Porsche IPO market value exceeds Ferrari, who can seize the market opportunity in the new super-running era?

On September 29th, Porsche was listed on the Frankfurt Stock Exchange in Germany. On the same day, Porsche’s share price fell from the intraday high of 86.76 euros to the issue price and closed at 82.5 euros. On the first day of listing, the market value of Porsche was about 75.43 billion euros, slightly lower than that of audi ag, but it surpassed competitors such as Ferrari. According to the latest data, Porsche has become the fifth largest car company in the world by market value.

At this point, the world’s three super-running brands, Ferrari and Porsche, have all embarked on the road of capitalization, which has also triggered the imagination of Lotus.

At the beginning of this year, Lotus was also exposed to the listing information by foreign media. The official response said that Lotus Group was evaluating the stock market transactions in new york, London and China, and no relevant information was disclosed since then. Until the successful listing of Porsche, it once again aroused the interest of the outside world.

With the surge of hot money, perhaps Porsche IPO can be regarded as a landmark new node, but another more profound proposition has also been brought to the stage with Lotus’s "backwardness". Should we be in line with "money" or "front" in the new super-running era?

Porsche to the left, Lotus to the right

Judging from the news disclosed by foreign media, Lotus, as one of the three super-running brands in the world, has also moved the mind of IPO. Only in the top-level design at higher latitudes, there is something more important than IPO in the eyes of Lotus-anchoring the electrification transformation and opening a new track for pure electric intelligent super-running.

In fact, the listing of Ferrari and Porsche has provided a lot of funds for the group, and this kind of blood transfusion feedback has also been seen by the outside world.

Ferrari was originally a sub-brand of Fiat Chrysler (FCA). In 2015, Fiat divested Ferrari and obtained huge funds to repay Fiat’s debts. After Ferrari went public, its business developed well, and its share price soared. Now its market value is about $35 billion.

Today, Porsche will copy Ferrari’s path in the past, spin off from Volkswagen Group and go public independently, and even surpass the former in IPO scale and fundraising amount.

It is worth noting that for the Volkswagen Group, through this IPO, the preferred shares and original shares will be sold for 9.4 billion euros and 10.1 billion euros respectively, totaling 19.5 billion euros. 49% of the funds will be returned to shareholders in the form of special dividends, and the remaining nearly 9 billion euros will be used by Volkswagen Group to increase research and development of power batteries and in-vehicle software.

However, from the global securities market including A-shares, the attraction of IPO of automobile enterprises to capital lies not only in the current operating profit and sales volume, but also in the control and transformation of the future development direction with enterprises.

Although Tesla, which mainly focuses on pure electric intelligence, has just approached 1 million vehicles in annual sales, its global market value performance is actually four times that of Toyota, the second place with annual sales exceeding 10 million, and the third place is BYD, which started pure electric transformation as early as a decade ago and has completely stopped selling pure fuel vehicles.

In the domestic market, all auto listed companies related to the concept of new energy have made a lot of money in the securities market. Correspondingly, traditional automobile enterprises are experiencing a dark moment. In the past year, Ferrari’s share price has dropped from the highest $250 to the current $185, and its market value has shrunk by more than 25%.

From this perspective, perhaps the listing of Porsche at this time is not a good time. Although Porsche has already started the road of electric transformation, at present, only Taycan is a pure electric vehicle.

Ferrari only launched a brand-new electrification product strategy in June this year. Next, Ferrari will invest about 4.4 billion euros to develop pure electric vehicles and plug-in hybrid vehicles. In 2025, Ferrari’s first pure electric car will come out.

It must be said that in the face of the fierce tide of electrification, although brands such as Ferrari and Porsche are moving closer to new energy sources, the actions of transformation are somewhat conservative. However, Lotus has taken the courage to cross the rubicon. As early as 2019, it unveiled its first pure electric supercar Evija, and in 2021, it solemnly bid farewell to the fuel era with the sports car Emira. Now Lotus’s super-running pure electric SUV——Eletre, which takes the lead in electrification, has arrived as scheduled.

It can be said with certainty that Lotus has a firmer determination and a more thorough strategy on the road of electrification transformation. In Lotus’s view, only subversive self-innovation can rush to run in the new era of super-running. It can be predicted that in the near future, when Lotus truly leads the new super-running era, the IPO at that time will be much more valuable.

Join hands with Geely and deeply embrace the China market.

Inevitably, the electrification transformation often requires huge funds, which is why many new car-making forces have been seeking financing or IPO. For ultra-luxury brands such as Porsche and Ferrari, which are small in size but high in style, the capital investment for transformation is equally expensive.

In front of Lotus, "money" seems to be the most important part on the road of self-innovation and self-breakthrough. In June, 2017, after Geely Holding acquired 51% shares of Lotus from Proton, this English lotus flower began to bloom again in China.

In the second year after being acquired by Geely, Lotus announced that it had turned losses into profits in fiscal year 2016/2017, making the brand profitable for the first time in 40 years.

In October 2018, on the occasion of the brand’s 70th anniversary, Lotus released the "Vision 80" 10-year brand revival plan, and put forward the "Sino-British dual engine" strategy, which is a firm transformation to electrification and intelligence, and this is also an automobile enterprise that proposed formal electrification transformation earlier among traditional automobile brands.

On August 31, 2021, Wuhan Lotus Technology Co., Ltd. was formally established. Backed by Geely Group, Lotus’ initial capital plan for entering China was as high as RMB 26.3 billion. Among them, the global headquarters of Lotus Technology has settled in Wuhan Economic and Technological Development Zone, and in Shanghai, the Lotus Marketing Headquarters Building has also recently landed.

Prior to this, Lotus Technology announced the product planning for launching three pure electric smart models in the next five years: in 2022, the E-class SUV; codenamed Type132 will be launched; In 2023, the E-class four-door coupe codenamed Type133 was launched; In 2025, the D-class "pure electric intelligent new species" codenamed Type134 was launched. He also said: "With track-level intelligent driving, cutting into the intelligent driving track is the direction that Lotus Technology will set in the next decade, and it is also a completely different technical path from any other brand."

This year, on June 1st, Lotus Eletre ushered in its first show in China, and started booking in Chinese mainland. The first batch of vehicles is expected to be delivered as early as early as 2023. It is worth mentioning that it is not only the first SUV of Lotus, but also the first pure electric five-door production car and the first domestic car of Lotus. It is not uncommon for sports car manufacturers to build SUVs, but Lotus is the first one to build pure electric SUVs.

At present, Lotus Eleetre is a completely new car in China market, and its promotion and store communication should start from 0. However, under the background of Geely Automobile’s strong channel, the development of China market also allows Lotus Eleetre to avoid many detours.

At present, Lotus Eletre plans to open nearly 50 sales and service stores in about 20 cities in China by the end of this year, covering core cities such as Beishangguangshen, Hangzhou, Wuhan and Chengdu, and radiating the whole country. It will also open two major services: "Smart Home Charging" and "Lotus Flash Charging", and plans to build nearly 200 self-operated high-end flash charging stations in about 20 cities across the country.

As the global headquarters of Lotus ultra-high-end intelligent electric lifestyle models, China bears extraordinary strategic significance. As the largest single market for most automobile brands in the world, it can be said that the China market is the best in the world.

From January to August this year, the domestic production and sales of new energy vehicles reached 3.97 million and 3.86 million respectively, and the market share reached 22.9%, exceeding the original expectation. Compared with other super-running brands, it can be said that Lotus’s electrification innovation based on the China market occupies a favorable time and place.

It is believed that under the new super-running era dominated by electrification and intelligence, the Lotus brand, which is deeply involved in the transformation and innovation of China market, will definitely take the lead in the future market competition.

