range under CLTC conditions is 430km and 510km, respectively, and the subsidized guiding price is 13.18-159,800 yuan. From the point of view of price and positioning, BYD Yuan PLUS will become a competitor of Guangzhou Automobile Ai ‘an Y, Nezha U and Tucki G3.

Bound M5

Wenjie M5 is a brand-new product jointly built by Huawei and Jin Kang Celeste. The new car adopts extended-range power, and the fuel-electric driving mode makes it no longer have mileage anxiety. As the first vehicle equipped with Huawei HarmonyOS in-vehicle system, users have high expectations for the performance of the in-vehicle system. Wenjie M5 uses a 1.5T four-cylinder engine as the range extender, and its power configuration has three versions: 272 horsepower, 428 horsepower and 496 horsepower. Except for the entry-level version, it is a rear-drive model, and the others are all four-wheel drive models. All models are equipped with a ternary lithium battery pack with a capacity of 40 degrees, and support 0.75 hours of fast charging.

The Wujie M5 is positioned in a medium-sized SUV, and there are not many bright spots in the design. The design language is particularly concise, with the dimensions of length, width and height of 4770x1930x1625mm and the wheelbase of 2880mm, respectively. The interior space of the car is considered medium in its class. At present, there are not many extended-range power models on the market. Li ONE is the best seller at present, and its six-seat large space is one of its biggest selling points. The second is Lantu FREE. The price of the M5 in the world is 24.98-31.98 million yuan, which overlaps with the positioning of the first two. It is not easy to break through the tight encirclement, but with the technical blessing of Huawei, everything is still unknown.

Mocha DHT-PHEV

The listing of Mocha DHT-PHEV means that hybrid power will become the development focus of Great Wall Motor in the new energy field in the future. The appearance of Moka DHT-PHEV is very close to that of the fuel version, and the dimensional parameters are basically the same, with the length, width and height of 4875x1960x1690mm and the wheelbase of 2915mm respectively.

The biggest highlight of this new car is the powertrain. Moka DHT-PHEV is equipped with a 1.5T engine, which adopts special technologies such as Miller cycle and high-temperature VGT pressurization, which can effectively improve engine efficiency. There are two models on the market this time, two-wheel drive with 130kW motor and front and rear dual-motor four-wheel drive with a total power of 265kW, which are matched with 2-speed DHT (special gearbox for hybrid power). It is said that the comprehensive fuel consumption under WLTC is as low as 1L/100km, and the price is 295,000 yuan and 315,000 yuan respectively. Compared with the fuel version, the pricing is greatly increased, and the fuel version of Mocha is cold in the market. Wei Jianjun blames the poor marketing. Whether it can make a breakthrough in the plug-in hybrid vehicle with a comprehensive upgrade of power and fuel consumption is still very exciting.

Xing tu Zhu feng ET-i

Chery has also begun to catch up in the field of hybrid power. In January this year, it launched the Tiggo 8PLUS Kunpeng e+, which is the first new car equipped with plug-in hybrid power in Chery SUV series. The high-end brand Xingtu also launched the Chasing Wind ET-i equipped with the same powertrain. It is expected that this powertrain will be carried to more models under Chery. Compared with the fuel version, the appearance of Star Road Chasing Wind ET-i has hardly changed. The design language is simple and fashionable, and the body lines are tough, which is in line with its own positioning.

The powertrain of Star Road Chasing Wind ET-i consists of a 1.5T engine and a motor with a total power of 125kW. The comprehensive power of the system reaches 240kW, and the comprehensive torque reaches 510Nm, with excellent performance in power parameters. It is matched with a 3-speed DHT (special gearbox for hybrid power). At the same time, the car is equipped with a ternary lithium battery pack of 19.27kWh, and the cruising range under NEDC working conditions is 105km. The official claims that the fuel consumption is only 4.8L/100km, and the comprehensive fuel consumption is as low as 1.0L/100km. The guide price of ET-i is only 14.98-15.98 million yuan, which looks very attractive.