How subversive is super hybrid, BYD Qin PLUS DM?

On March 8th, BYD Qin PLUSDM-i, a "fuel car disruptor", went on the market, with four configurations, and the subsidized price was 105,800-145,800 yuan. Its revolutionary fuel consumption of 3.8 liters, long battery life of 1,245 kilometers and breaking 100 in 7.3 seconds will completely change users’ perception of compact cars.

According to the pure electric cruising range, the new car has released four configurations, namely, 55KM distinguished model, 55KM flagship model, 120KM distinguished model and 120KM flagship model, and the subsidized prices are 105,800 yuan, 119,800 yuan, 129,800 yuan and 145,800 yuan respectively.

Technological subversion, it is necessary to set a new benchmark for cars.

The exterior design of Qin PLUSDM-i follows the essence of DragonFace family design language. The front and rear of the car are designed with horizontal widening. The arrow feather dzi LED headlights and the 5mm dragon claw mark penetrating LED taillights echo each other, and the lateral lines are full and full of tension, making the overall design more youthful and dynamic.

The embracing wide-range suspension cockpit creates an open sensory experience, equipped with the iconic 12.8-inch intelligent suspension rotating screen, equipped with DiLink3.0 intelligent network connection system, cloud services, remote driving, NFC car keys for mobile phones, OTA remote upgrade for whole vehicles, mobile power stations and many other BYD black technologies.

The length, width and height of the vehicle are 4765×1837×1495mm, respectively, and the wheelbase is 2718 mm. The back row adopts a fully flat central passage design, so you can get the same comfortable experience as the seats on both sides when sitting in the middle position. There is plenty of space in the trunk, and 4/6 of the rear seats can be put into the expansion volume, which is more than enough for daily family trips or go on road trip.

Compared with the fuel vehicle of the same class, Qin PLUSDM-i has the advantage of "upgrading the dimension" in technology. The BYD DM-i super hybrid system it carries, with Xiaoyun-plug-in special 1.5L high-efficiency engine, EHS electric hybrid system and DM-i super hybrid special blade battery as the core, creates an electric hybrid technology, and is equipped with DM-i super hybrid special blade battery, adopting the world’s first pulse self-heating and the world’s leading refrigerant direct cooling technology.

As a result, the fuel consumption of Qin PLUSDM-i can be as low as 3.8L per 100 kilometers, which is only half of that of the same class fuel car, and only over 20 cents per kilometer. In the state of full oil and electricity, the comprehensive cruising range of the 55KM version can reach 1180 km, and the 120KM version can reach 1245 km. In the recent Qin PLUSDM-i "One Box of Oil, Across Five Provinces" Challenge, the media teachers who participated in the event even ran the best result with an average fuel consumption of 3.14 liters per 100 kilometers.

With the advantage of high-power motor, the acceleration of Qin PLUSDM-i reaches 7.3 seconds, which is 2-3 seconds faster than that of a fuel car of the same class, and the power is comparable to 2.0T high horsepower. Not only fast, but also stable, Qin PLUSDM-i’s driving performance is infinitely close to pure electric vehicles, and its power output is smooth and quiet, which is very suitable for family travel.

A fuel-efficient is enough to beat the invincible.

After the DM-i super hybrid technology and three first models were officially released not long ago, Qin PLUSDM-i, as the first mass-produced vehicle based on a brand-new technology platform, took the lead in cutting into the market, and both the price range of 105.8-145.8 thousand and the compact level are very competitive market segments of domestic cars, which also reflects BYD’s confidence in Qin Plus DM-I.

In this market segment, the most obvious advantage of Qin PLUSDM-i is still its DM-i hybrid system, which will undoubtedly lead competitors at the same level in ultra-low fuel consumption and driving quietness. Compared with appearance, interior and space, the fuel economy of Qin PLUSDM-i is the most practical benefit for car owners, especially for about 100,000 consumers.

Moreover, it should be noted that the official fuel consumption of 3.8L/ 100 km has a premise of power loss, which shows that the fuel system itself without batteries is also very efficient. No matter whether the fuel consumption of 3.8L/ 100 kilometers can be achieved, from the actual measurement, it should not be a problem to exceed the fuel consumption of the same level benchmark and a tank of oil can run more than 1000 kilometers, and the fuel saved is real.

But in fact, Qin PLUSDM-i has almost no rivals in the compact market of new energy of its own brand. Whether it is Roewe ei6 or MG 6, the product strength and price are not as good as Qin Plus DM-I. At this price, we can easily think of Lei Ling/Corolla dual engine in the joint venture camp, while Qin PLUSDM-i has higher cost performance and more powerful intelligent configuration in product strength.

More importantly, it is also in line with the policy of new energy license, which can solve the troubles of indicators in cities with restricted purchases, while the price of models with the same "green license advantage" is relatively higher. It can be said that Qin PLUSDM-i is a plug-in car, and the price goes straight into the traditional fuel car range.

From the point of view of buying a car, budget and indicators are both hard demands. Therefore, to put it simply, compared with the same price, Qin PLUSDM-i is not only more fuel efficient, but also a green card; Compared with the green card, it is also more fuel-efficient and cost-effective. Therefore, in fact, it seems that there is a car market with great room for growth in front of Qin PLUSDM-i, especially plug-in hybrid cars, which is still a blue ocean.

At this point, the entire BYD Qin series has basically covered the price range of 60,000-200,000 from the most basic Qin to Qin ProDM. The power ranges from 1.5L+CVT, EV pure electricity, 1.5T+6DCT, and today’s 1.5L+DM-i super hybrid system. Various power combinations give you enough choices and basically cover all kinds of car scenes.

Che Yun summary

Lu Tian, general manager of BYD Dynasty Network Sales Division, said: "More than 2,000 years ago, the Qin Dynasty brought unprecedented fission to China society; In 2021, Qin PLUSDM-i will also open a new era of travel. " BYD’s recent product strength is obvious to all, and its brand strength continues to rise. Subverting the cognitive price, coupled with the advantages of low fuel consumption, long battery life, sufficient power and high face value, Qin PLUSDM-i has solved almost all the pain points of users. Whether it can subvert the fuel car depends on the market performance behind it.

A "Great Wall Gun" made Great Wall Motor a hit, and Wei Jianjun’s first live show in Baoding was hotly debated.

Original title: A "Great Wall Cannon" made Great Wall Motor a hit, and Wei Jianjun’s first live show in Baoding was hotly debated.

Reading Tip: Recently, the popularity of Great Wall Motor has continued to soar due to the events of "Great Wall Gun" and "Wei Jianjun Live Broadcasting". On April 18th, Lei Jun Tik Tok, the chairman of Xiaomi Technology Co., Ltd., praised the Great Wall Tank 700 in a live broadcast, which once again attracted the audience’s hot discussion.

What is the charm of Great Wall Motor? On April 19th, nearly 30 college students in Bulgaria visited Baoding Great Wall Motor Xu Shui Branch, watched the whole process of vehicle production, got a glimpse of "Tank 700" and got on the bus for a trial ride.

"Lei Jun praised Tank 700", "Great Wall Gun" and "Wei Jianjun Live First Show" Great Wall Motor’s popularity remained high.

Previously, at the launch conference of Xiaomi Automobile, Wei Jianjun, Chairman of Great Wall Motor, was present and presented Lei Jun with a tank 700Hi4-T, and Lei Jun gave a Xiaomi SU7 as a gift.

After a lapse of more than 20 days, Lei Jun connected Wei Jianjun in the live broadcast in Tik Tok, and bluntly said that he liked Tank 700 very much. The appearance of the vehicle was very domineering, and the gas field did not lose millions of luxury cars. For a while, Great Wall Motor once again sparked heated discussion.

The discussion on Great Wall Motor is not a whim.

Recently, a female netizen received a car from Great Wall Motor because she shouted "Great Wall Gun" in the video. This incident attracted the attention of netizens, and Great Wall Motor was therefore "small fire". After that, on April 17th, Wei Jianjun, the chairman of Great Wall Motor, made his first live show in Baoding, showing that Great Wall Motor had no plans and wisdom to drive. This incident once again pushed the discussion of Great Wall Motor to a new climax.

Now, with the help of Lei Jun’s live broadcast, Great Wall Motor has once again been pushed into the public eye. What is the charm of Great Wall Motor? Nearly 30 college students in Baoding visited.

The fastest time is 52 seconds. "A car will be off the production line in the time of drinking a glass of water." The production speed of Great Wall Motor is amazing.

On April 19th, in the third phase of the activity "Walking into the Second Hometown" jointly sponsored by Baoding Municipal Committee of the Communist Youth League and Hebei Youth Daily, nearly 30 college students in Baoding entered Baoding Great Wall Motor Xu Shui Branch.

It is understood that the company covers an area of 13 square kilometers and has three workshops. On the same day, the students went to the production workshop to watch the whole process of vehicle production.

It is reported that Xu Shui Branch of Great Wall Motor is mainly responsible for the production of tanks, mocha, Blue Mountain, Harvard Big Dog and Harvard H6.

According to the staff, according to the previous order production, the fastest average time is 52 seconds to produce a car off the assembly line. "When we drink a glass of water, a car will be off the assembly line." According to reports, on the day of the visit, the number of cars produced in a workshop can reach more than 700 units. In this regard, the students who visited the peers were greatly shocked. "It’s amazing, this speed is really unimaginable."

After the visit, nearly 30 students also watched the highly discussed tank 700 on the Internet and got on the bus for a trial ride. The staff said that the vehicle that the students saw was the top version of the tank 700, and its price was around 700,000 yuan. In this regard, the students were very surprised and "experienced the charm of a tank".

Deeply understand local enterprises in Baoding and promote the deep integration of college students and Baoding.

At the end of the activity, the students said that through this activity, they personally felt the strength and charm of Great Wall Motor, and had a deeper understanding and understanding of local enterprises in Baoding. "I hope I can have an internship in Great Wall Motor in the future and work here."

According to the organizer, the social practice activity of "Walking into the Second Hometown" aims to lead college students to "measure Baoding with their feet, find Baoding with their eyes, listen to Baoding with their ears, and feel Baoding with their hearts" and provide them with opportunities to enter the society, gain knowledge and practice.

The organizers of the event said that they will continue to lead college students in Baoding into well-known enterprises, non-legacy projects, human geography, etc., and learn more about Baoding’s history and culture, natural scenery and economic development through expert lectures, field visits and immersive experiences, so as to promote the deep integration of college students and Baoding.

It is understood that the activity of "Entering the Second Hometown" will continue to be carried out. Interested applicants can write directly to the official backstage, leaving their names, schools and contact information.

Reporter Zhao Ye Trainee reporter Yan Mengyue

Editor in charge:

Looking forward to the global industry morning post: Evergrande Automobile will be acquired, iPhone14 will be released at the same time as Huawei Mate50, and Xiaomi Automobile will finalize the batter

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It is reported that Evergrande will be merged, and the Tianjin factory only produces 200 cars in half a year.

According to the interface news report, a person familiar with the matter said that Evergrande Automobile may be acquired by another automobile company. According to reports, the lead party this time may be the local government. At present, only the Tianjin factory of Evergrande has the production qualification, and the Hengchi 5 model being pre-sold is produced here. At present, it has been more than half a year since the first car of Hengchi rolled off the assembly line, but the Tianjin factory has only produced about 200 Hengchi cars.

IPhone14 will be released at the same time as Huawei Mate50.

Apple’s internal documents show that the iPhone 14 series originally scheduled to be released on September 13th will be released ahead of September 6th. Coincidentally, it is reported that Huawei Mate 50 series will be released on September 7th, that is to say, the two most competitive brands in the mobile phone industry will release their own flagships at the same time.

Xiaomi automobile finalizes battery scheme

According to 36Kr news, it was learned from a number of people familiar with the matter that two main suppliers of power batteries, one of the core components of Xiaomi Automobile, have been identified, namely, Foday Battery, a subsidiary of Contemporary Amperex Technology Co., Limited and BYD. These two battery companies have dominated the top two domestic power battery installations all the year round.

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General Administration of Municipal Supervision: Centralized rectification of "sky-high" moon cakes, crab cards and crab coupons for a period of 2 months.

On August 17, the General Administration of Market Supervision recently issued the Notice of the General Administration of Market Supervision on Centralized Remediation of Over-packaging of Commodities, "Sky-high" moon cakes and crab coupons, and carried out a two-month centralized rectification nationwide.

Shanghai will issue 1 billion yuan electronic coupons.

It is learned from the Shanghai Municipal Commission of Commerce that Shanghai will issue electronic coupons for the first time, with a total scale of 1 billion yuan, which will be distributed in three rounds from the end of August to the end of November, and can be used online and offline for multiple consumption scenarios in the catering, retail and cultural tourism industries.

The temple library responded that "people go to the building": at present, there are hundreds of employees on the job.

According to Zhongxin Jingwei, on August 17, in response to media reports that "the luxury e-commerce temple library was suspected of running away and people went to the building", the temple library responded that the report was untrue. "Our office has only one floor, which is the fifth floor. At present, the office area has not been reduced, and hundreds of people are working normally."

Byd Han was exposed to spontaneous combustion for only 3 days, and the official customer service replied that it had not received the relevant information.

A car owner in Langzhong, Sichuan released a video yesterday, saying that BYD Han Qian Shan Cui, who had only been licensed for three days, spontaneously ignited. The owner said that the car had just come out of the garage and had not been exposed. BYD’s official customer service said that the relevant information has not been received yet. If the accident does occur, the manufacturer and the service shop will directly dock with the owner for negotiation. The latest processing results will be released on BYD’s official platform for the first time. 

Tencent’s second-quarter net profit fell by 56%

On August 17, Tencent Holdings released its second quarter financial report for 2022. The financial report shows that Tencent Holdings’ net profit in the second quarter was 18.619 billion yuan, down 56% year-on-year.

Polestar O2 pure electric concept sports car confirmed mass production in 2026 and will be named Polestar 6.

It is reported that Polestar (Chinese name "Polar Star"), a high-end electric vehicle brand under Geely Holding Group, has confirmed that its pure electric concept sports car Polestar O2 will be officially mass-produced in 2026 and will be named Polestar 6. This sports car is the company’s second concept car upgraded to a formal production model.

The news said that Pinduoduo launched a cross-border e-commerce platform in September, the first stop in the United States.

According to the news obtained by LatePost later, Pinduoduo is preparing a cross-border e-commerce platform, and the application is expected to go online in mid-September, with the first stop in the United States. The model will follow the example of SheIn, the largest independent cross-border e-commerce station in China, and is attracting investment in all categories. After the news was released, US stocks in Pinduoduo rose more than 3% before trading.

Pulse: The average monthly salary of fresh graduates in algorithm engineer exceeds 32,000 yuan.

Pulse released "2022 artificial intelligence top talent data atlas". The data shows that there is a shortage of talents in the artificial intelligence industry, and the supply-demand ratio of visual algorithm engineer is the lowest, only 0.08; Algorithm-related positions occupy 7 seats in the most difficult TOP10, and the average monthly salary of fresh graduates in algorithm engineer exceeds 32,000 yuan; Huawei has the highest reserve of artificial intelligence in algorithm engineer.