2022 is destined to be a year of sustained and rapid growth of new energy. The above four SUVs cover three mainstream powertrain forms in the field of new energy vehicles: pure electric, extended range and plug-in hybrid power. Which model do you think has the best chance to become an explosion? Welcome to express your opinion in the comments. (Text/Yu Feng)

Beijing News Shell Financial News (Reporter Lin Zi) On September 12th, the new M7 series of AITO was officially listed. At the press conference, Yu Chengdong, managing director of Huawei, CEO of BG, and CEO of BU, a smart car solution, said, "We have invested 500 million yuan in the new M7 series of AITO.".

As a 250,000-class luxury medium and large SUV, the official guide price of the new M7 series in the world is: 249,800 yuan for the five-seat rear-drive version of M7 Plus, 284,800 yuan for the five-seat four-wheel drive version of M7 Plus, and 309,800 yuan for the five-seat intelligent drive version of M7 Max; The six-seat rear-drive version of M7 Plus is 269,800 yuan, and the six-seat intelligent driving version of M7 Max is 329,800 yuan.

The new M7 in Wenjie is equipped with HUAWEI ADS 2.0 high-order intelligent driving system, which is the first to realize high-speed and high-order intelligent driving in urban areas without relying on high-precision maps. It is expected that in December this year, the urban intelligent driving navigation assistance (urban NCA) will realize the experience that can be opened all over the country.

Since its release in April 2023, HUAWEI ADS 2.0 has built a rich scene library on the AI ? ? training cluster, learning 10 million +km in depth every day, and continuously optimizing the iterative intelligent driving algorithm and scene strategy. As of September 2023, the long-distance NCA pilot MPI(Miles Per Intervention) is as high as 200km, and the success rate of urban elevated import and export is as high as 99%+.

HarmonyOS intelligent cockpit has realized the "touch-and-touch" of mobile phones, which can realize the continuous application circulation of drama and games; Mobile phone aerial photography can also be transferred to the cockpit screen; HUAWEI MagLinkTM in the back row expands the use method of Huawei’s flat-panel hanging and connecting.

[technology circle]

Yu Chengdong: Huawei’s consumer business was renamed Huawei’s terminal business and entered the commercial field in an all-round way.

Yu Chengdong, managing director of Huawei, officially announced that Huawei’s consumer business was renamed as Huawei’s terminal business at the new product launch conference of Huawei’s terminal commercial office, and it has entered the commercial field in an all-round way. In the future, Huawei’s terminal business will comprehensively cover two modules: consumer products and commercial products. Consumer products will continue to focus on serving mass consumers, while commercial products will focus on serving government and corporate customers. (36Kr)

Huawei’s Bluetooth Key Patent Announced

Tianyancha App shows that recently, the patent of "a vehicle control method, vehicle-mounted device and mobile terminal" applied by Huawei Technologies Co., Ltd. was announced. According to the technical scheme of the application, the positioning accuracy of the car Bluetooth key can be improved, the user’s intention can be recognized, the vehicle can automatically execute the operation instructions such as unlocking and locking the door, the use convenience of the keyless entry and starting function of the vehicle can be improved, and the convenience and comfort experience of the user in using the vehicle can be improved.

Apple claims that nearly 20% of the materials used in its products in 2021 will be recycled materials.

Apple published an article in official website on April 19th, saying that it used certified recycled gold in its products for the first time and more than doubled the amount of recycled tungsten, rare earth elements and cobalt. Since 2015, Apple’s use of plastics in product packaging has been reduced by 75%. (Interface)

　

Internet

The second instance verdict of the case of "pretending to be an old godmother employee to defraud Tencent": the appeal was dismissed and the original judgment was upheld.

It is learned from relevant parties that the second instance of the case of three people posing as employees of Guiyang Nanming Laoganma Flavor Food Co., Ltd. and defrauding Shenzhen Tencent Computer System Co., Ltd. has been ruled by Guiyang Intermediate People’s Court: the appeal was rejected and the original judgment was upheld. On December 29, 2021, the Nanming District People’s Court of Guiyang made a first-instance judgment on this case. Three defendants were sentenced to 12 years’ imprisonment, 7 years’ imprisonment and 6 years’ imprisonment respectively, and were fined, and three people returned Tencent’s compensation of 4.31 million yuan. (澎湃)

The Ministry of Industry and Information Technology has notified 37 apps that infringe on users’ rights and interests, and everyone broadcasts live and I love my family.