Huawei has a total of 195,000 employees worldwide: 70% are 30-50 years old.

Recently, Huawei released the 2021 Sustainable Development Report in official website. According to the report, by 2021, Huawei had 195,000 employees worldwide. Among these 195,000 employees, 70% are aged 30-50, 28% are under 30, and 2% are over 50. The proportion of undergraduates and postgraduates is above 40% respectively.

ByteDance established an industrial college.

On August 11th, ByteDance Institute of Digital Economy Industry was unveiled in Longyan City, Fujian Province, with the local Minxi Vocational and Technical College as the partner. The college will "devote itself to cultivating high-quality talents needed for the economic development of Longyan digital industry" and build an excellent innovative and entrepreneurial team.

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Yiwei Lithium will provide large cylindrical batteries for BMW electric vehicles in Europe.

According to foreign media reports, two people familiar with the matter said that lithium battery manufacturer Yiwei Lithium will provide large cylindrical batteries for BMW’s electric vehicles in Europe. A person with direct knowledge of the transaction said that Yiwei Lithium Energy has signed a contract to become the main battery supplier of BMW’s new series of electric vehicles to be listed in Europe in 2025.

It is reported that Apple plans to produce Apple Watch and MacBook in Vietnam for the first time.

According to the Nikkei News, Apple is negotiating to produce Apple Watch and MacBook in Vietnam for the first time, and the technology giant is seeking to diversify its production areas.

Amazon asked the US regulators to withdraw the subpoena: bypassing the company to harass Bezos and disrupt operations.

On August 16, local time, The Wall Street Journal reported that Amazon accused the US Federal Trade Commission (FTC) of harassing the founder Jeff Bezos, the current CEO Andy Jassy and other high-level officials and interfering with the company’s business operations during the investigation. Amazon submitted a petition to FTC on August 5, accusing FTC of bypassing the company’s legal counsel and issuing a subpoena-like civil investigation request to about 20 senior executives, without giving proper reasons, asking FTC to withdraw the subpoena.

American Airlines wants to buy 20 supersonic planes.

On August 16th, local time, American Airlines announced that it would purchase Boom Supersonic’s Overture supersonic aircraft to form the world’s largest supersonic fleet. American Airlines has paid a non-refundable deposit for 20 of the Overture aircraft, and has the option to buy another 40.

NASA’s heavy rocket landing on the moon will make its first test flight at the end of August.

According to Reuters, NASA’s heavy rocket "Space Launch System" was transported to the launch pad on the evening of August 16th, local time, and will make its first test flight on August 29th.

Spending $7.5 billion, Saudi sovereign wealth funds set up positions in Microsoft, Google and Amazon.

On August 16th, local time, according to the documents disclosed by the US Securities and Exchange Commission (SEC), Saudi sovereign wealth fund — — Saudi Public Investment Fund (PIF) increased its holdings of US blue-chip stocks by US$ 7.5 billion in the second quarter ended June 30, 2022, and the total market value of its positions in US stocks in the second quarter reached US$ 40.8 billion. According to the documents, PIF opened positions in Microsoft, Google’s parent company Alphabet, BlackRock, JPMorgan Chase and Amazon in the second quarter.

At the end of Amazon’s shopping season, a third-party seller’s service fee will be charged, which is $0.35 per item.

In order to cope with soaring inflation, Amazon plans to raise service fees during the holiday season this year and pass on some of the increased costs to millions of third-party merchants who rely on the website to sell products.

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Jingsheng electromechanical successfully developed 8-inch N-type SiC crystal.

Recently, the first 8-inch N-type SiC crystal was successfully released, and the research and development of the third-generation semiconductor material SiC of Jingsheng has since entered the 8-inch era, which is another landmark achievement made by Jingsheng in the field of wide band gap semiconductors.

Following closely SK Hynix, Samsung Electronics will launch a 236-layer NAND flash memory this year.

According to BusinessKorea, Samsung Electronics will release 236-layer NAND flash memory products this year. In addition, it also plans to open a new R&D center this month, which is responsible for the development of more advanced NAND flash memory products.

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1. Recently, near-sensor analog computing AI chip company has obtained nearly 100 million yuan Pre-A round of financing invested by industrial funds KuangFund, SEE Fund, Long Ding Capital, Zhongyang Rongzheng Fund and old shareholder Fengyuan Capital.

2. Guangdong Weirong Electronic Technology Co., Ltd. has recently undergone industrial and commercial changes, and its shareholders have increased SDIC Venture, Jingguotou, Yueke Finance, Yunfu Production and Investment, CITIC Securities and Guangfa Securities. It is reported that micro-capacity technology has raised nearly 2 billion yuan in this round.

3. On August 16th, the brand of home medical care — Fushoukang announced the completion of the C round of financing of several hundred million yuan, and Taihe Capital served as the exclusive financial advisor.

4. Hubei Rongtong Hi-Tech Advanced Materials Co., Ltd. (hereinafter referred to as "Rongtong Hi-Tech"), a research and development manufacturer of lithium battery cathode materials, completed the D round of financing of over RMB 5 billion.

5. Jiangsu Aijin Crop Science and Technology Group Co., Ltd., a leading pesticide preparation enterprise in Jiangsu Province, completed a new round of financing. As an industrial investor, Jiangsu Agricultural Reclamation Group, a subsidiary of Jiangsu Yuquan Modern Agricultural Development Industrial Investment Fund, exclusively invested tens of millions of yuan in Aijin Group.

6.QE-Labs was invested by Liu Xiaosong on August 17th, and the financing round was Angel Wheel, with an investment of USD 1.5 million. The company’s valuation was USD 48.75 million, and its industry was unmanned aerial vehicles. 

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1. Market News: Wanwuyun is reported to have sought IPO approval from Hong Kong this week.

2. PAG, a private equity investment company, is considering postponing the $2 billion Hong Kong IPO to 2023.

3. The Municipal Party Committee on the Growth Enterprise Market announced that Kunshan Qiuti Microelectronics Technology Co., Ltd. and Gu Hi-Tech Co., Ltd. were approved for the first time.

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1. US stock index futures fell, with Dow futures down 0.62%, Nasdaq futures down 0.93% and S&P 500 futures down 0.87%.

2. Most of the popular Chinese stocks fell before the market, with Alibaba, JD.COM and Netease falling more than 1%, Baidu falling 0.98%, Xpeng Motors falling 0.92%, Weilai falling 0.72%, bilibili falling 0.57%, LI rising 0.03% and Pinduoduo rising 0.39%.

3. Large-scale U.S. technology stocks fell before the market, with Meta falling more than 1%, Apple falling 0.06%, Microsoft falling 0.67%, Google falling 0.86%, Amazon falling 0.88%, Netflix falling 0.86% and Tesla falling 0.61%.

4. European stock markets fell, Germany’s DAX index fell by 1.42%, France’s CAC index fell by 0.70%, Britain’s FTSE 100 index fell by 0.33%, and Europe’s Stoxx 50 index fell by 0.75%.

5. Most domestic futures fell at night, with Shanghai Zinc down nearly 2%, iron ore down 2.9%, screw thread down over 2%, crude oil down 0.15%, fuel oil down 1.12% and methanol down 2%.

6. The price of natural gas in the United States rose to a four-year high, rising by 3.2% to $9.627 per million British thermal.

7. The US dollar index hit a daily high of 106.85, and the previously released US retail sales data was less than expected.

8. The yield of US 10-year Treasury bonds rose by 10 basis points to 2.904%.

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Under the economic downturn and the epidemic situation, what consumer products will be more dominant or will grow?

Prospective industry researcher:

During the economic downturn, the demand for just-needed consumer products will keep growing or fluctuate in a small range. However, according to the data of the National Bureau of Statistics, from 2016 to 2022, the retail value of China’s grain, oil, food, beverages, tobacco and alcohol commodities fluctuated periodically in the current month, but the sales showed an overall upward trend, which was less affected by the epidemic.

Chart 1 of National Bureau of Statistics: Monthly retail value of grain, oil, food, beverage, tobacco and alcohol in China from 2016 to 2022 (unit: 100 million yuan)

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Xi’ an Tiggo 8 has significantly reduced its price, with a minimum price of 89,900! Limited time promotion

In car home Xi ‘an preferential promotion channel, we are pleased to announce that Chery is launching a grand preferential price reduction activity. The highest discount of this model in Xi ‘an is as high as 20,000, and the lowest starting price is only 89,900. This is a rare opportunity for you to own a high-quality SUV at a more affordable price. If you want to know more details, you may wish to click "Check the car price" in the quotation form to get higher discounts and make your car purchase trip more enjoyable.

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The design of Tiggo 8 is full of power and fashion sense. The front face adopts a large air intake grille, with sharp headlights and sports front bumper, which makes the whole car look very dynamic. The air intake grille is blackened and decorated with chrome trim, which highlights the luxury of the Tiggo 8. The body lines are smooth and strong, and the overall style is fashionable and atmospheric, which leaves a deep impression on people. In addition, the Tiggo 8 is also equipped with large-size rims, which increases the sense of movement and visual effects of the vehicle. Overall, the design of the Tiggo 8 is excellent and it is a very attractive model.

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Tiggo 8 is a medium-sized SUV with a body length of 4700mm, a width of 1860mm, a height of 1746mm, a wheelbase of 2710mm, a front track of 1582mm and a rear track of 1604 mm.. The car uses 235/55 R18 front and rear tires. The tires are wide and the walls are thick, which can provide better grip and comfort. The side lines of the car body are smooth, showing a tough and dynamic design style. The door adopts a streamlined shape, with chrome trim, which further highlights its fashion sense. The lines around the side glass of the car are smooth and echo the lines on the roof, forming a unique visual effect. The rim of the Tiggo 8 adopts a five-spoke design, and there is a proper gap between the spokes, which makes the whole wheel look more exquisite. Generally speaking, the side design of Tiggo 8 is simple and powerful, which makes people unforgettable.

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The interior design of the Tiggo 8 is fashionable and luxurious, with a leather steering wheel, which can be manually adjusted up and down and back and forth to provide a better driving experience. The central control screen size is 10.25 inches, providing more intuitive information display and operation interface. The front and rear rows are equipped with USB and Type-C interfaces for easy connection and charging. The seat is made of imitation leather. The main seat supports front-back adjustment, backrest adjustment and height adjustment (2-way), and the auxiliary seat supports front-back adjustment and backrest adjustment. The front seats are also equipped with heating function to provide a more comfortable driving experience. The second row of seats supports backrest adjustment, and the rear seats are laid down in proportion to provide more storage space. Generally speaking, the interior design of Tiggo 8 is comfortable and practical, meeting the needs of drivers and passengers.

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The Tiggo 8 is powered by a 1.5T engine with a maximum power of 115kW and a maximum torque of 230 N m.. This engine adopts L4 layout and has a power output of 156 HP. In addition, the Tiggo 8 is also equipped with a 6-speed manual gearbox, which gives drivers a more flexible driving experience. This engine can not only provide sufficient power output, but also maintain good fuel economy, saving fuel costs for car owners. Whether it is a city road or an expressway, Tiggo 8 can easily cope with all kinds of road conditions, bringing comfortable and pleasant driving experience to drivers.

In the evaluation of car home car owner @ Bon voyage, we can see that he spoke highly of the appearance of Tiggo 8. The design of Tiggo 8 is attractive, especially the black model is more classic, and the lamp design is also very reasonable, which adds more domineering to the whole vehicle. In addition, the Tiggo 8 also performs well in space, with ample front and rear row space, high seat comfort and comfortable ride, which is especially suitable for long-distance travel. In terms of power, the 1.6T engine of the Tiggo 8 is stable and reliable, with abundant power, rapid acceleration and very comfortable driving experience. In addition, the Tiggo 8 is also equipped with a number of intelligent technologies, such as full LCD dashboard, car networking, 360-degree panoramic images, etc., which provide drivers with more convenience and safety. On the whole, the Tiggo 8 is a very cost-effective model, which deserves consumers’ consideration.

Hotel parking service is not well managed. The security guard steals a new car after drinking and discards the roadside.

  Parking service, as a humanized service measure, has been adopted by more and more businesses in the provincial capital. However, while this service project is gradually popularized, some problems have also been exposed. Yesterday (16th), Mr. Li, a citizen of (Shandong) provincial capital, gave his car to the hotel for care while dining in a hotel in the provincial capital. However, due to lax hotel management, a security guard stole Mr. Li’s car to see his friends off, and an accident occurred on the way, which led to the scrapping of the car. And how to claim, Mr. Li is in trouble.

  Don’t drive after drinking

  He parked his car in the hotel.

  During the dinner, Mr. Li drank wine. When he left, Mr. Li was inconvenient to drive, so he gave the car to the hotel for safekeeping. The hotel also said that Mr. Li could pick up the car with the corresponding number plate the next day. Mr. Li said that at that time, he also asked to use the car the next day, and he might come earlier. He hoped that the hotel would arrange people and the hotel agreed. "The hotel can provide such a service, and I still feel quite warm in my heart." Mr. Li said that he left with confidence.

  Pick up the car the next day

  The car has been scrapped on the road.

  The next morning, something happened! Mr. Li went to the hotel to pick up the car. After waiting for more than 10 minutes at the hotel, the staff told him in a panic that the car was gone! Where did the car go? Was it stolen? Mr. Li called the police with questions. That night, Mr. Li received a message from the police. The police found his car at the entrance of the First Municipal Hospital about four kilometers west of the hotel, and it crashed into the curb and had a traffic accident!

  Yesterday morning, the reporter saw Mr. Li’s car in the accident vehicle parking lot. The airbag in the car has been opened, the seat is covered with blood, the front of the car has been deformed, revealing the engine and water tank. After testing, the car has been scrapped. Looking at the unrecognizable car, Mr. Li felt that it was a pity that this new car, which had only been bought for 8 months, was scrapped like this.

  View video

  It turned out that the security guard drove the customer’s car privately.

  The vehicle is missing. Is it a thief or a mole? After Mr. Li reported the case, the police checked the surveillance video of the hotel and locked the suspect. Surveillance shows that on the evening of the 11th, a young man with a security appearance walked to the car key storage window alone and then left. At 5 o’clock on the 12th, the man appeared in the parking lot again, opened Mr. Li’s car door, started the vehicle and drove off. According to the hotel security supervisor, the security guard was on duty that night.

  So how did the car accident happen? At the scene of the accident, the police seized the monitoring of a real estate for sale. At about 5 am on the 12th, someone drove Mr. Li’s car westward along Jingyi Road. When the car entered the monitoring range, it was out of control. First, it hit the side of the road, slowed down, slipped and hit the lamppost. Afterwards, when the police came to deal with the accident, the security guard driving had escaped. Because the monitoring distance is far away, the situation inside the car and the specific situation of the driver’s escape were not photographed.

  Hotel parking service vehicles scrapped on the roadside.

  On the evening of March 11th, Mr. Li and his friends went to Jingya Hotel, Minghu Road, the provincial capital, for dinner. After arriving at the hotel, Mr. Li handed over the keys and car to the service staff for parking. But when I picked up the car the next day, it was gone.