The Ministry of Industry and Information Technology recently organized a third-party testing organization to check the mobile Internet application (APP). Up to now, there are still 37 apps that have not been rectified, including live broadcast for everyone and I love my family.

It is said that Musk launched an offer to buy Twitter in about 10 days.

On the 19th local time, foreign media quoted people familiar with the matter as saying that Musk planned to launch a tender offer directly to Twitter shareholders in about 10 days. If it is successful, Twitter shareholders can choose to sell their shares at the tender price. According to the report, in addition to the cost of purchasing a 9.2% stake in Twitter, Musk is willing to pay 10 billion to 15 billion US dollars in cash. In addition, he also seeks to raise $43 billion needed to privatize Twitter by introducing other investors and debt financing.

Blackstone, Vista and brookfield have ruled out the possibility of financing Musk’s acquisition of Twitter.

According to market sources, Blackstone Group, Vista and brookfield have ruled out the possibility of financing Musk’s acquisition of Twitter. (Sina Finance)

Instead of boycotting advertisements, Netflix is considering launching a cheaper subscription plan.

Wilmot Reed Hastings Jr., co-CEO of streaming video giant Netflix, said on Tuesday that Netflix is now "quite open" to offering lower-priced subscription plans supported by advertisements. Hastings has long opposed adding advertisements or other promotional activities to the platform, but he said in a pre-recorded earnings conference call on Tuesday that it was "very reasonable" to provide customers with cheaper options. (Phoenix Net Technology)

　

[Car ring]

Less than two months after delivery, Huawei AITO asked the M5 official to raise the price by 10,000 yuan.

On the 20th, the official of AITO Automobile Co., Ltd., which is a cooperation between Huawei and Celestial, released the announcement about the price adjustment of the M5&the listing instructions of the standard version of the M5 rear drive, to adjust the prices of some models of the M5. Among them, the starting price of the standard version of Wujie M5 rear drive was adjusted to 259,800 yuan, which was 10,000 yuan higher than the previously announced price. (Sina Finance)

LI’s delivery was postponed in April because some supply chain enterprises could not supply.

On the evening of April 20th, LI said in a notice issued by the APP that since the end of March, some supply chain enterprises located in Jiangsu, Zhejiang and Shanghai in LI have been unable to supply due to the requirements of epidemic prevention and control. Therefore, it had a great impact on the production in LI in April, which caused some users to delay the delivery of new cars.

Guoxuan Hi-Tech signed a strategic cooperation agreement with Geely Commercial Vehicle.

According to the official news of Guoxuan Hi-Tech, Hefei Guoxuan Hi-Tech Power Energy Co., Ltd., a wholly-owned subsidiary of Guoxuan Hi-Tech, recently signed a strategic cooperation agreement with Zhejiang Geely New Energy Commercial Vehicle Group Co., Ltd. The two parties agreed that Hefei Guoxuan will supply power battery products to Geely commercial vehicles from 2022 to 2024, with an estimated total of 126,000 sets, including micro-surface, light truck and extended range.

　

Energy industry

It is reported that Contemporary Amperex Technology Co., Limited will release new power battery technology in the near future, but Contemporary Amperex Technology Co., Limited denies it.

Contemporary Amperex Technology Co., Limited denied that a new power battery technology would be released in the near future, and said it was a misunderstanding, so please don’t pass it on. Earlier, some media reported that Contemporary Amperex Technology Co., Limited related sources revealed that the company will prepare to release new power battery technology in the near future. (Sina Finance)

　

[Financial Street]

Everbright Securities: Received resignation reports from Yan Jun, chairman of the company, and Liu Jiping, chairman of the board of supervisors.

Everbright Securities announced that the board of directors received the resignation report of Yan Jun, the chairman of the company, on April 19th. Due to job adjustment, Yan Jun resigned as the chairman, director and convener of the Strategy and Development Committee of the Board of Directors. On the same day, the company’s board of supervisors received the resignation report of Liu Jiping, the company’s supervisor. Due to work adjustment, Liu Jiping resigned as the chairman of the board of supervisors, supervisor and member of the governance supervision committee of the board of supervisors. The company has noticed some media reports about other senior managers of the company. At present, other senior managers of the company have not changed, and the company’s operation and management are normal.