  The general process of car theft has been clear, and Mr. Li feels that the hotel has an unshirkable responsibility. "The car and keys were handed over to the hotel for safekeeping. Keys were stolen, cars were stolen and there was an accident. The hotel must compensate for its own losses. Moreover, it was not the thief who committed the crime, but the hotel security guard. The car is entirely the cause of hotel management, and this responsibility should be borne by the hotel. " According to Mr. Li, his car has only been bought for 8 months, and the total cost is about 120 thousand. Because it is not a new car, Mr. Li proposed a compromise plan of claiming 110,000 yuan. "I will pay for the car myself, which is much more important than the hotel compensating me for a car. I have already made concessions."

  As for Mr. Li’s request, the hotel admitted that it would bear the responsibility of vehicle theft and damage, but the compensation could not be cashed according to Mr. Li’s request. "Mr. Li’s car is insured, and he can wait for the insurance compensation, and the insufficient part will be paid by our hotel." After the theft, Mr. Li negotiated with the hotel for four days, but the hotel still insisted on its own plan. After several consultations, both sides refused to give in. In yesterday’s interview, both sides said that if negotiation fails, they can only go to court through judicial procedures.

  The customer demands full compensation.

  The hotel let insurance go first.

  ■ Views of both sides

  The reporter learned that Mr. Li’s experience is representative in the dispute between hotels and customers. Parking service, as a popular hotel catering service project, has been adopted by many businesses in the provincial capital, but some problems have also been exposed.

  The car and keys were handed over to the hotel management. How could a security guard get the keys and drive away? In yesterday’s interview, Mr. Li raised questions about the management of the hotel. The reporter made a visit to this. The key storage window of this hotel is set near the door of the hotel lobby, near the service desk. The reporter saw that the key storage window is relatively simple to make, and dozens of small open grids are made of transparent materials. The owner’s keys are placed in the corresponding number plate grids, and the owner gives the number plate to the service desk staff, and the car can be picked up after verification. "During the hotel’s business hours, there are staff on duty at the service desk, and the safety of the keys can be guaranteed. However, at night, these keys are still here, unlocked and unattended, and there must be security risks." Mr. Li said with concern.  

  In the past hotline, some readers also reflected similar problems. For example, in parking service, the vehicle was scratched and the contents were stolen, and there were also media reports that there was an accident in the parking process, how to determine the responsibility sharing, and cases in which someone pretended to be a parking person to steal a car.

  After work, it is neither locked nor watched by special personnel.

  The key is in the hotel lobby.

  ■ Reporter survey

  "There is some truth in what both sides say, but the initiative should be on the consumer side." Yesterday, the reporter consulted lawyer Chen Bin of Shandong Kangqiao Law Firm on this matter, and he said after listening to the reporter’s description.

  Lawyer Chen Bin told the reporter that, first of all, when consumers eat in the hotel, they form a contractual relationship with the hotel. Secondly, the hotel has valet parking service, regardless of whether it charges or not, and it also forms a custody relationship with the customer, so it is obliged to properly keep the customer’s property. Once losses are caused by accidents or property losses are caused by other reasons, the service place should be liable for compensation.

  At present, the car has been scrapped, and there is no problem for consumers to claim compensation from the hotel. The hotel proposes to let customers claim compensation through insurance first, and it is also an option for the hotel to pay the rest of the money. Now the choice is in the hands of consumers, no matter how they claim compensation, they should be supported. If the hotel does not compensate, consumers can seek a solution through litigation.

  The initiative is on the consumer side.

  ■ Lawyer’s statement

  The security guard has turned himself in and claimed to "borrow the car" to send his friend home.

  Yesterday, the reporter learned from the police that Xiao Zhao (a pseudonym), a security guard who drove privately, has surrendered himself and has been detained by the police.

  Xiao Zhao confessed that he drank some wine that night, and his mind was a little hot, so he stole Mr. Li’s car key from the key storage window while on duty. He wanted to use Mr. Li’s car to send his friends home when he got off work the next morning. He originally wanted to send the car back after sending his friends, but he didn’t expect an accident on the road. "He fled the scene because he was afraid."

  "He came back quietly on the evening of the 14th, slept in the dormitory for one night, and only came to me the next morning, so I took him to the police station to surrender." The hotel security supervisor recalled.

  "The child who borrowed the car is only 20 years old, and I don’t want him to be destroyed in prison."

  "After the police informed me that the car thief turned himself in, I went to the police station, and the police gave me a simple information about this security guard." It is understood that Xiao Zhao, who "stole a car", just turned 20 this year and worked in this hotel for more than a month. The hotel has put forward a solution to compensate Mr. Li for his losses by security guards, but it is understood that Xiao Zhao’s family is just an ordinary family and it is difficult to compensate Mr. Li for his losses. Mr. Li expressed his attitude towards the car thief. "I don’t want to pursue the responsibility of this little security guard too much. He is only 20 years old, and I don’t want prison life to ruin his future. This is a problem in hotel management, and I still hope that the hotel can take responsibility. " (Reporter Liang Wei Cao Jianmin)

Online recruitment of Tik Tok and Aauto Quicker praise staff? A new scam similar to Taobao’s brushing list

  Xinhua News Agency, Shenzhen, October 11th (Reporter Zhou Ke) "Like a single 0.5— Two dollars, 80 to 150 dollars a day. No problem. Free time, unlimited quantity, more pay for more work, daily salary, no deposit, no membership fee … …” Recently, messages claiming to recruit likes from Tik Tok and Aauto Quicker appeared in WeChat group and QQ group, which attracted the attention of many netizens. Shenzhen police reminded that this is a new type of online part-time scam similar to "swipe fraud" on Taobao, and the scammer just shifted his position from "Taobao" to "Tik Tok" and other software, with the purpose of cheating money.

  According to the police, this kind of recruitment claims that the job content is to double-click the works of users such as Tik Tok and Aauto Quicker designated by the merchants to help them become popular. However, in practice, in order to make the deceived people fall for it, the swindlers deliberately let them pay attention to a Tik Tok first, try to "brush" a single order, and then let the deceived people send the promotion information to other groups to "help promote" in the name of avoiding membership fees. In addition, if you temporarily pay 118 yuan to buy the activation code, the deceived person can also enjoy the VIP rights for life. However, after paying 118 yuan, the swindler will guide the deceived person into another group and pay other fees.

  The police said that in terms of the modus operandi of these fraud cases, criminals used the curiosity and greed of the deceived people to attract fans through the newly popular "Tik Tok", "Aauto Quicker" and "Watermelon Video" apps, and asked the deceived people to pay by scanning the QR code, issuing red envelopes, transferring money, etc. Once they cheated money, they immediately blacked out the deceived people. From the former "courier typist", "novel typist" and "part-time brush list" to the present variant "Tik Tok praise clerk", the routine behind the fancy renovation is always the same, just to cheat money.

  At the same time, the police reminded that this kind of fraud has a large audience, a wide spread and strong confusion. Netizens should raise their awareness of self-prevention, don’t trust videos with marketing and money on short video platforms such as "Tik Tok" and "Aauto Quicker", and don’t easily transfer money to the other party. If they find that they have been cheated, they should call the police immediately.

Fuyang tiggo 8 hot promotion! Discount 20 thousand, just this once

[car home Fuyang Preferential Promotion Channel] Good news! Now preferential activities are being carried out, and consumers in Fuyang area are blessed! The highest discount of this model has reached 20,000, and the lowest starting price is only 89,900. If you want to know more about the discount, please click "Check the car price" in the quotation form to get a higher discount.

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Tiggo 8 is an SUV with excellent design. Its front face has a fashionable shape, and the air intake grille is decorated with chrome, which makes the whole car look very delicate. The body lines are smooth and the overall style is fashionable, which is very in line with the aesthetic needs of modern consumers. In addition, the Tiggo 8 is equipped with some practical functions, such as LED headlights and LED daytime running lights, which improve driving safety and recognition. The side of the car body adopts streamlined design, which makes the whole car look more dynamic and improves aerodynamic performance. Overall, the design of Tiggo 8 is excellent, and it is a highly recommended SUV model.

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Tiggo 8 is an SUV with dynamic appearance and fashionable shape. Its body size is 4700*1860*1746mm, wheelbase is 2710mm, front tread is 1582mm and rear tread is 1604 mm.. The lines on the side of the car are smooth and have a strong sense of lines, showing a sense of output and movement. The front and rear tyre size are both 235/55 R18, and the tire shape is fashionable and comfortable. The overall design is full of fashion and sports sense, and the interior space is spacious and comfortable, which provides a good ride experience for drivers and passengers.

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The interior design of Tiggo 8 is simple and atmospheric, with a color scheme of black and beige, giving people a comfortable feeling. The steering wheel is made of leather, which feels comfortable and the position can be manually adjusted up and down and back and forth. The central control screen has a size of 10.25 inches and supports various functions, including multimedia and charging interfaces. There are 2 USB interfaces and 1 Type-C interface in the front row and 1 USB interface in the back row. The seat is made of imitation leather. The main seat can be adjusted back and forth, back and height (2-way), and the auxiliary seat can be adjusted back and forth. The front seats are also equipped with heating function, the backrest of the second row seats can be adjusted, and the rear seats can be laid down in proportion, which is very practical. Generally speaking, the interior design of Tiggo 8 is simple and practical, which meets the needs of modern people.

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The Tiggo 8 is powered by a 1.5T 156 horsepower L4 engine with a maximum power of 115 kW and a maximum torque of 230n m.. This engine has excellent power performance, and with a 6-speed manual transmission, it can provide drivers with a smooth shifting experience. At the same time, the fuel economy of the engine is also excellent, saving fuel costs for users.

In the word-of-mouth evaluation of car home car owner @coiliaokai, we can see that he is very satisfied with the appearance of Tiggo 8. He mentioned that the front face is very domineering, the body lines are also very smooth, and the sense of strength is very strong. Every time you wash the car, you should look at it more. This fully demonstrates the outstanding performance of the Tiggo 8 in design, and also reflects the owner’s love for this model. In addition, the Tiggo 8 has also performed well in terms of power, comfort and cost performance, and has been recognized and praised by the majority of car owners. As car home car owner @coiliaokai said, "Beauty is in the eye of the beholder", Tiggo 8 has unique charm and attraction in the hearts of car owners. I believe that in the future, Tiggo 8 will continue to bring better driving experience and use experience to car owners and become a highly sought-after SUV model.

Known as the "pork king" in Guangzhou, he graduated from Peking University and Tsinghua.

  Growing vegetables and selling drinks and pork.


  Opened more than 100 chain stores and became the "pork king" in Guangzhou.


  Claiming that "selling pork is more technical than selling computers"


  As a fresh graduate, it is almost impossible to sell pork as a career choice. A few years ago, the news that Lu Buxuan, a gifted scholar of Peking University, was a butcher once spread all over the country, which triggered a great discussion about whether this behavior was a waste of talents. However, a few years later, another talented person from Peking University, Chen Sheng, also quietly entered the pig industry, and opened nearly 100 pork chain stores in just one year, becoming the largest pork chain store in Guangzhou and even Guangdong, and was called the "king of pork" in Guangzhou. A few days ago, in an interview, he even broke the amazing words: "Selling pork is more technical than selling computers."


  What is his personal experience and entrepreneurial story? A few days ago, the reporter had an exclusive interview with Chen Sheng.



  


  Chen Sheng said: "I like this kind of doing things in unknown areas or in a more complicated environment, including selling pork."


  Chen Sheng, born in Zhanjiang, Guangdong, holds a bachelor’s degree in economics from Peking University and an EMBA from Tsinghua. After graduating in 1984, he was assigned to an institution in Guangzhou. Three years later, he resolutely decided to go to sea.


  A paper triggered the idea of resignation.


  When talking about why he gave up such an enviable "iron rice bowl", Chen Sheng said with a smile that he was the only one who entered the office at that time. One day, he wrote a paper entitled "China will enter a free economy sooner or later", which was later published, but somehow it got to his boss. After the boss saw it, he called him to the office to "educate" him and thought that there was something wrong with his concept.


  "At that time, I was depressed. I felt that I was out of place there and I couldn’t find a career advantage." Chen Sheng said that he likes to make decisions on certain things independently, but in that working environment, he can’t act according to his own personality. It can be said that the "paper incident" prompted him to make an indirect decision to resign.


  Growing vegetables earns the first pot of gold in life.


  After resigning, in order to make a living, Chen Sheng became a ghost and began to sell clothes in stalls. After selling clothes for months, he made a little money. Then one day, he went to a relative’s house in rural Zhanjiang to play. On the same day, his relatives carried more than 100 kilograms of radishes they planted to the streets to sell. However, due to the windy and rainy weather at that time, their relatives only sold 10 kilograms and made money in 10 yuan. On the same day, the experiences of other farmers in the village were similar. A group of farmers were very angry and sat on the ground complaining that they would never do it again next year.


  Chen Sheng, who stood on the side at that time, was inspired by this sentence. According to the principle of economics, the price will rise when the supply is less than the demand. So, he used a little savings earned by reselling clothes to contract 100 acres of vegetable fields and took some vegetable farmers to cultivate them himself. During this period, he found that besides the supply and demand, the price of vegetables was most affected by the weather. Especially when the Siberian cold current approached the day before Guangzhou, the weather was sultry that day, and the price of vegetables was very cheap. Chen Sheng took the opportunity to buy all the vegetables that could be bought in the market. On the day of cooling, it happened to be a holiday, and most farmers didn’t come out to sell vegetables. "The purchase price is 1 cent a catty, and I sell it for 6 cents a catty." Chen Sheng said that this reselling made him earn the first bucket of gold in his life and earned more than 100,000 yuan at once. Since then, he began to specialize in selling vegetables. As for the understanding that the weather affects the price, Chen Sheng said with a smile that he kept his mouth shut until he went back to chat with the vegetable farmers in that year after eight years.


  Two phone calls "gave birth" to vinegar drinks


  With the first bucket of gold earned, Chen Sheng began to devote himself to the real estate industry in Zhanjiang in 1993. It only took him three years to become the top three in Zhanjiang real estate market. Considering some unsafe factors outside the law involved in the real estate industry, Chen Sheng began to switch to making drinks. "At that time, I wanted to make a pure carbonated drink." Chen Sheng said that just as his research and development of pure carbonated drinks entered the last moment, the phone calls from two friends changed his fate.


  Chen Sheng said that at that time, two friends called him and said, "Don’t develop your carbonated drinks any more. Everyone is popular to drink vinegar drinks these days." It turned out that when a country leader visited Zhanjiang, he chose Sprite to blend vinegar, a novel drinking method, and vinegar drinks became popular for a time. Chen Sheng ran to the market and made an investigation. He found that everyone blended vinegar and Sprite directly, but there was no ready-made vinegar drink. Immediately, he made a bold decision to produce vinegar drinks immediately. Thus, in 1997, the first vinegar beverage in China was born in the hands of Chen Sheng.


  Go to the market to buy meat and join the pork stall.


  "I like this kind of doing something in an unknown field or in a complicated environment to satisfy some of my desires, including selling pork," said Chen Sheng, who decided to "kill pigs" when he went to the market to buy meat. He found that this industry was misunderstood by others, this profession was misunderstood by others, and many things were misunderstood by others. Guangzhou’s pork market is several billion yuan a year. Why doesn’t anyone expand it? With such doubts and the temptation of a huge market, Chen Sheng began to invest. He believes that the more neglected the industry, the greater the opportunities, the first is the market, and the second is competitors.