Bank of China Securities: Lin Jingzhen resigned as chairman of the company and elected Ning Min as chairman of the company.

Bank of China Securities announced that the board of directors recently received the resignation report submitted by Lin Jingzhen. Lin Jingzhen, Vice President of Bank of China, applied to resign as a director, chairman and director of the Strategy and Development Committee of the Board of Directors due to work arrangements. After his resignation, he will no longer hold any positions in the company. The board of directors elected Director Ning Min as the chairman of the second board of directors of the company.

Chairman of Bank of Nanjing: We will increase Suning’s capital stock in due course and do a good job of stability this year.

Bank of Nanjing held a performance briefing for 2021 and the first quarter of 2022. Hu Shengrong, Chairman of Bank of Nanjing, answered questions about the future layout of Bank of Nanjing’s consumer finance at the performance conference. Hu Shengrong said that the current acquisition of Suning Xiaojin still needs to wait for the approval of the regulatory authorities before realizing equity delivery. At the same time, after the delivery, Bank of Nanjing will study how to increase the share capital of Suning, and at the same time make a series of arrangements in terms of business model, business development planning and internal organization. The main task of Suning’s gold elimination this year is to "stabilize", do a good job in basic work, and achieve greater development next year. (澎湃)

The largest public pension fund in the United States: supporting the removal of Buffett as chairman of Berkshire Hathaway.

According to reports, Calpers, the largest state public pension fund in the United States, disclosed on April 19th that it intends to vote for Berkshire Hathaway’s shareholder proposal to replace Warren Buffett’s position as chairman. Before Berkshire Hathaway held its annual general meeting on April 30th, the California Civil Servant Retirement Fund disclosed its position in the announcement submitted to the US Securities and Exchange Commission. (Interface)

　

[real estate circle]

Evergrande plans to restart large-scale marketing, and the "May 1 Golden Week" 2000 existing home promotion scheme flows out.

According to market information, Evergrande internally issued the Notice on Issuing Ten Key Marketing Measures and Special Assessment during the Golden Week, requiring that the "May 1 Golden Week Grand Discount" and "Existing Home Grand Discount" be packaged. During the Golden Week, 2,000 existing houses will be launched, and the time range is from April 20th to May 5th, 2022. The notice was confirmed by relevant insiders of Evergrande.

Sunac Real Estate Group was forced to execute more than 38 million yuan.

According to the information disclosure website of China, on April 19th, Sunac Real Estate Group Co., Ltd. added a piece of information about the person to be executed, with an execution target of 38.51 million yuan, and the enforcement court was the Chaoyang District People’s Court. Sunac Real Estate Group Co., Ltd. was established in January 2003, with the legal representative Wang Mengde and the registered capital of 15 billion RMB, which is wholly owned by Beijing Sunac Holding Group Co., Ltd. (Interface)

　

[medical circle]

Netcom Kexing executives died, and the company responded: It is true.

Recently, an obituary about the death of Kexing executives was circulated on the Internet. The obituary shows that Cao Xiaobin, senior manager of the Government Affairs Center of Beijing Kexing Biological Products Co., Ltd., died on April 17, 2022 at the age of 45, and was signed by Comrade Cao Xiaobin funeral committee. Kexing confirmed that the news of Cao Xiaobin’s death was true. (Zhongxin Jingwei)

　

Aviation industry

“3• The preliminary report on the investigation of the flight accident of 21 "China Eastern Airlines MU5735 aircraft was released.

After investigation, the qualifications of flight crew, cabin crew and maintenance release personnel on duty meet the requirements; The airworthiness certificate of the accident aircraft is valid, the latest A inspection (31A) and the latest C inspection (3C) of the aircraft have not exceeded the inspection time limit specified in the maintenance plan, and there is no fault report and no fault reservation before the flight and short parking on the same day; There are no goods declared as dangerous goods on board; The navigation and monitoring facilities and equipment along the route involved in this flight are not abnormal, and there is no dangerous weather forecast; Before deviating from the cruising altitude, there was no abnormality in the radio communication and control command between the crew and the air traffic control department, and the last normal land-air call was at 14: 16; The two recorders on board were seriously damaged due to the impact, and the data repair and analysis work is still in progress.

　

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