  He explained that if he was selling computers, he would have to face competition from tens of billions of enterprises like Lenovo, but he still had an advantage over his competitors by choosing to sell pork. He is going to do something great in this profession, for example, people sell one pig and half a pig, but he can sell more than a dozen pigs. Isn’t this the level of Peking University?


  Selling pork is more technical than selling computers? Chen Sheng has an explanation for this. "Selling a computer is to assemble all kinds of hardware and then sell it to consumers. Assembly is a technology, which only needs a little study. However, for selling pork, how to divide and match fat meat, lean meat and ribs determines the profit or loss of selling pork, and its variability is great. "


  For example, he told reporters that lean meat, for example, is all thin and not delicious, too fat and not good. From the taste point of view, it may be best to add 3% fat, but it is impossible to teach the operation, and it may depend on the touch. Therefore, cultivating a good pork knife seller is the embodiment of technical content.


  So, in 2006, Chen Sheng built his local pig breeding factory near the junction of Zhanjiang and Guangxi, and in 2007, he began to open a pork stall in Guangzhou to sell pork. In just one year, it has developed into the largest pork chain store in Guangzhou and even Guangdong, "No.1 local pig". (Author: Zhang Danyang correspondent Jiang Feixue)

Editor: Fan Jing

There is no 4 billion in Cary at the trough! Not the top student in the college entrance examination! Lei Jun broadcast live for Xiaomi Automobile: the sales volume was 3-5 times higher than expected.

Following the "explosion" conference at the end of March, Xiaomi Automobile ushered in a traffic feast. At 16: 00 on April 18th, Lei Jun started the live broadcast on time at Beijing Xiaomi Automobile Delivery Center.

This is the first time that Lei Jun started a live broadcast for Xiaomi Automobile. Three years ago, when Lei Jun premiered in Tik Tok, it was the tenth anniversary of Xiaomi. He took products such as "Biography of Xiaomi", "Walk the Line" and Xiaomi 10 Extreme Commemorative Edition, and at the same time, he had a heart-to-heart chat with rice noodle friends.

This live broadcast has its own traffic, and the number of viewers quickly exceeded 100,000+,and the number of likes quickly exceeded 100 million. At the beginning of the live broadcast, viewers also sent gift special effects to Lei Jun, and later the gift-giving function was quickly turned off.

"Lei Jun’s legs are quite thin." "Raytheon, I’m coming!" "I also want to take a photo with Lei Jun", "Did Lei always grab Huawei Pura 70" and other comments, constantly refreshing, verifying everyone’s intimacy with Lei Jun.

"It is too early to talk about the success of Xiaomi Automobile"

"Xiaomi Automobile has been released for 20 days, and it is too early to talk about success." Lei Jun said during the live broadcast that Xiaomi SU7 was so hot that I was afraid every day. Under the public beta, every detail was looked at with a magnifying glass. Now I’m a little more nervous, because Xiaomi SU7 has held on to "One Million People in YEATION".

"Of course, Xiaomi is now a success in the first stage. The cycle of building a car is particularly long, and we need to continue to do it seriously. " Lei Jun said.

Whether before or after the release, the popularity of Xiaomi SU7 has remained high, which is not a small order of magnitude higher than that of other car companies. The latest data obtained by the reporter was as of April 3, when Lei Jun, the founder of Xiaomi Group, announced at the first delivery ceremony of Xiaomi SU7 that the number of Xiaomi cars had exceeded 100,000, and the number of locks had exceeded 40,000. This is a burst in the context of particularly fierce market competition faced by cars with a price range of 215,900-299,900.

In the experience center, Lei Jun introduced in the live broadcast. On the whole, for Xiaomi SU7, the favorite color of girls is Xiaguang purple, and the favorite color of boys is elegant gray; Xiaomi believes that the most cracked color is lava orange. "For the question of what color to choose, listen to your wife." Lei Jun quipped.

"It’s not good to compare me with Musk."

Because there are few live broadcasts, there are still some areas to be improved, such as the occasional echo of the microphone.

However, the live broadcast as a whole continued Lei Jun’s consistent "customer thinking" and cordial style. For example, in the delivery center, Lei Jun had a cordial conversation with the owner’s children and asked where to go to school; Ask the female car owner why she chose Xiaguang Purple; Ask the doctor what major the car owner is studying; Take the initiative to invite customers to take photos and so on.

Why is the proportion of female owners of Xiaomi Automobile high? Lei Jun said that on the one hand, the company has many female engineers; On the other hand, basic functions such as sun protection, storage and good-looking directly hit the pain points of female customers; In addition, many female car owners have used Mijia eco-chain products before and know something about Xiaomi.

During the live broadcast, Lei Jun answered the question "Why did Xiaomi build a car in three years?". He explained that Xiaomi had accumulated the foundation of intelligent manufacturing in the past, and Xiaomi’s R&D budget this year was 24 billion yuan, so it took three years to build a car instead of just three years.

Consistent with expectations, Lei Jun once again introduced innovative technologies such as Xiaomi Super Die Casting in the live broadcast, and introduced that there are hundreds of robots in the factory. Lei Jun revealed that in the future, he plans to open the Xiaomi factory to ordinary citizens step by step.

For the long delivery time, Lei Jun responded that Xiaomi’s preparation should refresh various records of domestic cars. The company has achieved the release and delivery, and the delivery is the quantity. The core problem is that the sales volume is 3-5 times higher than the company expected. "The company held a supplier meeting a few days ago, and the company will improve delivery step by step as soon as possible."

In the live broadcast, Lei Jun also refuted the identity of "the first man in Shuangwen". He said, "I am at the bottom of my life, and there is no cold 4 billion in Cary", "I have never won the college entrance examination" and so on. Lei Jun said frankly, "Many people say that I am a billionaire, and I have never counted (my own assets). Success in life depends not on cool writing, but on dreams, struggle and help from noble people. "

When talking about the benchmark Musk, Lei Jun responded, "Musk is a great entrepreneur. What I do with him is not exactly the same, so it is not easy to compare. But we have all helped popularize science and technology and promoted social progress. "

"Traffic Times" of Car Factory

Lei Jun emphasized in the live broadcast that Xiaomi can’t be treated as a car factory, but the whole ecology of people and cars, and the core is a technology company. However, Lei Jun’s marketing strategy for Xiaomi Automobile is even more talked about by the market.

As of today’s live broadcast, Lei Jun Tik Tok has more than 17.9 million fans. On Weibo, there are more than 23 million fans, with an average of more than one Weibo a day, to protect the traffic.

Under the leadership of Lei Jun, Xiaomi, including Lu Weibing, Xu Fei and many other senior executives, have also launched short video and other platforms. These flows gathered together during the release of Xiaomi SU7, which together constituted the key boost for the realization of Xiaomi SU7 market.

This kind of "traffic marketing" has affected countless drivers in the car circle.

According to the public information, Yin Tongyue, the chairman of Chery, personally tested the long-distance, high-speed and high-order intelligent driving ability of Star Era ET; Wei Jianjun, Chairman of Great Wall Motor, opened his first personal live show, and showed the whole scene NOA; of Great Wall Motor without high-precision map. Xia Yiping, CEO of Extreme Yue, and Li Yanhong, CEO of Baidu, got on the bus and experienced the latest Extreme Yue 01 … These live broadcasts not only narrowed the distance between the car factory and the users, but also showed their product experience intuitively to the users.

Editor: Chen Lixiang

Proofreading: Liao Shengchao